Fri.May 12, 2023

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Content Marketing Deserves More Respect From In-House Agencies

Content Marketing Institute

Content marketing should have a place in in-house marketing agencies. But what exactly should it be? Newly released research indicates what’s happening now, but we share an idea of what you should be doing.

Agency 106
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“Proceed” vs. “Precede”: What’s the Difference?

Grammarly

There are a lot of confusing words out there: homophones like affect and effect , different tenses of the same word like choose and chose , or the grammatically challenging who vs. whom. Another particularly puzzling pair of words is proceed and precede. These two words have similar pronunciations and similar meanings. Proceed refers to a forward motion, while precede refers to one thing coming before another.

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What Is the Best Approach to Get People to Comment on Your Blog?

Blogging From Paradise

Getting people to comment on your blog not only accelerates your blogging success but also feels good.

Blog 110
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Intentionality, Beauty, and Authorship. Co-Writing With AI With Stephen Marche

The Creative Penn

AI tools can generate words, but the human intention behind it, as well as the skill of the author, drives the machine. Stephen Marche talks about the creative process behind Death of an Author , 95% written by AI, out now from Pushkin Industries. Today's show is sponsored by my wonderful patrons who fund my brain so I have time to think about and discuss these futurist topics impacting authors.

Writing 75
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Do You Blog for People or Google?

Blogging From Paradise

People use Google. Google doesn’t use people (Or at least it shouldn’t).

Blog 102
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The Different Types Of SEO Explained

Fat Joe

SEO is a complex and multi-faceted beast that can confuse even the most experienced search marketer. It’s constantly evolving, and really, SEO is just an umbrella ter m for several different types of SEO. In over 10 years in the search marketing industry, we’ve seen different types of SEO come and go, but in this post, we’ll introduce and explain the core types of SEO, along with a quick look at the SEO types of the future… What Are The 4 Main Types Of SEO?

SEO 59