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How 3 Serious Brands Engage Humanly on Social Media

Content Marketing Institute

Leaf through a portfolio of social media award winners, and you’re likely to see entrants from the tourism, cooking, and fashion industries. Putting together an Instagram or Snapchat plan for these companies may not be easy, but then again, emerald beaches and platefuls of poké make for great social sharing. .

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People Round Up, Mid April, 2024

Publishing Trends

In Agency News… At The Book Group , Caitlin O’Shaughnessy has joined in the new hybrid role of director of strategy & business development, literary agent, starting in June. At Aevitas Creative Management , Adriana Domingeuz is named partner. Margo Goody has been promoted to VP and creative director at Macmillan Audio.

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People Round Up, Early January, 2024

Publishing Trends

Jenny Davis has been named creative director, leading the newly created illustrated design team, at the Random House Publishing Group. She will report to SVP, creative director Paolo Pepe. At Crown Publishing Group , Michelle Giuseffi has been promoted to associate director.

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Modern-Day Hippies! Meet Stoned Immaculate’s Unique Buyer Persona

David Meerman Scott

I guess that’s because I’m (partly at least) a Modern-Day Hippie, the buyer persona that Stoned Immaculate’s Creative director Elliot Hans targets. Recently, I discovered Stoned Immaculate , an online clothing store that immediately captured my interest with a super-cool, retro vibe.

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How to Humanize PPC Ads

Neil Patel

Use Social Media. Your buyer personas are also good for shaping your social media strategy. He was a job hunter who hit upon the idea of bidding on the names of five creative directors. As a result, Brownstein was offered the dream job by one of the creative directors he’d targeted. Conclusion.

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People Round Up, Early April, 2024

Publishing Trends

At Aevitas Creative Management , Rubin Pfeffer Content has joined ACM, Rubin Pfeffer joins as executive agent at large, and his colleague Amy Thrall Flynn joins as senior agent. Campbell Associates , Jennifer Custer joins as director of the London office. Chin-Yee Lai is promoted to creative director. At Maria B.

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10 Best LinkedIn Profile Tips to Amplify Your Presence in 2023

Smart Blogger

Use this space to creatively encapsulate who you are professionally, your key skills, and your unique value proposition. This can demonstrate your leadership, creativity, and strategic thinking to potential employers and connections. Remember, LinkedIn gives you 120 characters for your headline.