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Defense Against the Dark Arts: Why Negative SEO Matters, Even if Rankings Are Unaffected

Moz

In this week's Whiteboard Friday, search expert Russ Jones dives into what negative SEO is, what it can affect beyond rankings, and tips on how to fight it. But what I want to talk about today is actually pretty bad. What is negative SEO? Posted by rjonesx. Let's talk a little bit about negative SEO.

SEO 72
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8 Content Distribution Ideas to Meet Your Brand’s Goals

Moz

Posted by AlliBerry3 There’s a lot to consider when creating a content strategy in 2019. Not only is there more competition than ever online, but there are so many types of content and ways to reach your target audience. How do you really know what to do? Content goal: Brand awareness. Syndication. Do you podcast?

Brand 68
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Slow Your Content Marketing Down

Content Marketing Institute

More than 86 million blog posts are published on WordPress every month. Where does that leave the millions and millions of other “content opportunities”? Innovative marketers are embracing a solution – the slow content marketing movement. The argument for slow content marketing isn’t just anecdotal. 86 million.

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Is It Safe to Copy and Repost a Blog Article to My Website?

Content Powered

One of the most common questions I get from people, including clients and prospective clients, is whether or not it's okay to copy content from elsewhere and post it as a blog article on their site. If you spent time creating a piece of content, why not use it anywhere you can? This concept is a fairly reasonable one at first.

Copy 97
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How We Ranked a Single Page for 2.6K Keywords Driving 30K Monthly Searches [Case Study]

Moz

Posted by KristinTynski For the last decade, I’ve touted the enormous long-term value of a dualistic approach to content marketing for SEO. By leveraging data-centered campaigns, paired with personalized outreach to top publishers, we regularly garner earned media placements for our clients. Content production.

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Establishing Topical Authority is Your Secret to SEO Success

The Hoth

It’s now 2024, and digital marketers are changing the way they approach optimizing content for search engines for various reasons (the rise of AI content, Google SGE, Microsoft Copilot, and the list goes on and on). What’s topical authority? How does Google know which websites have topical authority? User signals.

SEO 59
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Free Blog Posts | Men With Pens

Men With Pens

No one ever told me that…&# We both know there’s no retirement fund in what we do. We work tirelessly to put up good content that people can use to improve their income, and we don’t get paid a penny for it. Why the hell not? What do you have? “We get to retire? We’re bloggers. It’s free.