Contently

DECEMBER 13, 2022

And content that generates emotion and helps them overcome a challenge is key to converting them into buyers. As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Ready to take your content to the next level?

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

The Hoth

NOVEMBER 30, 2022

If you have content on your websites, such as blog posts (with CTAs ), email lists , and product pages, you have a marketing funnel (also called sales funnel or conversion funnel ). . Read on to learn more about marketing funnels , including how to create and optimize one for your website. . What’s a Marketing Funnel? Webinars

Marketing 105

Marketing Education Construction Landing Page 105

BKA Content

APRIL 24, 2024

How To Approach Content Mapping Easily and Efficiently Getting website visitors to click on your “buy now” button isn’t easy. That said, one in four websites manages to snag double the clicks (over 5%), and one in 10 scores an amazing conversion rate of 11% plus. Some groups respond better to blog articles on your website.

Landing Page 65

Landing Page Content Social Media Keywords 65

Fat Joe

MAY 5, 2023

Establishing yourself as a helpful authority can help with SEO lead generation as visitors come to your site, content, or event to educate themselves and then see you as a respected and knowledgeable source they can then look to work with. #1 4 Build a High-Quality Business Directory Just like Yell, but maybe smaller.

SEO 105

SEO Agency Lead Generation Education 105

Buffer

NOVEMBER 8, 2023

But the sheer volume of metrics can be a little overwhelming when you start digging into the data — pinpointing the ones that matter for your brand and business isn’t always easy.  Website traffic It’s little wonder almost all of the content experts I spoke to mentioned website traffic.

Content Marketing 52

Content Marketing Marketing Social Media Search Engine Optimization 52

Neil Patel

JULY 12, 2021

For example, brands could create an automatic lead generation funnel that gathers an email address, sends a recorded demo, then invites the prospect to schedule a live demo. The company was launched in 1999 with the goal of boosting lead generation. Basically, it makes personalized messages simple.

IT 145

IT Landing Page Marketing Sales 145

Susan Greene

JULY 20, 2017

They lack the budget and brand recognition to have clients coming to them. Here are three items you can use to begin building your brand and gaining visibility. Website — A professional website is a necessity. Having a website helps legitimize your company. And sooner would be better than later!

Copywriter 130

Copywriter Copywriting Freelance Copywriting Freelance 130

Neil Patel

DECEMBER 19, 2020

You need an e-commerce website that makes it easy for you to sell and for customers to buy. An intuitive, well-suited theme enhances your e-commerce website’s performance. According to Sweor , 85% of adults think a website should look and function as well or better than it does on a desktop. Think again. Mobile-Friendliness.

Portfolio 145

Portfolio Agency Sales Long Form Content 145

The Hoth

OCTOBER 12, 2023

In fact, the average B2B buyer will consume 8 pieces of content from your website before speaking to a salesperson. In addition to blogging on your website, you should also release blogs through LinkedIn to ensure you’re reaching as many decision-makers as possible. B2C vs. B2B SEO: What’s the Difference? Why is that?

SEO 59

SEO Keywords Search Engine Optimization Lead Generation 59

Freelance Union

OCTOBER 25, 2022

You can earn much more money, become more independent, shape your brand, work from home, and arrange a workation. For example, if they have no incoming traffic, their key goal may be growing their traffic first instead of lead generation. That is what happens when you have built a strong brand.

Freelance 81

Freelance Portfolio Marketing Projects 81

Neil Patel

DECEMBER 30, 2021

With Facebook lead ads, you can choose from several campaign types, including: demos downloads, like PDFs discounts event advertising. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles. How Facebook Lead Ads Work. Examples of Great Facebook Lead Ads.

Ads 133

Ads Advertising Lead Generation Text 133

Neil Patel

FEBRUARY 10, 2021

To get the most out of your leads in each stage of their purchasing journey, you should have a funnel conversion strategy for all levels of the funnel. If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch. Here’s how to do it. Top of the Funnel.

Landing Page 133

Landing Page Lead Generation Social Media Brand Awareness 133

Neil Patel

JANUARY 26, 2021

There are currently two ways to place videos on your landing pages or website—link or embed videos. This article will compare the pros and cons of embedding or linking videos on your website and its SEO benefits. Visitors can watch the video on your website without leaving the current page. Cons: Prospects Leave Your Website.

Landing Page 117

Landing Page IT Storytelling Text 117

Neil Patel

FEBRUARY 21, 2023

But how can you make sure that your website shows dominates the SERPs? That way, your website will continuously be visible in search engine results, and you can determine how to best attract potential customers to your site. This helps you build trust and credibility with potential buyers and ultimately leads to more conversions.

SEO 86

SEO Keywords Engineering Social Media 86

Neil Patel

FEBRUARY 25, 2021

The photos let you visually present your brand and emphasize the varying usage of your products. When viewers find a card that piques their interest, they can click the CTA and get redirected to the website to learn more information or buy the product. Here are some ways brands can use them to improve their results.

Ads 116

Ads Landing Page Brand Awareness Social Media 116

Neil Patel

JUNE 15, 2021

Maybe you’ve drafted a graphic that is the perfect balance between branding and intriguing. How do you get those paid ad leads to actually convert? These days, chatbots are built into many websites. You want to ensure your dollars dedicated to pay-per-click (PPC) are getting their money’s worth.

