Content Marketing Institute

FEBRUARY 5, 2019

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.

Brand 96

Brand Banking IT Entertainment 96

ContentWriters

DECEMBER 13, 2023

The purpose of content can be to educate, entertain, or invite conversation with the reader. Content is information created to educate, entertain, attract, or engage a specific audience. Content Writing Content is writing that delivers value in the form of relevant information about a company’s offerings and industry.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Smart Blogger

MAY 25, 2023

Ready to unlock the secrets of persuasive writing? If so, congratulations, you’ve encountered the persuasive power of copywriting ! Content writing is typically more informational and educational, creating long-form content like blog posts or articles designed to inform or entertain the reader. Let’s dive right in!

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Copywriter Copywriting Copy Persuasion 76

CoSchedule

JANUARY 27, 2023

You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Their launch campaign?

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Social Media Media Marketing Storytelling 126

Credible Content

MAY 30, 2023

Attention to detail: Paying close attention to detail, ensuring accuracy, consistency, and adherence to brand guidelines. The ability to craft compelling, engaging, and persuasive content is paramount in capturing the attention of your audience and driving desired actions.

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Content Writer Writer Writing Proofreader 130

Credible Content

JUNE 19, 2023

Increase brand awareness. Value: High quality content is valuable to readers by offering practical advice, insights, or entertainment. It should reflect the brand’s values and voice consistently. This creates a cohesive reading experience and reinforces the brand’s identity. Generate more leads and sales.

Engagement 130

Engagement Storytelling Search Engine Optimization Content 130

BKA Content

MAY 27, 2023

The articles, social media posts and landing pages you create inform, persuade and build brand image. Other statistics show that this generation is more frugal when it comes to entertainment, though more of them may be supporting an adult child than previous generations. Like most groups, baby boomers like to be entertained online.

Marketing 76

Marketing Persuasion Entertainment Search Engine Optimization 76

Smart Blogger

JANUARY 22, 2024

Simply put, marketing funnels visualize the journey a customer goes through, from first learning about your brand to making a purchase and beyond. Post-purchase stages help turn an existing customer into a brand advocate, ensuring long-term business growth. It’s where you ignite that initial spark that illuminates your brand.

Marketing 95

Marketing Persuasion Social Media Brand Awareness 95

Smart Blogger

JULY 27, 2023

They’re writers and editors, creating compelling and engaging pieces that inform, entertain, and, most importantly, connect with readers. Businesses small to large, rely on content writers to communicate their value proposition, differentiate their brand, and engage their customers. Adaptability : Every brand has its own voice.

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Content Writer Freelance Writer Pharmaceutical 72

Creative Little World

JANUARY 4, 2023

Copywriting is the process of creating persuasive text that is designed to capture the attention of potential customers and persuade them to take action. Creative copywriting will produce persuasive messages for a variety of media platforms and should play a significant role in your marketing strategy. What does a copywriter do?

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Copywriter Copywriting Persuasion Marketing 52

Shorthand Content Marketing

SEPTEMBER 23, 2022

While most companies will focus on their own brand first, there are some guidelines you can follow to make sure you are tapping into what people want. To help you choose which type of content is best for your market, here are four different types of content, you can try: 1) Emotional Content (News, Entertainment).

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Persuasion Utilities Content Entertainment 52

Income Diary

AUGUST 29, 2023

And yet, the struggle isn’t only about understanding their needs, it’s about translating those needs into compelling, persuasive words. Every day, I face a new industry, a new target audience, and a new brand voice. However, it has answered the objections and entertained you along the way in the style of Andre Chaperon.

Content Creator 115

Content Creator Engineering Blogger Copywriter 115

Neil Patel

AUGUST 2, 2021

According to BJ Fogg, a researcher at Stanford’s Persuasive Tech Lab, there are four kinds of credibility. Presumed Credibility : Familiarity and assumptions — a brand they’ve heard of is more credible than an unknown (e.g., Branding is what lasts in the long run. How To Improve Your Website’s Credibility.

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Persuasion Landing Page Advertising Website 145

Neil Patel

NOVEMBER 10, 2020

Adobe even found that half of all consumers prefer being contacted by brands via email over social media and direct mail. A thank-you email explaining the benefits of the purchase can help you keep your brand front-and-center in that customer’s mind. Persuasive : Convince readers to take action. Nice pun, right?

