Moz

SEPTEMBER 27, 2020

When I say “underperforming content”, I’m referring to content, either on transactional/commercial pages or editorial ones, that does not perform up to its potential. whether, for tracked keywords of interest, two or more ranking URLs are appearing at the same time (not necessarily on page one of the SERP).

Content 74

Content Keywords Ad Copy SEO 74

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Russ Henneberry, Director of Editorial for Digital Marketer, strategically uses the power of instant gratification to craft his call-to-action messages.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Contently

DECEMBER 14, 2022

Contently can help you build an effective multi-channel framework, placing strategy, creation, review, SEO analysis, editorial calendar, and measurement under one roof. Optimizing mid-funnel landing pages for SEO can also help you generate leads, as members of your target audience can quickly and easily find your product or service.

Editorial 105

Editorial Content Lead Generation Brand Awareness 105

Jane Friedman

FEBRUARY 28, 2023

Your online presence–your editorial platform–is what determines this answer. Initially, your website might only be a single landing page; that’s okay, as long as it’s a page done well. The ways in which you can provide editorial assistance will grow to be nuanced and extensive. Learn more.

Architecture 113

Architecture Proofreader Construction Projects 113

Content Marketing Institute

APRIL 16, 2018

Here are three SEO trends quickly reshaping the keyword research concept and with it the way we brainstorm, create, and optimize content. I type a generic term connected to the example business – hiking – and the tool generates an overwhelming number of useful suggestions of pages to create to rank for those search queries.

Keywords 111

Keywords Concept Content Editorial Team 111

Content Marketing Institute

NOVEMBER 2, 2018

Limit the number of redirects to one – from one URL to the final landing page. Limit the number of redirects to one - from one URL to the final landing page, says @ab80. ? Logically, content compression shortens the time it takes to load your page as well as improves rendering time. Click To Tweet.

Website 97

Website Editorial Team Landing Page Script 97

Moz

FEBRUARY 11, 2019

Despite the fact that the term “ cannibalisation ” does not sound very suitable for digital marketing, this core concept has been around for a long time. This term simply identifies the issue of having multiple pages competing for the same (or very similar) keywords/keyword clusters, hence the cannibalisation.

Keywords 61

Keywords Editorial Landing Page Engineering 61

Intergrowth

NOVEMBER 6, 2022

This type of content may include how-to guides, predictions on where your industry is headed, or a breakdown of an in-depth concept that only people in your industry understand. Thought Leadership Content makes you an authority in your industry or niche. Convert Leads into Customers with Sales Centric Content.

Content Marketing 75

Content Marketing Marketing Content Agency 75

Moz

FEBRUARY 4, 2019

Operationalization is the process of strictly defining variables to turn nebulous concepts (in this case, the effort and success of your digital PR team) into variables that can be measured, empirically and quantitatively. DoFollow, NoFollow) for a campaign’s landing page. DoFollow, NoFollow,) for a campaign’s landing page.

Landing Page 49

Landing Page Agency Publisher Publishing 49

Quick Sprout

JULY 26, 2022

Some of the top ways that they get links for their clients include: Editorial links for niche websites Guest posting opportunities HARO link acquisition Resource page links Broken link reclamation Content development Submission based links Skyscraper link outreach. scientists, and direct response marketing veterans.

Digital Marketing 144

Digital Marketing Marketing Agency Search Engine Optimization 144

Moz

DECEMBER 13, 2020

This concept is — sadly — seldom applied to link building. Editorial links from popular blogs : Track down authors and editors of those sites and start interacting with them on social media. Website’s “About Us” page. Many publications list their whole editorial team with all the emails included on their “About” page.

Lead Generation 60

Lead Generation Content Creation Social Media Editorial 60

Neil Patel

JUNE 22, 2021

Build More Targeted Landing Pages. Each of those advanced guides has a separate landing page, optimized for the applicable keywords. This allowed them to create targeted landing pages and offer user-specific content that matched their place in the customer journey. Or, take a look at Copyblogger Media.

Content Marketing 145

Content Marketing Marketing Landing Page Content 145

ProBlogger

JANUARY 29, 2018

They’ll help you to then convert those subscribers into customers by helping you design landing pages and customize the look of your pages and blog posts as well. Because I do have plugins that help you design your blog, build landing pages, generate leads, increase conversions. It’s not just about landing pages.

Landing Page 45

Landing Page Sales Blogger Blog 45

The Hoth

FEBRUARY 20, 2024

Topical relevance is another important concept for SEO, but it refers to how relevant your content is for a given search query. Getting users to engage with your content and landing pages is one of the most challenging aspects of SEO, and building topical authority makes it a whole lot easier.

SEO 59

SEO Medical Digital Marketing Keywords 59

CoSchedule

FEBRUARY 27, 2023

link] landing page for all their blog content What Makes the Shopify Blog Great? Many blog posts feature high-quality charts, audio files, and videos to help musicians better understand certain concepts. Develop a strong editorial voice. But, how exactly does having editorial calendar software help achieve these goals ?

Creativity 98

Creativity Blog Blogging Food 98

Intergrowth

MARCH 5, 2023

Canonical tags allow you to tell search engines which version is the primary source of that content so that the authority of all versions of the page is consolidated into that singular page. Here, you could add a canonical tag to the three pages that tell search engines that Page A is the primary version of the page.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Content Marketing Institute

NOVEMBER 7, 2017

Rather than disrupting the editorial experience, the content used in native advertising campaigns is designed to align with the tone, format, and topical focus of the articles a reader would normally expect to find on that publisher’s site.

Promotion 103

Promotion Content Social Media Advertising 103

Buffer

NOVEMBER 16, 2015

Map out your editorial calendar 19. Posts targeting specific search concepts, usually 2,200+ words in length, written to gain backlinks, comments, and organic search. — Step 18: Map out your editorial calendar You know what content you’re going to make. List the types of content you’ll be dealing with 16.

Content Marketing 52

Content Marketing Marketing Writing Content 52

ProBlogger

JUNE 26, 2019

This is just a very early concept that we’re working on for the next one. Maybe it’s your landing pages. The next thing I wanted to talk about is editorial. Editorial is really important. There’s a lot of other things you can do to evolve your editorial strategies. It was all information.

Blog 24

Blog Blogging Blogger Architecture 24