Smart Blogger

NOVEMBER 3, 2022

If you’re wondering what UX copywriting is all about, you’ve come to the right place. In this post, we’ll: Begin with a definition of UX copywriting and why it’s important. Give you lots of examples of good (and bad) UX writing in action. Let’s use iTunes, or Apple Music, as an example. What is UX Copywriting?

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Copywriter Copywriting IT Persuasion 93

ProWritingAid

MARCH 2, 2023

There are many different techniques that ad copywriters can use to make people feel compelled to buy a product. Learn about 15 great ad copywriting examples in this article.

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Copywriter Copywriting Ads 86

ProWritingAid

MARCH 2, 2023

There are many different techniques that ad copywriters can use to make people feel compelled to buy a product. Learn about 15 great ad copywriting examples in this article.

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Copywriter Copywriting Ads 85

ProWritingAid

MARCH 1, 2023

Direct response copywriting convinces the reader to take immediate action, while other forms of copywriting focus on broader and less immediate goals. Learn more about this type of copywriting.

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Copywriter Copywriting IT 99

Nick Ursborne

FEBRUARY 8, 2024

Let’s look at 5 examples… 1. What I’ve shared here are a few examples of fictional people. The course is called Futureproof Copywriting … It gives you the knowledge to use AI and then rise above and beyond what AI can achieve, by adding in layers of deep emotional intelligence. We see ourselves in their struggles and victories.

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Copy Copywriter Copywriting Food 233

Nick Ursborne

JANUARY 17, 2024

Use real-life examples. To fall into the 30% of people who benefit from the rise of AI, you first need to learn as much as you can about AI, and its application to copywriting and content writing. That’s where my course, Futureproof Copywriting comes in. Use language that is conversational, sensory, and experiential.

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Copywriter Copywriting Writer Writing 224

Elna Cain

APRIL 27, 2024

Freelance Framework – Chris Bibey Freelance Framework newsletter example I have no idea how I found out about Chris Bibey, but I started following him on LinkedIn and noticed he had a newsletter for freelance writers! He shares journalism jobs, content writing opportunities, copywriting gigs and blogging jobs too.

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Freelance Writing Content Creator Copywriter 180

Nick Ursborne

JANUARY 4, 2024

Let me give you an example. Here’s an example I worked on with GPT-4. Then come the edits… One thing I might want to do in a case like this is include a story or example in the opening paragraphs. appeared first on Writing for the web - online copywriting and content writing. But… it doesn’t have to be that way.

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Copywriter Copywriting Construction Copy 222

Elna Cain

JULY 16, 2023

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

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Copywriter Copywriting Freelance Copywriting Freelance 177

Enchanting Marketing

FEBRUARY 13, 2024

If you want to write better sales copy, then learn the principles of persuasion and study how the best copywriters write their copy. How Aple applies these lessons Apple’s copywriters love short sentences, too. And, of course, their copywriters know how to vary long and short. And yes, I do understand. Better than a movie.

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Sales Copy Writing Copywriter Copywriting 207

Nick Ursborne

FEBRUARY 3, 2023

Think about some of the biggest names in copywriting. A good copywriter apparently. The same can happen with your copywriting career. As an example of what not to do, in my early years as a copywriter I focused on pharmaceutical copywriting. Because, as a freelancer, your brand is YOU. I was very good at it.

Freelance Copywriting 221

Freelance Copywriting Copywriter Copywriting Freelance 221

Nick Ursborne

FEBRUARY 11, 2023

Maybe they decide to be a writer or copywriter in the alternative health industry. As an example, a small group of software companies develop programs for the hospitality industry. They need copywriters to help them create their promotional materials. I don’t know whether that example is accurate, but you get the idea.

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Freelance Hospitality Copywriter Copywriting 189

Nick Ursborne

SEPTEMBER 13, 2023

A classic example of this is when a customer of Tilley wrote to the company and shared the story of how he was on safari when an elephant ate his Tilley Hat. The future belongs to writers and copywriters who combine AI and Emotional Intelligence. This is the topic and promise of my new course, Futureproof Copywriting.

