Brafton

MAY 16, 2024

At first sight, multilingual content marketing sounds like a dream come true. Yet another target market where folks just happen to speak another language. Better Target Audience Definition If you gobble up your market research like Hershey Bars, good for you! This type of analysis is a huge part of multilingual marketing.

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Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal.

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Contently

FEBRUARY 28, 2023

So how do podcasts fit into your content marketing strategy? The Power of Content Marketing & a Great Podcast As content marketing continues to evolve and adapt to changing consumer behaviors, it’s essential to stay ahead of the curve and explore new ways of reaching and engaging with your audience.

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Contently

DECEMBER 13, 2022

The content you produce can look different in B2B versus B2C. For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Ready to take your content to the next level?

Storytelling 126

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Verblio

OCTOBER 19, 2022

Making decisions based on data is something that all businesses should adhere to, and yet measuring content marketing metrics is an area where many companies fall short due to poor data setup, messy integrations, and unclear lack of ownership over who leads what metric. Owned by: Marketing. links), and affiliate marketing.

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Article Writing

MAY 15, 2023

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. That’s all well and good, but how do you actually find the right partner to make your content King ? Because a bad fit doesn’t make anyone happy!

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Article Writing

MAY 18, 2023

The ultimate goal of content marketing is offering your target audience information and materials that will engage them and motivate them to choose your business. Often, companies will simply share general content to please everyone. This will expand your audience and grow your business. Seems easy, right?

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Express Writers

DECEMBER 4, 2023

As we bid farewell to 2023, it’s time to reflect on what has unfolded in the world of content marketing over the past year. It’s safe to say this year has been a testament to the resilience and innovation of marketers who are tasked with navigating an ever-evolving digital landscape. Let’s dive in! But what about the middle?

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Content Marketing Institute

DECEMBER 24, 2020

Emotion can be an incredibly powerful engagement tactic when used artfully. Let’s explore the science of emotion and how you can use it in an empathetic way to create more meaningful content. Continue reading → The post The Art and Science of Emotional Engagement appeared first on Content Marketing Institute.

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Article Writing

JUNE 27, 2023

And marketing that content requires constant attention. Whether you’re a new business, intermediate, or established, content is integral to your growth. Established businesses have a full marketing team, but people quit, staff goes on leave, and scaling up and down can turn into a quagmire. What is your marketing budget?

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Neil Patel

JANUARY 27, 2021

Let’s talk about content marketing. Content marketing continues to flourish for one very simple reason: it’s what the people want. People want high quality, useful, relevant, and engaging content about things that matter to them. That’s content marketing in a nutshell. How’s it doing in 2021?

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ContentWriters

MARCH 8, 2023

However, SaaS can stand out from the crowd through content marketing – which is the development and distribution of helpful content to your audience. So why exactly is content marketing important for SaaS companies? Content marketing is a great way to do this.

Content Marketing 105

Content Marketing Marketing Search Engine Optimization Content 105

Ahrefs

NOVEMBER 30, 2023

Animalz) On average, engagement starts to drop after 7 minutes of reading. 85.19% of all blog traffic comes from organic search. Medium) People rarely read online — a pattern that hasn’t changed since 1997. They’re far more likely to scan … Read more ›

Content Marketing 120

Content Marketing Marketing Content Engagement 120

Article Writing

OCTOBER 29, 2022

content marketing. content marketing strategy. How Does Content Marketing Drive Sales? Posted On: Businesses everywhere want to ensure that their content marketing efforts churn out profits, website views, and customers. But, how does content marketing help a business in the long run?

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Quick Sprout

AUGUST 30, 2023

Anyone can produce content. But content without a purpose is not effective. You need to consider the goals of your … 9 Tips to Create Highly Engaging Content Read More » The post 9 Tips to Create Highly Engaging Content appeared first on.

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Engagement Content Content Marketing Post 96

Contently

FEBRUARY 8, 2023

Content marketing is like cooking. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide.

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Content Marketing Institute

APRIL 29, 2021

Continue reading → The post 15 Engaging Ways to End Your Next Blog Post appeared first on Content Marketing Institute. Readers who get to the end of the story are the ones most interested in the topic (and likely what your business offers). Here’s how to reach a satisfying conclusion.

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Content Marketing Institute

DECEMBER 16, 2020

Continue reading → The post 9 Video Storytelling Tips to Engage Your Audience appeared first on Content Marketing Institute. Here are nine tips from CMI’s Visual Storytelling Summit to help you tell better stories now (and free access to watch all the sessions).

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Contently

JULY 26, 2022

But if you’re not able to make the content engaging, you may be doing your brand a disservice. Fintech brands are smart to ask themselves whether their content could be improved. Are you doing enough to differentiate your company from the competition and create an engaging brand persona? Understand your audience.

