The Hoth

JANUARY 16, 2024

Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. SEO 101: Understanding Search Engine Optimization First, let’s take a look at what SEO can do for your business. Why is SEO effective for digital marketing? We’re glad you asked.

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

Content Writer 237

Content Writer Writer Content Writing 237

Content Marketing Institute

JANUARY 12, 2018

But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Content marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy. Today’s integrated marketing strategy isn’t.

Digital Marketing 111

Digital Marketing Content Marketing Marketing Content 111

BKA Content

FEBRUARY 23, 2024

of clicks go to the top five organic links on search engine results pages. That means if you want potential clients to find your firm online, you need search engine optimization. How can you implement SEO if you don’t have a dedicated digital marketing department? Learn More 3.

SEO 82

SEO Agency Search Engine Optimization Digital Marketing 82

Elna Cain

FEBRUARY 25, 2023

Other times, I use my free time to learn new tactics, strategies, and information regarding my writing niche (digital marketing). For example, when I first started out as a freelance writer – and only got around $50-$100 a post – I knew absolutely nothing about SEO – search engine optimization. Great idea.

Freelance 209

Freelance Writer Landing Page Consulting 209

Freelance Magic

NOVEMBER 25, 2022

You might choose a topic that you’re already familiar with, for example, WordPress, mobiles, and computers (hardware), software, engineering, coding, and more. Digital Marketing. Since 2018 , digital marketing has taken over traditional advertising. Sales and Landing Pages. Research Reports.

Freelance 162

Freelance Finance Medical Writing 162

Kristi Hines

AUGUST 2, 2023

Follow along to discover proven ways to turn this powerful AI into a personal cash flow engine. Digital Marketing Services Conduct SEO audits with A+QuickSEO, delivering swift and comprehensive audits for any specific URL. Sell these creations as digital art or use them to enhance the visual appeal of your online content.

Utilities 246

Utilities Transportation Medical Content Creation 246

ContentWriters

OCTOBER 27, 2022

In this article, we’ll explain the difference between paid SEO and paid search, how to use paid search effectively, and organic SEO strategy for improving search engine results page (SERP) ranking. Is organic search engine optimization free? Paid Search is also called search engine marketing (SEM) and pay-per-click (PPC).

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

SEPTEMBER 16, 2021

Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “ keyword stuffed ,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Smart Blogger

JULY 13, 2023

An SEM (Search Engine Marketing) tool is a software application or service that aids in managing, optimizing, and analyzing search engine marketing campaigns. Imagine the digital world as a city and the search algorithms as the city’s rules and regulations. What is an SEM Tool? Well, meet SEMRush.

Digital Marketing 69

Digital Marketing Landing Page Keywords Construction 69

Neil Patel

MARCH 19, 2021

To help make sure you’re getting your PPC right, here’s my introduction to pay-per-click marketing. What is Pay-Per-Click (PPC) Marketing? Pay-per-click is a common advertising model in internet marketing. Is PPC Marketing Right for My Company? Like any form of marketing, pay-per-click advertising has its pros and cons.

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

The Hoth

NOVEMBER 7, 2022

If your site doesn’t appear on the first page of search engine results pages ( SERP ), the chances of people finding it are slim to none. . Long-tail keywords change how search engines like Google respond. . Long-tail keywords drive overall traffic to a website, landing page, or other online content.

Keywords 104

Keywords SEO Landing Page Content Creation 104

Article Writing

NOVEMBER 4, 2022

In the most basic terms, digital marketing and SEO can be boiled down to understanding user intent and then structuring your strategy to provide that as comprehensively as possible. Marketing is all about finding ways to show your product to potential clients in a way that convinces them to buy it. It’s as simple as that.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97

Bramework

JANUARY 7, 2023

A strong digital presence has the power to boost the success of any blog or business today. Being able to leverage all the opportunities that come with Search Engine Optimization (SEO) and social media marketing leads to an immense potential to expand your organic reach online. Landing Pages. Sample Landing Page.

Content Writer 98

Content Writer Writer Website Script 98

ContentWriters

FEBRUARY 22, 2023

As an experienced marketer, you understand the incredible value of search engine traffic — and it’s no wonder why! Did you know that 68% of online experiences originate from searching on Google or other engines, and more than half (53.3%) of all website visits are generated by organic searches?

Keywords 98

Keywords Marketing Landing Page Digital Marketing 98

Smart Blogger

MAY 15, 2023

SEO (Search Engine Optimization) is the ability to position your content strategically so it gets picked up by Google’s algorithm and starts to rank in the SERPs (Search Engine Results Pages). Look no further than the first page SERPs (search engine results pages).

Copywriter 127

Copywriter Copywriting SEO Landing Page 127

BKA Content

FEBRUARY 12, 2024

If this sounds like you, your homepage SEO (search engine optimization) could be to blame. About 70% of all website traffic starts in a search engine. If your page isn’t ranking in the top results, you aren’t getting the traffic you need. Most won’t stick around if your page is too slow.

SEO 82

SEO Search Engine Optimization Keywords Engineering 82

BKA Content

NOVEMBER 24, 2023

Algorithms update, and competitors implement their own campaigns, regularly shifting the search engine results page landscape. You can also see how different content performs: Blogs Landing pages Social media posts If one aspect stands out, for better or worse, you can learn from that outlier.

SEO 72

SEO Landing Page Agency Keywords 72

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. While both play a big role in many digital marketing campaigns, their purpose is starkly different.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

The Hoth

AUGUST 10, 2023

If you want to duplicate these impressive results for your website or digital marketing clients, you must know which SEO metrics matter the most for your bottom line. Whenever a user visits your website from the search engine results, they’re considered an organic visitor. of all clicks.

