The Hoth

NOVEMBER 30, 2022

Webinars . Each stage of the funnel requires different types of content to be successful. For example, customers at the top of the funnel are blind prospects, and they need to learn more information about your brand, products, and services. . Landing pages featuring free webinars or live demos of your product .

Marketing 105

Marketing Education Construction Landing Page 105

ContentWriters

JULY 19, 2023

Content scaling will be key to marketing success in 2023 and beyond, as many marketers tap AI to generate more content with less depth while consumers become more discerning with the content they consume. Frequently publishing new blog posts shows Google and other search engines that your brand is active and relevant.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

Smart Blogger

FEBRUARY 16, 2023

Content Marketing Statistics Here’s what you need to know about content marketing strategy : Video was the primary form of content being created in 2022, followed by blogs and images. HubSpot , 2022) 46% of businesses plan to increase their inbound marketing content creation spending in 2023. Wyzowl , 2021) 2.

Digital Marketing 127

Digital Marketing Marketing Retail Landing Page 127

Quick Sprout

AUGUST 24, 2022

Visual automations editor Lead tracking Content creation tools Up to 90% off for startups. OptinMonster — Best For Landing Page Lead Generation. Starts at $9 per month Best for lead generation Automated landing page campaigns 14 day money back guarantee. HubSpot — Best for Inbound Marketing.

Marketing 126

Marketing Landing Page Lead Generation Sales 126

ProBlogger

FEBRUARY 23, 2016

Readers won’t stick around for crappy content. According to a NewsCred study , 62% of Millennials stated their brand loyalty is directly related to a brand’s online content. This can be an overwhelming and challenging process for even the best content marketer. Branded videos designed to engage your audience.

Content Creation 33

Content Creation Proofreader Marketing Content 33

Bramework

AUGUST 20, 2023

Once you’ve got even a small number of email subscribers, you can start building brand awareness with your audience. Here’s a breakdown of how it all works: Provide value to your subscribers with your blog content. 16 Powerful Steps to Build Brand Awareness for Your Business 12 – Start a Podcast This is a fun one!

Blog 98

Blog Blogging Freelance Brand Awareness 98

The Hoth

AUGUST 1, 2023

Understanding the Inbound Methodology Just like the squirrel analogy, inbound marketing tactics revolve around attracting customers to your brand instead of the other way around. In the world of digital marketing, you provide value to your target audience with great content that educates, informs, entertains, and solves their pain points.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Neil Patel

JANUARY 18, 2022

Addressing the objections people have about your business is the best way to improve your lead generation efforts. A gold mine for finding these objections is on webinar chat boxes. You can either examine your own webinars or those of your competitors. What hurdles are preventing your prospects from saying yes?

Blog Post 145

Blog Post Persuasion Post Writing 145

Moz

FEBRUARY 10, 2021

But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Out of all of the lead generation strategies out there, there’s one that I find particularly effective: search engine optimization (SEO) and conversion rate optimization (CRO) working together.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

Contently

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Execute it well and your white paper can position your brand as an industry champion who’s adept at addressing your customers’ needs. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world.

Proofreader 119

Proofreader Writing Recruitment Brand 119

ProBlogger

SEPTEMBER 7, 2014

I’ll refocus you on the five steps that you need to take to create interesting content that get shares, comments, engagement and loyal readers as well as content that generates leads. Let’s make sure you’re doing this content creation thing right. Step #1 to Creating Awesome Content: Grab their Attention.

Content 49

Content Landing Page Entertainment Government 49

Contently

JULY 19, 2022

. “One of the ways to do that is to understand the customer at a level where we can deliver content to them that’s relevant and useful,” he says. It’s evident the company’s marketing goals go beyond brand awareness and lead generation. Approach content creation from a holistic perspective.

Sales 133

Sales IT Search Engine Optimization Content 133

Contently

OCTOBER 25, 2023

As the foundation of effective content marketing, it serves the critical role of linking content initiatives to tangible sales outcomes. The modern buyer journey is a tapestry of interactions, and content acts as the thread that binds each touchpoint. She wonders if there’s a better way to manage projects.

Agency 52

Agency Content Projects Utilities 52

Content Marketing Institute

OCTOBER 8, 2017

Why this content model works. Brand name recognition. It was brand name. When MarketingExperiments tested this hypothesis, it found that a branded page outperformed a non-branded one by 40%. HANDPICKED RELATED CONTENT: Identity Matters: How Content Strategists Build Trust and Loyalty. Proven format.

Content Creator 101

Content Creator Audience Script Content 101

Contently

MAY 10, 2024

The Power of Video Content Marketing for Thought Leadership When pitted against traditional written content, video stands out for its unparalleled ability to convey messages in a more personal, engaging, and accessible manner. It hardly comes as a surprise, then, that 89% of customers want to see more videos from brands in 2024.

Content Creation 98

Content Creation Content Storytelling Script 98

Contently

APRIL 9, 2024

All these iterations fall under content repurposing, which could be a key component of your content strategy. Despite all the advantages to content repurposing, not every piece can be recycled and reused. So, when should you try to drain every drop from your high-quality content? See where we’re going with this?

Long Form Content 52

Long Form Content Content Social Media Content Creation 52

Moz

JANUARY 17, 2021

Posted by Nadya_Khoja We know there are numerous ways to generate B2B sales leads, but let’s face it, the same old methods have been done to death. Before we begin detailing these B2B methods, it’s important to keep in mind that lead generation isn’t a one-and-done deal. Tailor content for B2B sales leads.

Sales 65

Sales Landing Page Lead Generation Social Media 65

Content Marketing Institute

DECEMBER 26, 2018

Rather, I’m providing a dose of pragmatic and inspirational advice from a handful of our community members who presented on some of CMI’s most popular webinars in 2018. All of our webinars are available on demand and are free to watch (with registration). HANDPICKED RELATED CONTENT: Fundamentals Are Essential for Content Success.

Content Marketing 89

Content Marketing Marketing Content Entertainment 89