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Copy Copywriter Copywriting Content 201

Express Writers

APRIL 24, 2024

If you enjoy writing of any type, a career as a freelance copywriter could be a good choice for you. When done right, a career as a copywriter can be satisfying and lucrative. If you have ever wondered how to get started as a freelance copywriter, this guide is for you. What Is a Freelance Copywriter?

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Freelance Copywriting Copywriter Copywriting Freelance 90

Nick Ursborne

SEPTEMBER 22, 2023

They can sift through data and find examples of humans describing these senses, but they have no first-hand sensory experience. If you want in-depth instruction on how to do this, step by step, find out more about my Futureproof Copywriting course. appeared first on Writing for the web - online copywriting and content writing.

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Writing Copywriter Copywriting Copy 237

Elna Cain

MARCH 17, 2024

For example, my local pet store doesn’t have a website, but it has a Facebook page where it shares logistical information (days and times for pet grooming) and educational posts to help people have healthy pets. By sharing that you’re a qualified copywriter … even if you have never done copywriting before.

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Freelance Social Media Email Copy Copy 187

Credible Content

MAY 24, 2023

Using irony in copywriting. Mastering the Art of Copywriting: Harnessing the Power of Irony In the world of copywriting, where competition for attention is fierce, it’s crucial to find creative ways to engage your audience and make your message memorable. One powerful tool in a copywriter’s arsenal is irony.

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Copywriter Copywriting Entertainment Advertising 130

Credible Content

JUNE 23, 2023

What is direct response copywriting – 22 advantages Direct response copywriting is meant to persuade readers to take a specific action. How is direct response copywriting different from other forms of copywriting? The primary purpose of the response copywriting is to elicit a response as soon as possible.

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Copywriter Copywriting Promotion Persuasion 130

Make a Living Writing

APRIL 8, 2024

Want to get into copywriting but don’t know where to start? We’ve got you covered with a list of copywriting tips for beginners. If you’re a mid-career or seasoned copywriter or content writer, it doesn’t hurt to get a refresher. We’ll talk about the most common types of copywriting projects but the sky’s the limit.

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Copy Copywriter Copywriting Landing Page 80

Credible Content

JANUARY 21, 2023

10 persuasive copywriting tips In copywriting, persuasive writing is used a lot. The book lists multiple principles you can use to influence and persuade people through copywriting. These principles can be incorporated into persuasive copywriting. How does persuasive copywriting work?

Persuasion 130

Persuasion Copywriter Copywriting Writing 130

Elna Cain

JANUARY 13, 2023

Here’s an example. In this example, I told ChatGPT to create a LinkedIn post with mistakes and how my article will share best practices. From here, you can copy and paste the first subtopic, have it write a paragraph with examples, and go from there to build out the transcript for a client. Write Meta Descriptions.

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Freelance Writer Script Writing 284

Credible Content

DECEMBER 23, 2022

Conversational copywriting boosts your sales. When you want to increase your sales through conversational copywriting, it’s all about “talking” to your prospects. What all you need to do to be a conversational copywriter? Many confuse conversational copywriting with dumbing down their writing: it is not like that.

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Copywriter Copywriting Sales IT 130

Credible Content

JUNE 19, 2023

Online content writers and copywriters like me have always had to face certain challenges. The article references many companies, including media agencies, that fired their content writers and copywriters because now they can use ChatGPT to quickly generate content and copy. But it struggles when it comes to writing like a copywriter.

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Content Writer Copywriter Copywriting Writer 130

Caroline Gibson

MARCH 20, 2023

You can’t compare apples with apples It’s not just the variables that affect what a freelance copywriter may charge: it also depends on their experience and expertise. How can a client really see the true value of a copywriter’s worth based on a day rate alone? Do clients really want to give a copywriter carte blanche?

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Freelance Copywriting Copywriter Copywriting Freelance 147

Credible Content

MARCH 24, 2023

Better copywriting through empathy While going through a copywriting newsletter in the afternoon, I came across an interesting word: sonder. How does it impact your copywriting? What do you need for effective copywriting? What has it got to do with copywriting? First of all, is sonder even a word?