Writing 145

Writing Persuasion Entertainment Social Media 145

BKA Content

JULY 28, 2023

They guide readers using persuasive information. Brand Supporters Platforms such as YouTube, Instagram and Pinterest let you share how-to guides and entertaining content. The more time people spend engaged with your brand, the better, wherever they are. Use social media to build a brand that people love.

Social Media 66

Social Media Content Marketing Media Marketing 66

Copywriter Collective

FEBRUARY 4, 2023

Or a content creator looking to inform and entertain, effective copywriting is essential. Therefore, it lacks the ability to craft effective persuasive messages. Unfortunately, ChatGPT cannot write with a specific brand voice or tone due to its inability to understand or consider the unique qualities and characteristics of a brand.

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Copywriter Copywriting Persuasion Text 69

Neil Patel

OCTOBER 30, 2020

Corporate Storytelling in Persuasion. Persuasion is the master key that will unlock your conversion vault with your potential customers. Robert Mckee was right when he said that “Storytelling with persuasion trumps statistics.”. Highlight the benefits of the topic and close with a call-to-action that’s persuasive, not pushy.

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Storytelling Persuasion Social Media Creativity 145

Neil Patel

JANUARY 18, 2022

Persuasion. A persuasive blog post not only gets the conversation started, but it creates an appetite for your ideas and products, without you coming across like a sleazy salesman. This is why I put so much time, money, and effort into creating exceptional content with all the persuasive checks and balances. The Ultimate Guide.

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Blog Post Persuasion Post Writing 145

Smart Blogger

MAY 11, 2023

Let’s contrast: A copywriter focuses on producing persuasive writing (copywriting) that aims to sell. A freelance content writer creates web content that educates the reader and helps them fall in love with your company or brand. Remove the fluff , add power words, and use metaphors to entertain and delight your readers.

Writing 107

Writing Content Persuasion Prose 107

Neil Patel

MARCH 12, 2021

Some of the best marketing campaigns integrate several elements, so potential customers start to see your brand in different places and from different angles. This also includes users interested in brands or organizations similar to yours or are otherwise part of your target audience. First, they see your brand from the influencer.

Ads 139

Ads Brand Awareness Social Media Persuasion 139

Neil Patel

NOVEMBER 25, 2020

Think about some big-brand rivalries and preferences will surface in your mind. How do you feel when you look at this major brand comparison? Here’s another common one that has people divided, sometimes within the same family: And then there’s this brand rivalry we know all too well. Though we’ve gotten pretty close.

Sales 145

Sales Marketing Persuasion Content 145

Neil Patel

AUGUST 12, 2021

If you’re not convinced it’s worth the effort, here are a few reasons why social media is important for restaurant marketing: Brand awareness: More than 3 billion people use social media. Create a Cohesive Brand Voice. They may wonder: is this the same brand? Use Social Media Tools to Monitor Brand Mentions.

Social Media 145

Social Media Media Marketing Brand Awareness 145

Content Hacker

JULY 6, 2023

By implementing a good content marketing plan, you can create a positive brand reputation that encourages repeat sales from satisfied clients. Instead of directly pitching your products or services, you provide useful information that helps solve problems or entertains your target audience.

Content Marketing 92

Content Marketing Marketing Long Form Content Content 92

BKA Content

FEBRUARY 23, 2023

Here at BKA, we understand the effect the written word has on brand image and authority. Content can be both persuasive and useful, which is why more and more companies are implementing a content marketing strategy to reach their customers in new ways. Stick to your brand voice, be honest and find creative ways to help readers.

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SEO Writing Brand Awareness Content 52

BKA Content

MARCH 10, 2023

The secret is creating quality content that is persuasive and succinct. Content marketing , which is written to educate the reader and position your brand as an authority in addition to selling your product or service. While you can do a lot of this yourself, persuasive content (and a lot of it) is hard to produce all on your own.

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Copywriter Copywriting Website Persuasion 52

Smart Blogger

MARCH 13, 2023

Snappy Brands and Slogans Due to its sensory appeal, onomatopoeia is often used in branding and advertising. Onomatopoeia in Pop Culture Onomatopoeia is used in all aspects of pop culture to influence and attract the senses of consumers. This vintage Rice Krispies commercial is a classic example of their “ Snap!

