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The One Thing Manufacturing Content Marketers Must Do Now [New Research]

Content Marketing Institute

Too many manufacturing organizations are still talking about themselves in the content they create. 51% of manufacturing marketers always or frequently prioritize audience’s needs in #content. 51% of manufacturing marketers always or frequently prioritize audience’s needs in #content. CMIContent Click To Tweet.

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6 Ways Manufacturing Marketers Can Improve Their Content Marketing [New Research]

Content Marketing Institute

With each passing year, there are more examples of manufacturers doing impressive things with content marketing. What can manufacturers in the young/first steps phase do to take their content marketing to the next level? 10% #manufacturing marketers in young/first steps have a documented #contentmarketing strategy.

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How Scarcity Marketing Has Changed the Way Everybody Buys

The Hoth

While you shouldn’t make every product you sell scarce, a touch of scarcity here and there can boost sales dramatically, so read on to learn how you can take advantage of scarcity marketing for your business. Here are some examples of urgency marketing: Countdown timers for special promotions that end once the timer reaches 0.

Marketing 105
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Product Life Cycle: What it is, the 5 Stages, & Examples

Neil Patel

If you work with sales, knowing about the Product Life Cycle model is almost mandatory. To get to know the stages of the Product Life Cycle, examples, and how to employ this concept, don’t forget to read this article until the end! Why do you need to know this? What Is the Product Life Cycle?

IT 102
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Mapping Local Essentials: Being the Business that Grows, Sells, or Markets the Beans

Moz

Dried beans saw a more than 230% increase in demand and rice sales spiked by 166% in that same time.” - ABC. Where is the wheat field, flour mill, yeast manufacturer “near me” so that I can bake enough bread to keep my household going instead of staring at “out of stock” messaging on the websites of remote major brands? Look Back.

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B2B Marketing with Print Materials

Susan Greene

These days most companies involved in business-to-business (B2B) sales are focused on online marketing for promoting their products and services. For B2B marketing, printed materials can be effective sales tools. Sales Letters. One of the best ways to introduce your company to new customers is with sales letters.

Marketing 130
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Broaden Your Blog’s Reach Through Innovative Content [Case Study]

ProBlogger

The concept. My concept, The Mindfire Chats, is a way to conduct multiple interviews at the same time. My brand mission is to bring the concepts of online marketing into the mainstream. Firstly, I want this content to dig into the core concepts of online marketing from as many different angles as possible.

Content 47