How Tom’s of Maine Found Success in Micro-Influencer Marketing
Content Marketing Institute
DECEMBER 15, 2017
HANDPICKED RELATED CONTENT: An 8-Step Process to Use Influencers to Elevate Your Brand. We recruited our members via our social media channels and email campaigns – our first members were all Facebook fans. Burns: We’ve worked to recruit community members who have a genuine interest in the products we offer.
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