Content Marketing Institute

SEPTEMBER 3, 2018

Editor’s note: You may have missed the original post when we published it several years ago. We know how important it is for content marketers to tie their results to marketing and business goals, so we’ve updated it with new suggestions and resources. What does it mean that your content marketing is “working?”

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Express Writers

SEPTEMBER 20, 2022

As an online content creator, it’s essential to pay close attention when Google makes algorithm updates. These changes can directly impact how your content ranks on the search engine results pages (SERPs). What is the Google Helpful Content Update? What Does the Google Helpful Content Update Mean for Content Marketing?

Content Marketing 52

Content Marketing Content Marketing Engineering 52

Content Marketing Institute

SEPTEMBER 26, 2018

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? We just wrote about 99 benefits of content marketing. What is content marketing?

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Content Marketing Marketing Content Content Creator 93

Buffer

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly. However, the ease of entry also means that anyone can become a creator, making it much harder to stand out and succeed.

Content Creation 116

Content Creation Content Creator Content Social Media 116

Contently

SEPTEMBER 20, 2022

For today’s content creators and content marketing teams, unique original content is always the best route to take. The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike.

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Social Media Media Content Creator IT 126

Backlinko

FEBRUARY 23, 2024

This section highlights key statistics demonstrating its vital role for both advertisers and publishers in today’s market landscape. of companies reported that between 11% and 20% of their marketing-driven revenue was attributed to affiliate marketing. 6-10% 21.7% 11-20% 23.9% 21-30% 13.0% Above 50% 0.0%

Marketing 82

Marketing Retail Content Creator Advertising 82

Shorthand Content Marketing

APRIL 18, 2023

Of course, content marketers aren’t just going to give up on getting attention online. Known as content discovery platforms, they are an innovative way to draw attention while also funding your site with paid advertisements. Shorthand is a California-based Content Marketing agency.

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Content Advertising Content Creator Lead Generation 98

Make a Living Writing

APRIL 15, 2024

Editing and proofreading Editing and proofreading are indispensable services for authors, publishers, businesses, and academics. Remote editors polish written content by improving clarity, coherence, and overall quality. publishing, self-help). These platforms match highly skilled professionals with remote job opportunities.

Freelance 75

Freelance Proofreader Portfolio Persuasion 75

Content Marketing Institute

DECEMBER 21, 2018

If you’re looking for a holiday gift book to advance the recipient’s content marketing skills, I have good news. During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Drivers of content marketing. Chan Kim and Renee Mauborgne. Aha,” I said.

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Content Marketing Storytelling Marketing Content 87

Contently

NOVEMBER 10, 2022

The job’s not over until the paperwork is done—or, for content marketers, until results are measured. For most Chief Marketing Officers (CMOs), the holy grail of content measurement is return on investment (ROI). Gated content can be analyzed using Docalytics. Create content efficiently and at scale.

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Management Freelance Content Management System Content 124

Buffer

JANUARY 4, 2023

Despite its limitations – only having data up to 2021 and sometimes spouting wrong information – ChatGPT is an incredibly powerful tool that is poised to change the way content creators work. As audiences demand more content across different platforms, the number of content creators is growing to meet the demand.

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Content Creation Content Creator Content Proofreader 142

Contently

FEBRUARY 16, 2023

A content marketer’s job is to create quality content that gets in front of readers organically. After all, what is content worth if you don’t access the readers who would most benefit from your writing? Google is more likely to categorize such content as “unhelpful,” leading to lower rankings.

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SEO Search Engine Optimization Content Keywords 134

Content Hacker

FEBRUARY 9, 2023

Artificial Intelligence (AI) has opened up countless possibilities for content creators to create unique pieces of work quickly and easily — but what happens when it comes to AI and copyright ? AI-generated content can blur the line between who owns what. Is it you, the content creator guiding the AI tool?…

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Content Marketing Institute

JULY 24, 2018

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. 50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message.

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Content Marketing Marketing Content Content Creation 103

ContentWriters

JANUARY 11, 2023

If you want, you can read the entire Google Search Quality Guidelines update published in December 2022 by Google. Google says they do not directly influence page ranks, however, E-E-A-T is a useful tool as part of your content marketing strategy as you create content to help you rank better. Creator and Reputation.

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Content Creator Search Engine Optimization Landing Page Concept 105

Content Hacker

MARCH 8, 2024

All that time and effort that went into publishing 2-4 articles daily went up in smoke in one fell swoop. Here’s what Google says about scaled content abuse: Site Reputation Abuse Sites that publish third-party content solely for ranking manipulation now face stricter scrutiny. Should you be scared?

Content 95

Content Content Creator Publisher Publishing 95

Content Marketing Institute

SEPTEMBER 6, 2018

“What’s next for content marketing?” As modern marketing practitioners, no matter how focused we are on today’s pressing challenges and opportunities, we can’t help but keep an eye on what the future might bring. 5 at Content Marketing World: Project of the Year. Content Marketer of the Year.

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Content Marketing Editorial Healthcare Entertainment 73

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer.

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Content Creator Storytelling Creativity Banking 120

Content Hacker

JUNE 9, 2023

Today, I’m breaking down exactly what Google’s AI in search means for us as publishers and content creators, and why it’s not all bad news.

Content Creator 52

Content Creator Content Publisher Publishing 52

Content Hacker

JANUARY 20, 2023

What does all this have to do with AI content? Suddenly, the content marketing industry was faced with the incredible capabilities of AI – good enough to replace general content writers. (I What Did He Say About E-E-A-T and AI Content Creation? Edit and fact-check AI content thoroughly. How does it do it?

