Content Marketing Institute

JUNE 27, 2018

Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Yet, curating and collaborating is essential. And, without collaboration, we end up being echo chambers of our proclivities — instead of a diverse repository of thought leadership.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

NOVEMBER 1, 2018

Project management. We all know how tricky it can be to manage content projects. Coordinating tasks and deadlines among all the people involved (and who may not work in the same building or even time zone) requires a lot of organization, communication, and a project management tool. Team collaboration.

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

JANUARY 30, 2019

Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. Your editorial calendar should involve collaboration, analytics #tools, and more, says @seosmarty. Once everything gets checked off, the project is considered complete.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

DECEMBER 29, 2017

First, if you’re not collaborating with your sales team, you’re overlooking some great potential partners. Collaborate w/ your sales team to really understand your audience, preferably one on one, says @KimMoutsos. Improve your process with a project management expert, not necessarily a #content expert, says @KimMoutsos.

Content Marketing 103

Content Marketing Marketing Editorial Content 103

Content Marketing Institute

APRIL 20, 2018

Writing platform Airstory lets you keep drafts, notes, and related content together as you work on a repurposing project. Use this drag-and-drop document builder to gather pieces of content you want to repurpose and collaborate with other content creators working on the same piece. irinaweber048 Click To Tweet. Wrapping up.

Editorial Team 105

Editorial Team Content Social Media Collaboration 105

Content Marketing Institute

MAY 24, 2018

Figure out how you & your partners will share leads from collaborative content, advises @mrwhatman. Your lead goal is something to consider as you choose your partners and define the project because you want to cast a wide net but still attract the best leads you can. Click To Tweet. What resources are available?

Content 105

Content Editorial Team Promotion Social Media 105

Moz

DECEMBER 13, 2020

The outreach team shows the content team what’s attracting links on a specific topic (with examples). The content team (in collaboration with the outreach team) creates something better than what currently exists on that topic. Website’s “About Us” page. This may seem obvious, but it’s often a missed step.

Lead Generation 60

Lead Generation Content Creation Social Media Editorial 60

Content Marketing Institute

MARCH 6, 2018

Editorial quality and value: No matter what tone, voice, and style you use, editorial teams must maintain standards of content quality – i.e., the characteristics that make your content worthy of your audience. HANDPICKED RELATED CONTENT: Editorial Calendar Tools and Templates. Processes and tools. Click To Tweet.

Editorial 102

Editorial Government Collaboration Content 102

Content Marketing Institute

AUGUST 6, 2018

HANDPICKED RELATED CONTENT: 11 Resources to Curate, Clip, Collect, and Collaborate Content. Oktopost’s amplify and collaborate features are built to do exactly that: internally and externally. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Native LinkedIn videos.

Social Media 111

Social Media Media Marketing Storytelling 111