Ann Handley

FEBRUARY 9, 2023

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. ” Hospital marketers sprinkle acronyms on their morning oatmeal. This is just another way for hospitals to merge without merging.’ ” Sales patter. No One Reads.

Hospitality 70

Hospitality Healthcare Writing Retail 70

Publishing Trends

OCTOBER 6, 2022

Jazz Key joins Macmillan as Associate Sales Manager, Special Markets, and Lauren McNamara joins as Coordinator, Custom Sales. Gregory Brandenburgh joins Mango Publishing ’s international rights and sales team. Alice Mesjak joins Abraham Associates as Sales Rep. . Matt Mich moves up to Associate Manager, Custom Sales.

Editorial 44

Editorial Portfolio Art Director Hospitality 44

Ann Handley

MAY 11, 2021

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Both during and post-Covid, hospitals have needed her help and will need it more than ever. Perhaps in Procurement, closer to the sale? >> Get it in your inbox ; you’ll love it. * * *.

Healthcare 52

Healthcare Content Hospitality Agency 52

Content Marketing Institute

FEBRUARY 28, 2018

In those days, Jordan Winery was known for its food, hospitality, and elegant wines, not for its people. Increase wine sales. HANDPICKED RELATED CONTENT: Video Storytelling Secrets From an Award-Winning Series. Where are the people? This kind of marketing makes wine intimidating.”. Lisa’s challenge was to make old-school cool.

Content Marketing 105

Content Marketing IT Marketing Content 105

Content Marketing Institute

JANUARY 22, 2019

Answering customer questions and providing easy access to account data, tech support, or other customized solutions is a great way to increase their satisfaction with your business – not to mention it can save some wear and tear on your sales and service teams and call centers. Click To Tweet.

Content Marketing 107

Content Marketing Marketing Medical Content 107

Moz

JUNE 8, 2020

Dried beans saw a more than 230% increase in demand and rice sales spiked by 166% in that same time.” - ABC. Scanning headlines like “ Some small businesses are flourishing in the COVID-19 pandemic ”, I’m hearing crackling echoes of Ma Perkins in the storytelling ventures of Cleancult’s orange zest cleansers and Tushy’s bidets.

Manufacturing 72

Manufacturing Food Marketing Retail 72

Smart Blogger

OCTOBER 28, 2022

Whether you are a freelance writer , blogger , content creator or business owner who wants to improve their sales pages and emails , you’ll find what you need at SmartBlogger. And if you’re worried that you can’t use storytelling in your copy because you don’t have stories to share, Nick has some advice. Short-form copy wins.

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Copywriter Copywriting Freelance Copywriting Blog 88