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Copywriter Copywriting Storytelling Engineering 130

Credible Content

SEPTEMBER 12, 2022

The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Then I came across the reference in Joseph Sugarman’s book, The Adweek Copywriting Handbook. If you want your copywriting to convert, you want to make an impact.

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Concept Copywriter Copywriting Sales 130

Credible Content

MAY 25, 2023

10 unique writing skills you need to become a successful copywriter Imagine this: You come across a captivating advertisement that instantly grabs your attention. It’s the skillful art of copywriting. At the core of skillful copywriting are the fundamental writing skills. Writing skills are the backbone of effective copywriting.

Copywriter 130

Copywriter Copywriting Persuasion Writing 130

Enchanting Marketing

MAY 7, 2024

The drumroll works in conjunction with phrases like: Here’s another tip … And … But … Onward … What’s more … More importantly … Gary Halbert (1938 – 2007), who was one of the most successful direct response copywriters ever, also loved using the ellipsis as a drumroll. Here’s another example from M.F.K. That’s how M.F.K.

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Persuasion Food Copywriter Copywriting 155

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Copywriting Copy is writing that persuades your audience to take action. Its function is transactional.

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Copywriter Copywriting Writer Writing 111

Credible Content

SEPTEMBER 22, 2022

How much time does SEO copywriting take to improve search engine rankings. SEO copywriting is the backbone of search engine optimization. SEO copywriting is the backbone of search engine optimization. SEO copywriting is the backbone of search engine rankings. What is SEO copywriting?

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Copywriter Copywriting Search Engine Optimization SEO 130

Credible Content

MARCH 22, 2023

For example, if I ask ChatGPT, “What is SEO content writing?” For example, if you give this prompt to ChatGPT: “List the 5 most important items to carry when going to watch a cricket match in a stadium,” it gives you a list of items along with small explanation of why you may need those items. Include two real-world examples.

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Writing Copywriter Copywriting Content 130

Income Diary

DECEMBER 24, 2023

Our good friend Clive Cable recently showed on how he used Prompt Engineering to speed up the delivery of his copywriting services. In any case, the headline in all examples was written by Chat GPT. Now look at direct response copywriters at the top of their game. Here’s my version of the one-page website.

Sales Copy 119

Sales Copy Copy Sales Copywriter 119

Elna Cain

JANUARY 12, 2023

You can include written work you have published or spec (example) pieces. For example, if you want to be a content writer that writes about sales technology since you were in sales at your last job, then research topics that you would see on technology sites that talk about sales: Sales forecasting and analytics software. Copywriter.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Nick Ursborne

JUNE 8, 2023

It doesn’t matter whether you are a doctor, a lawyer or a copywriter – specialists get paid more than generalists. appeared first on Writing for the web - online copywriting and content writing. Take a look at the work you have done. Identify a niche that matches your experience and interests. Choose a high-value niche.

Freelance 130

Freelance Copywriter Copywriting Construction 130

Elna Cain

APRIL 15, 2024

Popular YouTube video trend, I got fired And this coincides with the news you’ve probably been hearing about certain sectors – tech, for example – and how big companies are laying off massive amounts of people. For example, over on Problogger, here’s a scriptwriting job for YouTube videos.

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Freelance Recruitment Healthcare Portfolio 220

Enchanting Marketing

AUGUST 29, 2023

Take out the writerliness The basis of conversational writing is a simple text so readers can follow your ideas with ease: Eliminate complicated sentences >> Avoid the passive voice >> Replace writerly words >> Use transitional words often >> Here’s are some examples … 1. So, keep your sentences simple and mostly short.

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Writing Persuasion Text Copywriter 266

Jasper

AUGUST 11, 2022

Creative copywriting is the best way to take your copy to the next level. See 10 tips for writing marketing copy that breaks through the noise and converts.

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Copywriter Copywriting Creativity Marketing Copy 52