Smart Blogger

AUGUST 5, 2023

Think of an industrial manufacturer selling machinery to a construction company, or a software development firm providing a productivity tool to other businesses. These are the brands you interact with on a daily basis, like Starbucks selling you your morning cup of coffee or Amazon delivering your latest impulse buy. The deal is done.

Ad Copy 70

Ad Copy Utilities Manufacturing Government 70

Neil Patel

NOVEMBER 25, 2020

And they did it all using that emotional connection through storytelling. Think about some big-brand rivalries and preferences will surface in your mind. How do you feel when you look at this major brand comparison? They raised just under $8,000 , which was a profit of approximately 2,700%. Though we’ve gotten pretty close.

Sales 145

Sales Marketing Persuasion Content 145

Moz

JUNE 8, 2020

Where is the wheat field, flour mill, yeast manufacturer “near me” so that I can bake enough bread to keep my household going instead of staring at “out of stock” messaging on the websites of remote major brands? Industry fora (agricultural, manufacturing, retail, etc.) Look Back.

Manufacturing 72

Manufacturing Food Marketing Retail 72

ContentWriters

MAY 31, 2023

Whether you’re writing about the efficiency of a software program or the quality of a manufacturing process, you want your B2B copy to demonstrate long-term value for other businesses. Increase Conversions Effective copy typically includes a call-to-action that compels readers to take the next step with a brand.

Copywriter 52

Copywriter Copywriting Engagement Long Form Content 52

Content Marketing Institute

DECEMBER 21, 2018

In 2018, content marketers renewed attention to the why’s and how’s of brand storytelling techniques, almost as if storytelling didn’t exist until January 1, 2018. Together, they have written the first practical book about storytelling that offers step-by-step guidance that simplifies a complex process and topic.

Content Marketing 87

Content Marketing Storytelling Marketing Content 87