Content Marketing Institute

OCTOBER 26, 2021

You can publish a steady stream of social media content that attracts an audience without creating it from scratch. Content curation. Continue reading → The post 5 Easy Places To Curate Content for Social Media appeared first on Content Marketing Institute.

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Content Marketing Institute

JULY 13, 2021

A top benefit of social media happens off those platforms – generate website traffic. Continue reading → The post 9 Tips to Drive More Web Traffic From Social Media appeared first on Content Marketing Institute. These nine tips will help you do just that.

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BKA Content

OCTOBER 20, 2023

The 6 Top Social Media Content Creation Services To Save You Time in 2023 With 4.8 billion people (roughly 60% of the world’s population ) active on social media, your business can’t afford to ignore platforms such as Facebook, Instagram or LinkedIn.

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Content Marketing Institute

SEPTEMBER 14, 2023

The social media landscape has changed. Should your social media strategy respond? X, formerly known as Twitter, faces mercurial changes. TikTok bans are discussed. YouTube added Shorts to compete with TikTok. Meta added Threads.

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Content Marketing Institute

FEBRUARY 1, 2021

Social media can be a tough nut to crack. To conquer it, you need a social media channel plan. Continue reading → The post Take Control of Your Social Media Success With This Plan appeared first on Content Marketing Institute. Here’s how to do it.

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BKA Content

APRIL 18, 2024

Content Marketing Vs. SEO: Is There a Difference? You hear big promises of its ability to use content to help your business grow, but what is it really all about? You may also have heard of content marketing – a strategy where you build your brand authority by building valuable content.

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Content Marketing SEO Search Engine Optimization Marketing 74

Content Marketing Institute

FEBRUARY 10, 2021

What social media tool is your all-time, desert-island, can’t-live-without favorite? Here are the ones picked by 50 big names in online marketing, content marketing, and e-commerce.

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Contently

SEPTEMBER 20, 2022

For today’s content creators and content marketing teams, unique original content is always the best route to take. The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike.

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Content Marketing Institute

MARCH 1, 2021

How do you create the best videos for success on social? Continue reading → The post 5 Types of Video to Add to Your Social Media Marketing appeared first on Content Marketing Institute. Let’s walk through five choices.

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Social Media Media Marketing Content Marketing 145

Content Marketing Institute

FEBRUARY 5, 2018

The same old content promotion tactics don’t work anymore. With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. It’s no secret reaching people with content (organically) on Facebook is tough. Let’s jump right in. Use Facebook Live.

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Content Marketing Institute

FEBRUARY 3, 2020

Not sure if you are distributing your content on the right social channels or in the right way to drive action? Here's how to build a social media marketing plan to put all the essential decision-making info right at your fingertips.

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Content Marketing Institute

JANUARY 24, 2022

Social media can be a good place to promote your full-length content. But don’t expect great images to do all the work. Here are some text tips to prompt scrollers to stop, read, click, and read some more. Continue reading →

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Content Marketing Institute

AUGUST 25, 2020

Social media can do so much for brands – distribute original content, promote content, grow communities, provide referral traffic, etc. Continue reading → The post 5 Ideas to Ponder from CMI’s Top Social Media Articles appeared first on Content Marketing Institute.

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Content Marketing Institute

JULY 23, 2021

This week in content marketing: McCormick spices up the job market. What does it all mean for content marketing? Continue reading → The post Every Day Will Be Taco Tuesday for One Lucky Social Media Pro appeared first on Content Marketing Institute.

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Social Media Media Content Marketing Marketing 121

Express Writers

JANUARY 6, 2023

There’s no denying that social media is a busy place with tons of content being shared every second. So, what are you to do when you want to build a strong social media presence that gets your brand recognized? ContentWritingChat Recap: Creating Shareable Social Media Content in 2023.

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Content Marketing Institute

NOVEMBER 4, 2021

If you give them something to talk about (and sometimes even when you don’t), people will be commenting, mentioning, and chatting about your brand on social media. Continue reading → The post 10 Social Media Monitoring Tools To Help You Track What People Say About Your Brand appeared first on Content Marketing Institute.

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Social Media Brand Media Content Marketing 131

Kristi Hines

JULY 13, 2021

In this post, I’ll share 25 books on content marketing. Content Marketing Books. Do you want to go offline with a good book? Or find something to listen to on the drive to work?

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Content Marketing Marketing Content Storytelling 130

Content Marketing Institute

NOVEMBER 26, 2020

On this day devoted to gratitude in the United States, the CMI team shows their appreciation for some of the blog and social media posts, audio, and video that inspired us in this challenging year.

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Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. Increased Social Media Engagement 7. Improves Conversion Rates 6.

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Content Marketing Marketing Long Form Content Content 98

Buffer

DECEMBER 20, 2023

As the year winds down, it's time to stroll down memory lane and revisit the pop culture moments that defined 2023 on social media. From box office records to a near-clean sweep of the Academy Awards, each moment resonated deeply on social media, sparking discussions, celebrations, and, yes, memes. So many memes. 

