Remove Brand Awareness Remove Digital Marketing Remove Engagement Remove Events
article thumbnail

How to Measure Brand Awareness: 9+ Genuine Tactics for 2023

Smart Blogger

Ever wondered how to measure brand awareness in today’s digital landscape? That magic brand awareness metric that gauges the impact and reach of your brand name. Because, dear reader, you deserve clarity amidst this digital cacophony. What is Brand Awareness (& Why Measure It)?

article thumbnail

5+ Top Entry-Level Digital Marketing Jobs in 2023

Smart Blogger

Digital Marketing jobs are in demand, as companies recognize the need to generate interest in and promote their products and services. On top of that, as a digital marketer you’ll have a career which is fast paced, challenging, pays well, and has lots of room for growth. Email marketing? What is Digital Marketing?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

60+ Online Courses and Certificate Programs for Digital Marketing Consultants

Kristi Hines

The following certifications are from BrainStation, the global leader in digital skills training. Digital Marketing Certification – Accelerate your digital marketing career with cutting-edge skills in marketing strategy, SEO, SEM, social media, and email marketing. Digital Marketing Institute.

article thumbnail

Google Partners with Reddit, Pinterest, and Possibly TikTok 

The Hoth

February was an eventful month for Google, as they officially announced partnerships with internet juggernauts Reddit and Pinterest. Google Ads users can now run ads on Pinterest, which opens up a new range of possibilities for marketers running paid ads through Google. What does this partnership mean for digital marketers?

article thumbnail

Evolution of the Search Landscape and Future Search Trends

Neil Patel

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Once customer meets brand, it’s like connecting with an old friend on Facebook. That means branding yourself by targeting both branded and nonbranded keywords.

article thumbnail

How to Put Together a Video Marketing Strategy That Works

Content Hacker

Video marketing is a form of content marketing that uses videos to promote or market a product, service, or brand. Its goal is to attract, engage, and convert viewers into customers or supporters by delivering valuable and relevant content on a highly engaging platform.

article thumbnail

Nano-Influencers: What, Why, & How-to Use Them (+ Key Steps)

Smart Blogger

Nano influencers are often confused with micro influencers, but there are two crucial differences: Follower count and engagement rate. As we know, a nano-influencer has between 1,000 to 10,000 social media followers and often exhibits higher engagement rates. They have a highly engaged audience. Instagram engagement rate.