SEO 98

SEO Landing Page Keywords Engineering 98

Neil Patel

AUGUST 11, 2021

The quality score is a rating Google provides from 1-10 based on how relevant your ad, landing page, and keywords are. A conversion occurs when someone takes the action you want them to take; this happens off the search engine results page and on your landing page or website. Conversions. Click-Through Rate.

Ads 144

Ads Management Landing Page Ad Copy 144

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend.

Agency 133

Agency Landing Page Digital Marketing Social Media 133

Neil Patel

NOVEMBER 23, 2021

The best part about responsive display ads is that they can be created automatically (by Google’s AI and machine learning engine) using your assets. Your Landing Page Should Always Match Your Ad. Fill in your ad details (headlines, descriptions, business name, and landing page URLs) Preview the best formats of your ads.

Ads 112

Ads Landing Page Text Copy 112

Smart Blogger

FEBRUARY 20, 2023

Online Marketing Specialist National Salary Range: $54,702 to $67,852 Some marketing professionals use the terms “online marketing” and “ digital marketing ” interchangeably. What Does an Event Marketing Manager Do? And How to Become One What is a Social Media Manager? Others insist they differ.

Marketing 83

Marketing Collaboration Social Media Digital Marketing 83

Make a Living Writing

APRIL 15, 2024

Remote copywriters create advertisements, email campaigns, landing pages, and sales copy for businesses. Many technical writers work remotely for software companies, engineering firms, and technology startups. This role requires the ability to translate complex information into clear and accessible content for diverse audiences.

Freelance 73

Freelance Proofreader Portfolio Persuasion 73

BKA Content

FEBRUARY 28, 2024

Search engine optimization (SEO) is nearly 90% more effective at boosting website traffic than paid ads, leading to more customers, work and sales. ” Location pages: Your website should have individual landing pages for every city, county or region you serve, such as Minneapolis, St. What Is SEO for Contractors?

Contractor 73

Contractor SEO Construction Search Engine Optimization 73

Neil Patel

DECEMBER 3, 2020

Despite what the haters say, direct mail is still holding its own against other marketing channels. Direct Mail Works Great with a Digital Marketing Strategy. Every great marketing strategy uses multiple channels. Smart marketers wouldn’t run only Facebook Ads and call it a day. Endearing, right?

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

Neil Patel

AUGUST 23, 2021

That’s why we sought out the best digital marketing accounts to follow and added them to our feed. Niche: Digital marketing. Why Neil is Successful: A top 100 entrepreneur under the age of 35, Neil makes the complexities of digital marketing easy for the average reader. We know the feeling. Gary Vaynerchuk

Marketing 128

Marketing Digital Marketing Search Engine Optimization Healthcare 128

BKA Content

MARCH 13, 2024

However, do you know how to use search engine optimization techniques to gain new clients? Effective SEO for construction companies can unlock the digital potential of your business. In a 2020 construction marketing survey, 53% of respondents planned to increase SEO marketing efforts, and 12% planned to decrease paid search ads.

Construction 52

Construction SEO Search Engine Optimization Keywords 52

Bramework

DECEMBER 21, 2023

Here are a few facts about blogging that just might blow your mind: Domains with blogs have 434% more indexed landing pages on Google than domains without blogs, according to Tech Client. Get your notes ready, these are going to be game-changers: 1 – Search Engine Optimization This is number one for a reason.

Brand Awareness 98

Brand Awareness Blog Blogging Search Engine Optimization 98

Neil Patel

SEPTEMBER 30, 2020

Digital marketing, which includes local search, organic search engine optimization, advertising, and content marketing. Organic visitors who arrived at your site after searching in a search engine. Inbound Marketing ROI. Landing Page Conversions. Familiarity With the Digital Landscape.

Consulting 123

Consulting Search Engine Optimization Landing Page Social Media 123

Shorthand Content Marketing

OCTOBER 7, 2022

Every blog post that is added to their site adds to their digital marketing footprint. Each page that ranks in the search engines becomes a landing page for new visitors to discover and build trust with their brand. This is the real purpose behind any content creation and at the core of inbound marketing.

Copywriter 97

Copywriter Copywriting Writing Content 97

Freelance Magic

SEPTEMBER 17, 2022

This is particularly common for freelance writing work in digital marketing, like press releases, blog posts, and email campaigns. As a copywriter, you can specialise in any of these: Writing social media posts Writing web pages Writing website copy (e.g. Freelance email copywriters. Freelance email copywriters.

Freelance 130

Freelance Writer Freelance Copywriting Copywriter 130

Creative Little World

JANUARY 4, 2023

What you want is for people to take a specific action, whether that’s responding to email marketing or buying a product via a landing page. Any entrepreneur, coach, or business owner should use copywriting in all forms of marketing in all areas of their business. What is copywriting in digital marketing?

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

Credible Content

JANUARY 21, 2023

Whether you are writing copy for an email campaign, for a landing page, or simply for individual web pages of a website, you need to convince people into taking an action. Benefits of persuasive copywriting Many writers intermix content writing and copywriting when they talk of writing for the web or for digital marketing.

Persuasion 130

Persuasion Copywriter Copywriting Writing 130

The Hoth

OCTOBER 3, 2023

Yet, anchor text is a ranking factor , as it provides valuable context to search engines about the web pages your links point to. Anchor text ratios refer to the percentage of anchor text types you use throughout your homepage and inner pages. What are those?

Text 98

Text SEO Keywords Engineering 98

Neil Patel

JANUARY 14, 2021

At its core, a 302 redirect is a way to tell search engines and users that a page has moved temporarily and to direct them to a new page for a short period. This is why getting the redirect right is crucial to your overall digital marketing strategy. Simple enough, right? 302 Redirects Are Easier to Implement.

Landing Page 98

Landing Page Manufacturing Engineering SEO 98