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Social Media Media Storytelling Entertainment 52

Content Marketing Institute

JANUARY 1, 2020

In the new year, how can your business and personal brands get the most out of social media? Here are seven helpful takeaways culled from CMI’s 2019 posts to give you a head start on 2020 social media marketing.

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Smart Blogger

JUNE 9, 2023

Discovering the best time to post on social media can feel like searching for a needle in a digital haystack. We’ve collated data from top platforms and marketing studies to identify those sweet spots where engagement soars. Ready for a deep dive into your social media success? Let’s dive right in!

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Social Media Media Post Storytelling 76

Content Marketing Institute

DECEMBER 3, 2021

Continue reading → The post 3 Hot Takes: Stand Against Social Media, Delivery App Fees, and Poor Personalization appeared first on Content Marketing Institute. And a good lesson rises from the ashes of a poor personalization attempt. Here’s our take – what’s yours?

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Content Marketing Institute

MAY 23, 2019

Most B2B and B2C marketers used social media more in the past year. An effective way to distribute content, it’s a challenging space. Here are seven secrets from North Coast Media’s audience engagement director to help jump those hurdles.

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Social Media Media Engagement Content Marketing 109

Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal.

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Content Marketing Marketing Content Search Engine Optimization 131

ContentWriters

JUNE 7, 2023

Content marketing is more valued than ever. According to the 2023 report by the Content Marketing Institute , 71% of B2B firms feel like content marketing is even more important now than it was a year ago. What Is a Content Marketing Writer? Website content. Social media posts.

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Content Marketing Institute

MARCH 4, 2019

Instagram offers big bang for your social media buck and creative ways to build active, engaged communities. Continue reading → The post Instagram Marketing: Social Media Experts Share Top Tips appeared first on Content Marketing Institute.

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Social Media Media Marketing Creativity 110

Contently

FEBRUARY 28, 2023

So how do podcasts fit into your content marketing strategy? The Power of Content Marketing & a Great Podcast As content marketing continues to evolve and adapt to changing consumer behaviors, it’s essential to stay ahead of the curve and explore new ways of reaching and engaging with your audience.

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Content Marketing Institute

DECEMBER 6, 2023

What’s ahead in content and marketing for 2024? Plus, these experts forecast the impact of social media and world turmoil and give a healthy dose of hope. AI gets a lot of attention in these predictions, but in surprising ways.

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Content Marketing Marketing Content Social Media 122

Content Marketing Institute

JANUARY 2, 2018

Christin Kardos leads social media for Convince and Convert, an organization that teaches marketers how to be socially savvy. Essential social mindset. Social media really is for socializing. HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media.

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Social Media Management Media Editorial Team 109

Express Writers

DECEMBER 4, 2023

As we bid farewell to 2023, it’s time to reflect on what has unfolded in the world of content marketing over the past year. It’s safe to say this year has been a testament to the resilience and innovation of marketers who are tasked with navigating an ever-evolving digital landscape. Let’s dive in! But what about the middle?

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Content Marketing Marketing Content Content Creation 72

Neil Patel

JANUARY 27, 2021

Let’s talk about content marketing. Content marketing continues to flourish for one very simple reason: it’s what the people want. That’s content marketing in a nutshell. Consider: Compared to outbound tactics, content marketing costs 62% less but generates 3x as many leads. Exceedingly well.

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Content Marketing Marketing Content Social Media 143

Verblio

OCTOBER 19, 2022

Making decisions based on data is something that all businesses should adhere to, and yet measuring content marketing metrics is an area where many companies fall short due to poor data setup, messy integrations, and unclear lack of ownership over who leads what metric. Owned by: Marketing. links), and affiliate marketing.

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Content Marketing Institute

OCTOBER 10, 2017

Leaf through a portfolio of social media award winners, and you’re likely to see entrants from the tourism, cooking, and fashion industries. Putting together an Instagram or Snapchat plan for these companies may not be easy, but then again, emerald beaches and platefuls of poké make for great social sharing. .

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Social Media Engagement Media Brand 109

Article Writing

JUNE 27, 2023

And marketing that content requires constant attention. Whether you’re a new business, intermediate, or established, content is integral to your growth. Established businesses have a full marketing team, but people quit, staff goes on leave, and scaling up and down can turn into a quagmire. But don’t fret!

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Content Marketing Institute

JULY 8, 2019

Used thoughtfully, your social media analytics provide a peek into what your audience expects from your brand – and how well your social content delivers that. Continue reading → The post 7 Social Media Metrics That Should Really Matter to Your Brand appeared first on Content Marketing Institute.

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Content Marketing Institute

APRIL 19, 2019

Scrolling through social media platforms can be an irritating experience. Read on for 22 of the biggest social media pet peeves. Continue reading → The post 22 Things You Wish Marketers Would Stop Doing on Social Media appeared first on Content Marketing Institute.

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