Ann Handley

MAY 11, 2021

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Both during and post-Covid, hospitals have needed her help and will need it more than ever. “Our resources can help healthcare communicators do their jobs better. ” * * *.

Healthcare 52

Healthcare Content Hospitality Agency 52

Content Marketing Institute

JANUARY 22, 2019

Case in point: Orlando Magic’s personalized communication. Answering customer questions and providing easy access to account data, tech support, or other customized solutions is a great way to increase their satisfaction with your business – not to mention it can save some wear and tear on your sales and service teams and call centers.

Content Marketing 107

Content Marketing Marketing Medical Content 107

Moz

JUNE 8, 2020

Dried beans saw a more than 230% increase in demand and rice sales spiked by 166% in that same time.” - ABC. This historic example of tying an essential offering to dedicated communication feels just about right for our current time. Posted by MiriamEllis. Image credit: Kenneth Leung , Michael Coghlan. Where is there work to be done?

Manufacturing 72

Manufacturing Food Marketing Retail 72

Men With Pens

JANUARY 19, 2010

Anything important can be communicated in just a few sentences. “We have to go to the hospital&# “The hospital – what is it?&# “It’s a big building with sick people, but we don’t have time for that now!&# Sour Sales Save Stores! Love the twist *pun*. Not even remotely! Saved again.

Copywriter 110

Copywriter Copywriting Hospitality Copy 110