The 3 Stages of the Customer Acquisition Funnel
BKA Content
APRIL 26, 2024
Digital marketers often refer to top-of-the-funnel or TOFU, middle-of-the-funnel or MOFU and bottom-of-the-funnel or BOFU strategies. Optimize the Top of the Funnel Organic search engine optimization generates leads in the first stage of the customer acquisition funnel.
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