Content Creation 116

Content Creation Search Engine Optimization Content Content Creator 116

Buffer

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly. However, the ease of entry also means that anyone can become a creator, making it much harder to stand out and succeed.

Content Creation 52

Content Creation Content Creator Content Social Media 52

Express Writers

JANUARY 24, 2023

We’ve taken an inside look at the guidelines to understand how they relate to your SEO and on-page site content, including the most recent updates. Read on to learn more about the crucial points from the Search Quality Evaluator Guidelines for your online content marketing and writing needs.

Content Creator 98

Content Creator Medical Concept SEO 98

Express Writers

MARCH 28, 2023

While AI can share the workspace with a traditional writer and editor for content marketing, there is one thing it cannot do – SME content creation. For example, if the content creator reviews a restaurant, but never ate at the restaurant, they are not experienced or trustworthy, which means they have a low E-E-A-T to Google.

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Content Creation Healthcare Finance IT 67

Content Marketing Institute

DECEMBER 5, 2018

To find fresh research, limit your searches to a recent time span: Search for industry terms to see the research published in that time frame. While it might seem like any information you find in a book also can be found on the web, books have a lot to offer content creators. Publish as a video or podcast. Click To Tweet.

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Content Creator Content Creativity Content Marketing 100

Content Marketing Institute

APRIL 17, 2018

Editor’s note: You may have missed this article when CMI published it a couple years ago. If your logo didn’t appear with your content, could your audience identify the content as coming from your brand? Would someone viewing your content on different channels know it all came from the same brand? Update it quarterly.

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Brand Content Creator Electronics Editorial 111

Neil Patel

JULY 1, 2021

To be successful, your content plan must be actionable, and you need to publish content consistently. We’re going to cover the basics, including how to create and manage your editorial calendar, and how it can help your content strategy grow. Your editorial calendar is part of your content strategy.

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Editorial Creative Director Content Content Creation 145

BKA Content

JULY 12, 2023

Content marketing can take up considerable time and investment. There are four essential quality markers Google uses to determine search results, which you can remember with the acronym E-E-A-T: Experience : The content creator’s firsthand or personal experience on the matter (e.g.

Insurance 52

Insurance Content Creator Landing Page Keywords 52

Content Hacker

AUGUST 10, 2023

Have you ever pondered the future of content marketing ? The future of content marketing is like a chameleon, constantly changing its colors to adapt and thrive. So, let’s explore the future of content marketing and how to position yourself for the changing times. AI is taking over.

Content Creation 52

Content Creation Content Content Creator Collaboration 52

ContentWriters

MARCH 20, 2024

By cracking down on low-quality content and manipulative practices. Whether you’re a business owner, content creator, or marketing specialist, here is the impact of this Google algorithm update and how to protect your site from deindexing. What Is the Latest Google Algorithm Update?

Content Creation 59

Content Creation Content Creator Engineering SEO 59

Content Marketing Institute

OCTOBER 3, 2018

Technological improvements will continue to make it easier and cheaper for content creators to find stolen images, and properly licensing images is a simple way to avoid costly penalties. Presumably, she believed she had the legal right to publish a photo of herself. Cover image by Joseph Kalinowski/Content Marketing Institute.

Social Media 106

Social Media Brand Media Content Creator 106

Neil Patel

JUNE 15, 2021

Rules and Guidelines for Medium Content and Ads. Medium intends to make people engage their minds, not their wallets, so there are rules about what you can and can’t publish on the site. Ads, Promotion, and Marketing. Much like any other content platform, there are best practices content creators should keep in mind.

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Search Engine Optimization Advertising Brand Awareness Content Creator 144

Bramework

OCTOBER 31, 2023

Ready to learn exactly what an AI writer can do for you as a blogger and content creator ? They can create a large amount of content , however, it’s what you customize that counts. Compared to hiring freelance writers or content marketing services, the cost of a monthly subscription to an AI writer is generally lower.

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Content Marketing Institute

JANUARY 15, 2018

Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). More than 70 people responded to my request for examples of bad content, but almost all demurred to offer real-life examples. Sadly, I’m guilty of writing (weak) content at times,” she says. We before you.

Content 111

Content Content Creator Content Marketing Social Media 111

Bramework

DECEMBER 1, 2023

This post will explore why in-depth, helpful content is crucial for attracting an audience, building brand reputation, and boosting ROI in today’s crowded digital landscape. High-quality content helps build brand reputation and trust, leading to more customers. This allows a brand to establish trust and credibility.

Content 52

Content Entertainment Brand Awareness Education 52

Kristi Hines

AUGUST 2, 2023

Streamline your client’s content publishing across platforms like WordPress, Twitter, YouTube, Shopify, and Medium with Content.app. Use SEO.app as your client’s personal SEO assistant for a streamlined content marketing process. Employ the My Writing Companion plugin to run a content writing agency.

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Utilities Transportation Medical Content Creation 246

Express Writers

OCTOBER 25, 2022

Here are a few examples to give you a better understanding: In-Depth Analyses or Facts: Cold-hard facts don’t change, making them the perfect example of evergreen content. For instance, if you were to write an in-depth article on what content marketing is, the definition and overall basis of your content will always stay the same.

Brand 70

Brand IT Long Form Content Content 70

BKA Content

APRIL 15, 2023

One of the best ways to increase your blog views is to understand why you’re creating content in the first place. What are your goals as a content creator? Content marketing services like BKA Content can help you to research, write and promote articles on any topic. To become an expert in the industry.

Search Engine Optimization 72

Search Engine Optimization Blog Blogging Keywords 72