The Hoth

NOVEMBER 30, 2022

If you have content on your websites, such as blog posts (with CTAs ), email lists , and product pages, you have a marketing funnel (also called sales funnel or conversion funnel ). . Content marketing . Webinars . Each stage of the funnel requires different types of content to be successful. Social media posts

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ContentWriters

JULY 19, 2023

As the importance of content continues to rise, and quality becomes the differentiating factor between competing brands, it’s crucial to have a scalable content strategy that allows you to raise production and drive higher returns. How Do You Begin to Scale Content Creation?

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Content Content Creation Search Engine Optimization Content Marketing 52

The Hoth

AUGUST 1, 2023

Valuable content like infographics, how-to videos, podcasts, whitepapers, and webinars will attract new customers to your website as the fruit did with the squirrel. Once you’ve attracted prospects to your website, you can provide further content to guide them down your sales funnel with the ultimate goal of conversion.

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Landing Page Marketing Brand Awareness Keywords 52

Neil Patel

JANUARY 18, 2022

While blogging isn’t a direct sales tool, you do want to be intentional about choosing topics that are aligned with what your business offers. Addressing the objections people have about your business is the best way to improve your lead generation efforts. A gold mine for finding these objections is on webinar chat boxes.

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Blog Post Persuasion Post Writing 145

Bramework

AUGUST 20, 2023

I like to search for a product I enjoy, then promote that product on my blog so I can earn a commission from each sale that my readers make. Sales are tracked through my affiliate links from my blog to the company’s site. Here is a great webinar on “ How to Start a Podcast ” by Joe that has all the details. I know you are!

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Blog Blogging Freelance Brand Awareness 98

Contently

JULY 19, 2022

Marketing teams often spend a good chunk of time and resources on efforts to get new customers—think top-of-funnel blog posts, sales collateral, and everything in between. But creating post-sales content that helps improve the experience for new and long-term customers is just as crucial. Why post-sale content marketing matters.

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Sales IT Search Engine Optimization Content 133

ProBlogger

SEPTEMBER 7, 2014

I’ll refocus you on the five steps that you need to take to create interesting content that get shares, comments, engagement and loyal readers as well as content that generates leads. Let’s make sure you’re doing this content creation thing right. Step #1 to Creating Awesome Content: Grab their Attention.

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Content Landing Page Entertainment Government 49

Contently

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. A white paper is a powerful sales and marketing tool, so you’ll want to make sure it’s polished, professional, and free of typos. This turns your white paper into lead-generating content.

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Proofreader Writing Recruitment Brand 119

Contently

OCTOBER 25, 2023

As the foundation of effective content marketing, it serves the critical role of linking content initiatives to tangible sales outcomes. The modern buyer journey is a tapestry of interactions, and content acts as the thread that binds each touchpoint.

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Content Marketing Institute

OCTOBER 8, 2017

My headings were the strategies I was exposed to (from SEO to content upgrade and a webinar campaign). To create your own content using this article model, follow these five steps. Explore the company’s sales funnel. If your content is about a process, take screenshots at each step, advises @JDScherer.

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Content Creator Audience Script Content 101

Moz

JANUARY 17, 2021

Posted by Nadya_Khoja We know there are numerous ways to generate B2B sales leads, but let’s face it, the same old methods have been done to death. Before we begin detailing these B2B methods, it’s important to keep in mind that lead generation isn’t a one-and-done deal. Tailor content for B2B sales leads.

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Sales Landing Page Lead Generation Social Media 65

Content Marketing Institute

DECEMBER 26, 2018

Rather, I’m providing a dose of pragmatic and inspirational advice from a handful of our community members who presented on some of CMI’s most popular webinars in 2018. All of our webinars are available on demand and are free to watch (with registration). HANDPICKED RELATED CONTENT: Fundamentals Are Essential for Content Success.

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Content Marketing Marketing Content Entertainment 89