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Writer Food Persuasion Portfolio 128

Smart Blogger

MARCH 9, 2023

Alliterative children’s poetry and stories do more than simply teach phonics, entertain, or showcase snazzy and stylized repetition examples. Plenty of science and thought is put into naming consumer products or brands. Pop Culture: What’s in an Alliterative Name? Ready to put alliteration to the test?

Prose 109

Prose Concept Persuasion Projects 109

Smart Blogger

MAY 31, 2023

It’s a roadmap to increase brand awareness, engage your target audience , and ultimately, convert visitors into loyal customers. It’s your roadmap in the vast digital marketing landscape, helping you reach your desired destination — be it enhancing brand awareness, increasing traffic, or boosting sales.

Digital Marketing 79

Digital Marketing Marketing Brand Awareness Social Media 79

Smart Blogger

JANUARY 19, 2023

Unlike magazine, TV, and billboard ads — whose purpose is to create brand awareness — direct response copywriting is persuasive copy that gets readers to take immediate action , like: Subscribe to an airfare discount newsletter. Well, writing persuasively can seem like a foreign language. What is Direct Response Copywriting?

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Copywriter Copywriting Persuasion Copy 93

Neil Patel

MARCH 30, 2021

If you want to build a thriving online business and survive in the everchanging world of SEO, your job is to create useful content that’s interesting, persuasive, and well-optimized for search engines; and you have to do it consistently. As well as thinking about length, write titles that will align with your brand.

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Copywriter Copywriting SEO Writing 144

Content Writing

JULY 16, 2022

Blog writing services can cover an extensive variety of subjects and have plenty of writing styles, depending on the subject and brand goals. Typically your weblog posts can be more conversational and approachable—the key is to teaching, informing, and entertaining! Copywriting . Technical Writing/Long Form.

Digital Marketing 52

Digital Marketing Search Engine Optimization Writing Copywriter 52

iWriter

JUNE 20, 2023

Professional content writers possess the expertise to create compelling copy that reflects your brand’s voice and values. Entertaining articles: Engage readers with engaging and enjoyable content that captivates their attention. Opinion pieces: Share personal perspectives, viewpoints, and subjective analysis on various subjects.

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Writer Writing Content Creation Script 52

Income Diary

JANUARY 31, 2024

In simple terms, nurturing email list subscribers cultivates trust, incrementally converting them into loyal customers and brand advocates. It is this very engagement that fosters a community around your brand, nurturing current subscribers and enticing potential ones. To maximize reach, a mix of tactics is recommended.

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Social Media Utilities Collaboration Engagement 52

ContentWriters

AUGUST 9, 2023

According to the 2023 Video Marketing Trends report by HubSpot , video is becoming an essential form of content marketing, with 91% of businesses using video as a marketing tool and 9 out of 10 consumers wanting to see more videos from brands. Entertain them? What makes video such an appealing marketing tool? Sell them something?

Script 52

Script Writing Consulting Education 52

Moz

JANUARY 28, 2019

Do B2B brands even qualify for local SEO? Seeing how Google sees you First to determine whether Google would view your brand as a local business, answer these two questions: Does the business I’m marketing have a physical location that’s accessible to the public? Entertainers (comedians, musicians, DJs, performance troupes, etc.)

Marketing 60

Marketing Food Electronics Persuasion 60

Content Marketing Institute

NOVEMBER 19, 2017

Written by the founder of Influence and Company, Top of Mind is more than a summary of content marketing and personal branding. Your audience comes to your content with an agenda – they want to be educated, or perhaps just entertained. John Hall’s Top of Mind brings a new level of humanity and long-range outlook to content marketing.

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Content Marketing Marketing Manufacturing Content 107

Content Marketing Institute

OCTOBER 4, 2018

Is your content persuasive? If your content doesn’t include data, it is less likely to be trusted, persuasive, or even read. Almost three-fourths (73%) say content with data is more persuasive (6% say it’s less persuasive). Persuasive #content? Brands doing data right. Is your content trustworthy?

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Persuasion IT Content Entertainment 103