Ads 142

Ads Landing Page Social Media Copy 142

Neil Patel

NOVEMBER 5, 2020

If you visit the websites of Salesforce, Marketo, HubSpot other top marketing automation tools, what would you see? Lofty promises to grow revenue, get more leads, and make your prospects happier. Having the right agency to help you wield that power to set up a lead generation machine for your business.

Agency 124

Agency Marketing Portfolio Lead Generation 124

Backlinko

MARCH 25, 2024

Competitive Research Whether you’re prospecting new clients or doing competitor research, analyzing website performance is one of an agency’s most helpful functions. You can add a filter to target websites with active links and an authority score of 21 to 100. It allows you to crawl websites and analyze them for SEO issues.

Agency 97

Agency SEO Keywords Projects 97

Neil Patel

APRIL 5, 2023

It offers an easy way to stay in the loop about what’s happening in their industry or with their favorite brands. However, verified website owners can get free access to a comprehensive set of Webmaster Tools , including backlink analysis. Type in a website of your choice. Paid subscriptions start from $119.95

Social Media 133

Social Media Keywords SEO Advertising 133

Neil Patel

MAY 14, 2021

If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again. Writesonic.

Copywriter 143

Copywriter Copywriting Writing Script 143

Quick Sprout

FEBRUARY 28, 2023

Landing Page Builders These are typically websites or web-based services that let you build a landing page by using an HTML editor or drag-and-drop functionality. It also includes basic analytics and the ability to use your own domain name or a Launchrock branded subdomain (yoursite.launchrock.com). This guide covers the best ones.

Landing Page 84

Landing Page Script Construction Lead Generation 84

Neil Patel

OCTOBER 16, 2020

You also get access to incredible features like: Email campaigns and contact management Visual drag and drop customer journey builder Website, form, and offline event tracking Conversion rate optimization tools A/B and split testing Advanced personalization Dynamic heat maps Audience segmentation Real-time funnel analytics.

Marketing 145

Marketing Landing Page Agency Social Media 145

The Hoth

AUGUST 1, 2023

Understanding the Inbound Methodology Just like the squirrel analogy, inbound marketing tactics revolve around attracting customers to your brand instead of the other way around. To attract them to your website, you’ll need the equivalent of a sweet piece of fruit. Inbound vs. Outbound Marketing: How Are They Different?

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Quick Sprout

SEPTEMBER 11, 2022

First, you’ll get notifications when a lead turns warm because they’ve visited your website, opened a welcome email, or their dwell time on your site’s pages. Track every lead at every stage in the intuitive pipeline. Salesflare is a potent tool for improving your lead management and powering up your sales funnel.

Sales 98

Sales Management Landing Page Projects 98

Fat Joe

JANUARY 16, 2023

Content marketing offers businesses, organizations and brands opportunities to boost lead generation, increase sales, raise brand awareness and engage with customers and prospective clients through content. Your articles should be relevant to your target audience and your brand. Ideas include: 3.

Content Marketing 59

Content Marketing Marketing Content Social Media 59

Neil Patel

JANUARY 21, 2021

The best knowledge we have of Google’s algorithm comes in the form of major algorithm updates like: Mobile-first update (July 2019): Googlebot now looks at all websites as a smartphone, prioritizing sites that work well on mobile devices. More than half of all website traffic comes from a mobile device. Organic Traffic.

Keywords 145

Keywords Text SEO Social Media 145

Moz

FEBRUARY 10, 2021

But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Out of all of the lead generation strategies out there, there’s one that I find particularly effective: search engine optimization (SEO) and conversion rate optimization (CRO) working together.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

ProBlogger

MARCH 31, 2011

Seeing that the distinction between blogs and websites has become blurred in recent years, many online visitors don’t even realize whether they have landed on a blog or a website. Of course, Compendium’s approach to Third Generation blogging has to do with more qualified search traffic and lead generation online.

Blog 41

Blog Blogging Search Engine Optimization Architecture 41

Contently

OCTOBER 25, 2023

Content at this juncture serves as an introductory touchpoint, educating anonymous visitors about the problem and positioning your brand as a trustworthy source of information. They’re now realizing that project management tools may be the answer and are curious about general features and benefits.

Agency 52

Agency Content Projects Utilities 52

Contently

MARCH 21, 2023

However, in a weighted multi-touch attribution model , each action has a different value or percentage, signifying a difference in the impact these actions have on the buyer’s interaction with the brand. How did they initially learn about your brand? Let’s dive into a few examples of brands doing it well.

Engagement 117

Engagement Content Education Sales 117

Content Marketing Institute

JANUARY 14, 2019

The buyer loses interest in you but is still aware of your brand. HANDPICKED RELATED CONTENT: Are You Generating Demand or Just Identifying It? Targeted content marketing will continue to nurture your leads all the way to loyalty and through your marketing lifecycle on a continuous loop. Aware of your brand.

Sales 104

Sales Marketing Concept Digital Marketing 104

Content Marketing Institute

SEPTEMBER 17, 2018

Not for the fun of it (although I genuinely enjoy most of it), but because I want it to increase awareness of my personal brand, drive traffic to my site, and generate leads. OptinMonster does this by helping you build high-converting lead-generation forms. I produce a lot of content. How much does it cost? $9

Promotion 110

Promotion Content Social Media Editorial Team 110