article thumbnail

5 Financial Content Marketing Insights From The Best Email Newsletters

Contently

The best email newsletters are like holy grails for content marketers. When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. People respond well to CTAs if they’re specific because we all want our content to feel tailored to us.

article thumbnail

AI Content Marketing & Writing: Trends, Use Cases, & Limitations

ContentWriters

In the world of content marketing, artificial intelligence (AI) has become a hot topic. These polls shed light on how professionals are incorporating AI into their content strategies. These polls shed light on how professionals are incorporating AI into their content strategies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How the Content Marketing Landscape Has Changed With AI 

ContentWriters

Google: Quality Over Source, AI Content Not Penalized Marketing teams started the year cautiously testing gen AI’s capabilities, waiting to hear how Google would treat AI-generated content. On February 8, 2023, Google announced it would prioritize the quality of content over how it’s produced.

article thumbnail

How to Use Google Trends to Supercharge Your SEO and Content Marketing

The Hoth

Google Trends data is a precious tool for SEO and content marketing if you know how to use it, so stay tuned to learn everything you need to know. . The concept is to use the tool to discover trending searches and keywords that you can use for your SEO content. . What is Google Trends, and How Does it Work?

article thumbnail

How to Use The Five-Act Structure to Turn Concepts Into Compelling Stories

Freelance Writing Jobs

Of all the marketing trends that will impact content marketing strategies , storytelling is one people still struggle with. If marketers are struggling to tell a literal story with a piece of content, it’s easy to get caught up in unnecessary Alice-and-Bob characters and backstory. Act 1 – Exposition.

Concept 52
article thumbnail

How to Use The Five-Act Structure to Turn Concepts Into Compelling Stories

Freelance Writing Jobs

Of all the marketing trends that will impact content marketing strategies , storytelling is one people still struggle with. If marketers are struggling to tell a literal story with a piece of content, it’s easy to get caught up in unnecessary Alice-and-Bob characters and backstory. Act 1 – Exposition.

Concept 52
article thumbnail

How to Explain Content Marketing ROI to Win (or Keep) Buy-In

Content Marketing Institute

Do you feel like you’re constantly explaining content marketing? Whether you’re seeking initial buy-in or justifying an existing program to a new executive, you’re often asked to prove that content marketing is a worthy investment. If you can’t get support behind your content efforts, how can you be successful?