Engagement 129

Engagement Banking Content Finance 129

Express Writers

JANUARY 17, 2023

Content marketing is recognized as one of the most effective ways to grow a business and attract new customers. To be successful with content marketing, you need to share high-quality content regularly. As you read on, we’ll explore how to use Google Trends for SEO and improve your content marketing strategy.

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Content Marketing SEO Marketing Content 98

Content Marketing Institute

MARCH 9, 2020

On the surface, engagement seems like an ideal goal. You may want to rethink engagement’s role in your content marketing strategy. Continue reading → The post Should Engagement Really Matter to Marketers Anymore? appeared first on Content Marketing Institute.

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Verblio

OCTOBER 20, 2022

Today, we will examine what AI is likely to mean for content marketing and how it is already playing a role in the process. Machine Learning In Content Marketing Today. Whether you want to believe it or not, AI has already arrived in the realm of content marketing. Machine Learning in Content Marketing.

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Neil Patel

DECEMBER 29, 2020

Memes, a term coined by evolutionary biologist Richard Dawkins in 1976 to describe how ideas replicate, mutate, and evolve, are a way to carry a shared idea or trend to engage a target group. Memes are all about creating engagement and community by communicating something that everyone in your circle understands. million followers.

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Contently

FEBRUARY 17, 2023

Right now, everyone’s talking about generative AI and how it’s transforming content and design. If you’re not already thinking about how augmented reality (AR) can play a role in your content marketing, you should be. Get marketing tips and emerging MarTech insights delivered straight to your inbox every week.

Engagement 126

Engagement Entertainment Marketing Medical 126

Contently

FEBRUARY 21, 2023

Whenever someone posts on social media, searches on Google, writes a product review, or engages with a chatbot, they leave behind a trail of information. As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions.

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Content Marketing SEO Marketing Content 126

Dr. Rissy's Writing and Marketing

JULY 18, 2023

It’s a guiding principle that underpins marketing strategies and shapes brand identities. Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action. Be Authentic: Authenticity builds trust.

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Contently

AUGUST 2, 2022

Marketers are always on the lookout for new inspiration to engage their audiences. Enter the latest content muse: Apple TV+ character Ted Lasso. Like other phenoms that have gone before, jumping on the Ted Lasso bandwagon is a great way to ride the wave of a cultural moment and engage your audience in different ways.

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Engagement Storytelling Content Brand 119

Contently

MARCH 14, 2023

That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO Recommendations for Content Marketers The misconception that you can forsake SEO recommendations in favor of social media marketing is just one of the many myths surrounding SEO.

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Constant Content

JANUARY 18, 2023

Few professional writers or content marketers will have missed the ongoing buzz surrounding artificial intelligence writing tools like ChatGPT. Content marketers can imagine ChatGPT generating large amounts of high-quality text on any conceivable topic at a negligible cost, with obvious benefits for their workflow and bottom line.

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Express Writers

DECEMBER 8, 2022

As the year winds down, everyone is thinking ahead to their 2023 content marketing strategies. We find ourselves asking questions such as… Which content formats are worth focusing on? To help you get started on planning for next year, we talked all about 2023 content marketing predictions in this month’s #ContentWritingChat.

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Contently

FEBRUARY 12, 2024

The best email newsletters are like holy grails for content marketers. When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. But building an engaged email audience takes a great deal of time.

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Content Marketing Finance Marketing Banking 52

Express Writers

JANUARY 1, 2024

As we step into 2024, the landscape of content marketing continues to evolve, presenting both challenges and opportunities for businesses looking to make their mark in the online space. We offer different levels of content writing to suit your needs and budget. Visit our Content Shop to learn more.

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Shorthand Content Marketing

FEBRUARY 28, 2023

But many business owners get impatient with content marketing as well. They misunderstand the real purpose of content marketing, and why it takes longer to ‘work’ for your business. Unlike advertising, which may or may not turn a profit, content marketing offers intangible benefits beyond a sale.

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Contently

AUGUST 11, 2022

Here’s how investing in content can help you overcome today’s biggest challenges and position your company to succeed long term. How content marketing leads to meaningful ROI. Paid ads and content marketing have inverse reputations. You’ve got to hook them and drive them to action.

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Content Marketing Institute

JULY 20, 2022

Take better aim at success by evaluating data more relevant to the content marketing goal, from brand awareness and lead gen to sales enablement and audience engagement. Stop wasting time on the basic metrics. Continue reading →

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Contently

DECEMBER 14, 2022

Quiet quitting refers to an employee who is there to collect a paycheck and isn’t emotionally or intellectually engaged. And companies are scrambling to figure out how to get their teams re-engaged and excited about their work. Before you can help your team re-engage, you need to be able to spot the signs of quiet quitting.

Content Marketing 105

Content Marketing Marketing Content Freelance 105

Express Writers

FEBRUARY 28, 2023

AI in content marketing has also become widespread. A late 2020 survey from Gartner shows that 41% of respondents reported increased revenue after incorporating AI tools into their marketing campaigns. If you’ve been thinking about using AI in your content, this is the article for you.

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