Content Marketing Institute

AUGUST 2, 2018

Welcome to the new sweet spot of content and tech, a hybrid that forward-thinking marketers are smart to embrace. “My HANDPICKED RELATED CONTENT: 13 Smart Brands Using Technology to Power Their Content. Chatbots, AI, and Context: Top Takeaways From Intelligent Content Conference. Target the ready audience.

Storytelling 95

Storytelling Brand Marketing Hospitality 95

Content Marketing Institute

JANUARY 22, 2019

So it should come as no surprise that, as content marketers, we often approach the task of developing new ideas and initiatives by referencing, analyzing, and iterating on the creative experiences we know and love – standing on the shoulders of giants , so to speak. Case in point: Orlando Magic’s personalized communication.

Content Marketing 107

Content Marketing Marketing Medical Content 107

Ann Handley

MAY 11, 2021

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Both during and post-Covid, hospitals have needed her help and will need it more than ever. “Our resources can help healthcare communicators do their jobs better. ” * * *.

Healthcare 52

Healthcare Content Hospitality Agency 52

Moz

JUNE 8, 2020

See how your community was sustained by the farmer, the tailor, the baker, the vegetable wagon, the milkman, the diaper truck, the cobbler who repaired non-throwaway shoes, the town-supported hospital and doctor who made house calls, and the independent grocer.

Manufacturing 72

Manufacturing Food Marketing Retail 72

Content Marketing Institute

JUNE 22, 2018

You face significant challenges when it comes to successful storytelling in this space, not to mention plenty of competition. and host of the Travel, Tourism, and Hospitality Lab at Content Marketing World 2018 , travel is one of the only industries where the place you do business matters just as much as the business you do.

Hospitality 97

Hospitality Storytelling Content Content Marketing 97