Content Marketing Institute

MAY 23, 2018

Micro videos help bring blog articles to life in social channels and for that reason Lumen5 is a welcome addition to my content creation kit. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. You can manually piece together images, text, and music from scratch.

Marketing 103

Marketing Editorial Team Editorial Text 103

Content Marketing Institute

MARCH 1, 2018

With Social Media Lab, we are so keen on getting the word out about our experiments that content creation and content promotion get separate tasks and story points. Our lead scientist is responsible for the content from each experiment and I’m responsible for the promotion of each of those experiments.

Brand 97

Brand IT Editorial Team Social Media 97

Content Marketing Institute

APRIL 24, 2018

To make sure you choose a correct head term to align your ongoing content creation efforts, it should support at least one of your products and/or services and should be a term your buyer persona would use when searching. It’s important that your content supports visitors becoming customers.

Content 111

Content Editorial Team Engineering Content Creation 111

Content Marketing Institute

DECEMBER 18, 2017

Even though the amazing CMI editorial team wanted me to write about marketing, I wrote this instead (ha). It was there that I expanded on my education, learning the world of media communication, marketing communications, and corporate content creation.

Insurance 109

Insurance Editorial Team Communication Editorial 109

Content Marketing Institute

MAY 21, 2018

If marketers want to savor the results of content marketing, they must invest in finding and nurturing the writers who ultimately determine its worth. For their part, writers need to see content creation as a partnership in which they receive substantive information to build from and feedback to improve.

Writer 108

Writer Content Freelance Editorial Team 108

Content Marketing Institute

JUNE 18, 2018

Have you been using video content on your site lately? Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Sure, you can catch Content Marketing World with on-demand video, but why not opt for the live experience? No one post can provide all relevant tools in the space.

Website 109

Website Editorial Team Landing Page Content Creator 109

Content Marketing Institute

JULY 24, 2018

HANDPICKED RELATED CONTENT: An Alternative Approach to Developing Content Marketing Personas. Support external content creation. I would create a few campaigns focused on creating user-generated content that we could repurpose. 50,000: Hire another content writer, and with $100,000 I’d hire two.

Content Marketing 105

Content Marketing Marketing Content Content Creation 105

Content Marketing Institute

NOVEMBER 20, 2017

HANDPICKED RELATED CONTENT: Why Automation Is the Future of Content Creation. Paul’s advice: Pick one use case, a task that eats up a lot of time, some administrative or tactical thing your team hates to do. HANDPICKED RELATED CONTENT: Content Creation Robots Are Here [Examples]. How to get started.

Marketing 108

Marketing Content Agency Content Marketing 108

Smart Blogger

NOVEMBER 15, 2022

Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your content creation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Supercharge Your Writing Skills. Smart Blogger Jobs Board.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

MAY 29, 2018

Mintent: Build your editorial calendar (free version). An editorial calendar is essential for content marketing. Planning your content keeps you organized and more productive and, as a consequence, you deliver better content. Your #editorial calendar enables you to see content gaps or surpluses, says @IanCleary.

Content Marketing 108

Content Marketing Editorial Marketing Content 108

Content Marketing Institute

JUNE 27, 2018

Here’s how it works: The Quuu community submits unique social posts through Quuu Promote into categories that are reviewed by Quuu’s editorial board to ensure quality. Also, it incorporates YouTube videos to add a powerful boost to the written content world. You can conduct your content brainstorming behind the scenes with your team.

Collaboration 110

Collaboration Content Editorial Editorial Team 110

Content Marketing Institute

SEPTEMBER 21, 2018

But if you treat it as something you do after you publish your content, you’re missing an opportunity. When you reach out at the beginning of content creation, you can: Quickly determine whether you’re creating content on topics your industry will find interesting (versus writing for writing’s sake).

Promotion 108

Promotion Brand Awareness Editorial Team Content Creation 108

Content Marketing Institute

APRIL 12, 2018

HANDPICKED RELATED CONTENT: One Thing Is Killing Content Marketing and Everyone Is Ignoring It. Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan. Here are some things the content team at Capital Group does: Conduct polls on Capital Ideas site. Stay plugged in to audience needs.

