Moz

JANUARY 28, 2019

Do B2B brands even qualify for local SEO? Seeing how Google sees you First to determine whether Google would view your brand as a local business, answer these two questions: Does the business I’m marketing have a physical location that’s accessible to the public? Make each of these pages as unique and persuasive as possible.

Marketing 60

Marketing Food Electronics Persuasion 60

BKA Content

MARCH 10, 2023

The secret is creating quality content that is persuasive and succinct. Content marketing , which is written to educate the reader and position your brand as an authority in addition to selling your product or service. While you can do a lot of this yourself, persuasive content (and a lot of it) is hard to produce all on your own.

Copywriter 52

Copywriter Copywriting Website Persuasion 52

Credible Content

SEPTEMBER 19, 2022

These days I’m reading multiple books on copywriting , especially on persuasive writing. Studies have shown that businesses and brands that provide an emotional experience are more likely to be retained by customers. Sometimes, he claims in the book, he knew more about the product than the manufacturer or the supplier.

Copy 130

Copy Copywriter Copywriting Writing 130

Content Marketing Institute

NOVEMBER 19, 2017

Written by the founder of Influence and Company, Top of Mind is more than a summary of content marketing and personal branding. They appear in the order in which the topics would normally be addressed during a brand audit – Domains & URLs Checklist, Design Considerations Checklist, Mobile-Friendly Design Checklist, etc.

Content Marketing 107

Content Marketing Marketing Manufacturing Content 107

Moz

OCTOBER 12, 2020

Posted by HeatherPhysioc In a world where search companies are a dime a dozen and brands tout bland "unique selling propositions" that aren't unique at all, how can you avoid drowning in the sea of sameness? Our client brands are fighting it, too. You could copy and paste any brand name in front of this.

Persuasion 66

Persuasion Digital Marketing Brand Transportation 66

Neil Patel

AUGUST 18, 2021

For example, if you offer coaching services to freelance writers you might cover topics like: attracting new clients nurturing prospects generating and capturing leads retaining existing clients setting and raising rates weeding out difficult or “problem” clients branding content creation and copywriting case studies. That’s true.

Freelance 145

Freelance Blog Blogging Blogger 145

Moz

DECEMBER 9, 2020

Business owners and marketers who haven’t serendipitously discovered Google’s various guidelines are left wondering how to promote non-brick-and-mortar brands. If you’re asking about how to do local SEO for something other than a brick-and-mortar brand , chances are, the business you’re marketing falls into one of four categories: 1.

SEO 71

SEO Landing Page Insurance Brand 71

Susan Greene

SEPTEMBER 16, 2016

Like any business, you must actively promote your brand if you are to grow. Medical Device and Pharmaceutical Manufacturers. Today’s healthcare practices, like so many businesses, must create their brand. Use it to accomplish these objectives: Build your healthcare brand. And referrals are no longer enough.

Healthcare 130

Healthcare Medical Copywriter Copywriting 130

Smart Blogger

SEPTEMBER 15, 2023

It allows you to anticipate customer behavior and fine-tune your marketing strategies for increased engagement, brand loyalty , and brand awareness. Consider a retail brand deploying AI tools that analyze shopping patterns, preferences, and even seasonal trends.

Pharmaceutical 94

Pharmaceutical Utilities Recruitment Healthcare 94