Mon.Jan 22, 2024

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Is your AI-assisted copy optimized for Emotional Intelligence?

Nick Ursborne

We’ve now had over a year to become proficient with AI writing tools like ChatGPT. Many of us now use these tools to help with brainstorming, research, outlines, and first drafts. And there is no question that companies large and small are attracted by the price and productivity benefits of using AI to help produce more content at lower costs. But… Are you optimizing that copy and content for Emotional Intelligence?

Copy 216
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Headless SEO Explained + 6 Best Practices

Ahrefs

It functions differently from a traditional CMS, like WordPress, and therefore requires different considerations for SEO as well. While general SEO best practices and rules remain the same, how you go about implementing them will differ in a headless setup.

SEO 106
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Why Is Brand Consistency Important? 7 Ways to Ensure Your Brand Stays On Message

Grammarly

A brand is more than just one thing. It is a collection of impressions, experiences, and relationships a company creates with its customers. Brand identity encompasses everything from the name and logo to the voice and tone of business communications to experiential details, like the tip jar by the cash register. It is the foundation upon which companies earn business, while brand consistency —the consistent expression and application of brand identity—is the foundation of maintaining customer l

Brand 103
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Marketing Funnel: The What, Why, & How (+ Key Stages)

Smart Blogger

Navigating through the marketing funnel can often feel like a daunting journey, right? But fear not! In this article, we’ll explore actionable strategies that transform this seemingly complex process into a straightforward path to success. From identifying potential customers to nurturing them into loyal advocates, we’re covering it all.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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22 Weird Words to Know and Love

Grammarly

The English language has hundreds of thousands of cool unique words , with new words being created regularly. Some of these words might seem weird when you first encounter them, whether due to their pronunciation, their spelling, or a meaning that takes you by surprise. There’s a joy and satisfaction in discovering a weird word that accurately describes what you intended.

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What to do With an English Degree Besides Teach: 7 Unconventional Suggestions

Make a Living Writing

If you’re wondering what to do with an English degree besides teach, then keep reading because we have seven career path suggestions (and sub-suggestions) you may not have considered yet! So you’ve just graduated university with a degree in English. First of all, congratulations! But now you may be facing the inevitable dilemma of figuring out what to do next.

More Trending

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7 of the Best Organic SEO Companies To Work With in 2024

BKA Content

7 of the Best Organic SEO Companies To Work With in 2024 Organic search engine optimization is the key to getting pages on your website to appear near the top of the first page of search results. The best organic SEO company can provide the right combination of on-page and technical optimization and off-page backlinks to increase the visibility of your site.

SEO 72
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The Web’s Attention-Grabbers: Structured Snippet Examples & Best Practices

Brafton

Want to fully appreciate the value of the structured snippet, a Google Ads extension that enables the search engine to give readers even more information about your business?

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7 Best Insurance Affiliate Programs For Bloggers in 2024

Bramework

Hey there, savvy bloggers! Looking for the best insurance affiliate programs to boost your earnings? You’re in for a treat. This post is your golden ticket to understanding the best of the best in insurance affiliate marketing. We’re about to dive deep into the seven top-tier programs that are making waves in the affiliate world. Get ready to learn how to earn with the best companies in the insurance business!

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Lay and Lie

Grammar Underground

Lay is a transitive verb, meaning it takes an object: Lay the book on the table. Lie is intransitive, meaning no object: I lie here staring at the ceiling. It's the past tense and past participle forms the get confusing. They are: lie/lay/lain lay/laid/laid If you forget those, you can always check a dictionary. The post Lay and Lie first appeared on Grammar Underground with June Casagrande.

Copy 52
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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A Beginner’s Guide on How to Get into Digital Marketing in 2024

411 Writers

In today’s contemporary and rapidly evolving landscape, where convenience is merely a click away, digital marketing is an immensely potent tool for businesses aiming to connect with their target audience efficiently. If you happen to be an individual lacking any previous exposure to the intricacies of digital marketing but find yourself intrigued and eager to delve into this dynamic realm, fret not!

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Another sentence structure to hate

Grammar Underground

Here’s an example of a sentence structure I just learned to hate: “There are lye-based products that clear debris out of pipes.” You may not see anything odious about that perfectly common sentence structure. But when you compare it to a version that’s been revised by a professional editor, the problem becomes clear. Here’s the edited version: “Lye-based products clear debris out of pipes.

Copy 52
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How to Get Quality Backlinks for Free

Blogging From Paradise

Getting quality backlinks is a skill.

Blog 98
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15+ Top YouTube Tools That’ll Level Up Your Channel (2024)

Smart Blogger

Looking for YouTube tools to give your channel that much-needed boost? Every YouTube content creator knows the struggle of growing their audience and enhancing their content. And every year, the list of tools that claim to help Youtubers only grows longer. After all, the right tools can be game-changers, offering everything from slick YouTube video editing to in-depth analytics that helps you understand your audience better.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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How to Track Your Blog Rankings with Bramework

Bramework

In the ever-evolving world of blogging, SEO and keyword strategy are crucial for standing out. In our latest video, we delve deep into effective strategies to enhance your blog’s visibility and ranking. Using SEO Tools to Analyze Your Blog The process starts with a thorough analysis of your blog. By inputting your website, like handytaxguy.com , into an SEO tool, you can get a comprehensive list of keywords your site is ranking for.