Brand 106

Brand Content Editorial Team Editorial 106

Content Marketing Institute

OCTOBER 26, 2017

Vishal’s observations line up with the Content Marketing Institute’s latest research , which Lisa Murton Beets recently summarized (bolding is mine): Eighty-eight percent of top performers value creativity and craft in content creation and production, compared with 74% of all respondents.

Pharmaceutical 101

Pharmaceutical Landing Page Marketing Editorial Team 101

Content Marketing Institute

JANUARY 16, 2018

But these are the tip of the iceberg when it comes to AI’s content marketing capabilities. For example: AI can create your content. Automate content customization. Register today for the Intelligent Content Conference March 20-22 in Las Vegas. Cover image by Joseph Kalinowski/Content Marketing Institute.

Brand 105

Brand Content Storytelling Editorial Team 105

Moz

DECEMBER 13, 2020

The content team (in collaboration with the outreach team) creates something better than what currently exists on that topic. At this point, both the teams may involve those linking leads in the actual content creation (by reaching out and asking for expert opinions on the topic). Website’s “About Us” page.

Lead Generation 60

Lead Generation Content Creation Social Media Editorial 60

Content Marketing Institute

OCTOBER 8, 2017

Any questions, or just want to chat about creating good content? Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Want to learn more about how the companies you trust are doing content marketing for big success? Start the conversation in the comments.

Content Creator 104

Content Creator Audience Script Content 104

Content Marketing Institute

JUNE 26, 2018

Editor’s note: We appreciate G2 Crowd’s support of Content Marketing Institute as a paid benefactor. This article was reviewed and edited independently to ensure that it adheres to the same editorial guidelines as all blog posts. No one post can provide all relevant tools in the space.

Editorial Team 109

Editorial Team Content Editorial Landing Page 109

Content Marketing Institute

MARCH 6, 2018

But let’s face it: Not all of us have a direct part to play in crafting or controlling our company’s strategic, high-level view of content. I recommend starting with our Content Marketing Strategy Essentials guide and branching off from there. What’s in an editorial plan? Governance lies at the heart of every editorial program.

Editorial 101

Editorial Government Collaboration Content 101

Content Marketing Institute

JANUARY 29, 2018

To ensure that we’re on the same page, here’s my content curation definition: To meet your audience’s information needs, content curation is the assembly, selection, categorization, commentary, and presentation of the most relevant quality information. You add your human editorial perspective while integrating your 360-degree brand.

Editorial 111

Editorial Editorial Team Content Social Media 111

ProBlogger

APRIL 27, 2016

Do you consider all specifics of your content and audience when it comes to promotion? The thing is, entertaining content and useful content are far from the same. When your niche is popular and loved by millions, you have no problems with content creation and distribution. Social networks.

Editorial Team 34

Editorial Team Promotion Freelance Editorial 34

Content Marketing Institute

MARCH 13, 2018

The editorial team throws in content that delights them. HANDPICKED RELATED CONTENT: 15 Goals, Tips, Examples, and Lessons for E-Newsletter Perfection. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. The Hustle doesn’t stick to just the facts.

Editorial Team 111

Editorial Team Editorial Storytelling Text 111

Content Marketing Institute

NOVEMBER 6, 2017

HANDPICKED RELATED CONTENT: Want Content That’s More Usable & Reusable? 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Last month my Twitter feed was abuzz about the new Content Marketing Institute’s Benchmarks, Budgets, and Trends report – and with good reason. Data/research.

SEO 111

SEO Social Media Content Editorial 111

Content Marketing Institute

NOVEMBER 27, 2017

With a little bit of brainstorming around a comment, you can come up with many ideas for spoke content. HANDPICKED RELATED CONTENT: Out of Ideas? 13+ Tools to Spark Content Creation. What creative hacks do you have to boost efficiency and ease the life of a fellow content marketer? Document everything.

Editorial Team 99

Editorial Team Post Content Creation Long Form Content 99

Content Marketing Institute

OCTOBER 29, 2018

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Our aim is to highlight new, optimal internal business models for content marketing and use the innovations of the moving assembly line as a metaphor for that.

Content Marketing 74

Content Marketing Marketing Content Editorial 74