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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Regardless, fitting smaller stories into your larger brand narrative and defining where they fall within the funnel will drive a lot of your strategic decisions.

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How Brands Use Blogs to Power Conversion Marketing

ContentWriters

This post explores how blogs can be used to engage audiences and catalyze conversion marketing, from building email lists to boosting sales. I’ll highlight examples that B2B and B2C brands can use across three key phases: attracting visitors, encouraging action, and driving conversions. Retargeting engages past visitors.

Brand 59
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Brand Ambassador: The What, Why, & How (+ Essential Tips)

Smart Blogger

Curious about brand ambassadors? In the ever-evolving world of marketing, brand ambassadors serve as the human face of a company, charming audiences and creating strong connections. What Is a Brand Ambassador? So, what is a brand ambassador exactly? In the world of marketing, that’s what brand ambassadors do.

Brand 94
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How To Create More Engaging Content For Socials: Insights from VistaCreate

Neil Patel

In today’s digital age, social media has become an integral part of our daily lives. Whether you are a social media marketer or a business owner, creating engaging content for your social media platforms is crucial to your success. Let’s look at the best practices for social media design.

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Community Management: A Social Media Expert Spills Her Secrets

Content Marketing Institute

Christin Kardos leads social media for Convince and Convert, an organization that teaches marketers how to be socially savvy. Essential social mindset. Social media really is for socializing. HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media.

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10+ Practical Brand Awareness Strategies for 2023 (& Beyond)

Smart Blogger

Ready to catapult your business into the limelight by amplifying your brand awareness strategy? From leveraging influencer marketing to creating viral-worthy social media content, there’s an ocean of strategies to explore. So, are you prepared to take your brand from being known to unforgettable?

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Why Use Content Marketing to Build Brand Loyalty

Express Writers

Content marketing for brand loyalty is a great way to invest in your customers. With statistics like this, it just makes sense to use content marketing to build your brand loyalty. Content marketing is marketing focused on creating and publishing valuable content (blogs, videos, social media posts, infographics, etc.)