Enchanting Marketing
DECEMBER 19, 2023
I’ve thought a lot about writing this year. And about the value of writing. Writing has felt as an act of defiance. After catching Covid early April, I’ve felt lethargic. And, sometime in June, my inner critic tried to tell me writing was a waste of my energy. You’re burnt-out, she told me. Or maybe it’s a serious writer’s block? It would be better to give up.
Grammarly
DECEMBER 19, 2023
Innovation isn’t born from the flashiest technology; it comes when technology is built to enhance human potential. Generative AI (gen AI) is changing how work is done by streamlining the tedious and routine, freeing employees to focus on more high-value tasks. The result? A new era of productivity, efficiency, and content creation is underway—and it’s time for your business to take advantage.
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The Hoth
DECEMBER 19, 2023
How many backlinks do I need for my website? This is the #1 question we get from new clients at The HOTH. The only problem is it’s essentially an impossible question, as there’s no magic number of backlinks that every site needs. In fact, asking this question is on par with other impossible questions like, “ How many licks does it take to get to the center of a Tootsie Pop?
Content Hacker
DECEMBER 19, 2023
Ever looked at a mountain and wondered how to climb it without any gear? Starting a business with no money can seem just as challenging. You’ve got big ideas, but you have no money to execute them. You might think, “Can I start small?” Yes, you can! With determination and clever thinking, you can turn your skills into a successful business.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Content Marketing Institute
DECEMBER 19, 2023
Are you headed into this holiday season feeling unfinished or uncertain? Here’s how to ditch those gnawing feelings and head into 2024 stronger than ever in your professional life and brand’s marketing.
Blogging From Paradise
DECEMBER 19, 2023
Bloggers often ask me questions about why they seem to struggle. Most reply with a link to a free platform blog.
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David Meerman Scott
DECEMBER 19, 2023
If I was going to trial, I’d hire a lawyer to advise me. And if I faced a PR crisis, I would hire a public relations team expert in crisis communications to advise me.
Publishing Trends
DECEMBER 19, 2023
Happy Holidays from the Editors PEOPLE At Simon & Schuster , Judy Clain will be joining on January 16 as SVP and publisher of the relaunched Summit Books Imprint , reporting to CEO Jonathan Karp. She had been with Little, Brown & Company since 2011. Avery editor-in-chief Caroline Sutton has left Penguin Random House and will join Avid Reader in January.
iWriter
DECEMBER 19, 2023
Are you ready to skyrocket your business and unlock the door to success? Look no further than high-quality blog posts! Investing in exceptional content has become a non-negotiable necessity in today’s digital era, where attention spans are shorter than ever. Whether you’re an established entrepreneur or just starting out, this blog post will unveil the undeniable power of well-crafted articles that captivate audiences, boost brand visibility, and ultimately drive your business toward
Copywriter Collective
DECEMBER 19, 2023
Ever wondered why optimizing video scripts is so essential? In the digital landscape, crafting compelling video scripts is imperative for capturing audience attention and fostering engagement. If you have decided to create a video online, the script is the first thing you should start with. In tandem, Search Engine Optimization (SEO) is a linchpin for enhancing content visibility.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Jane Friedman
DECEMBER 19, 2023
Today’s post is by editor Christopher Hoffmann from Copy Write Consultants. You’re all ready to go: Your manuscript is complete, edited and polished to perfection. Your query is a masterpiece of concise, articulate marketing that both encapsulates the heart of your work and gestures at its inexhaustible profundity. Your synopsis … Well, it clearly states what happens in the book, let’s not pretend they’re ever that sexy.
Grammarly
DECEMBER 19, 2023
Marking the passage of time is important. It helps us stay connected to loved ones and make sure that we’re making progress on our goals. But when it comes to writing New Year messages, it can be difficult to know exactly how to punctuate or even spell the phrase, thanks to some often-forgotten grammatical rules. And that can put a damper on your desire to send the people in your life a New Year message.
Freelance Union
DECEMBER 19, 2023
This article is posted with permission from our partner TaxAct. File your freelance taxes with confidence using TaxAct’s easy-to-use tax software. Freelancers Union members get 25% off the cost of federal and state tax filing: [link] Whether you file early or wait until the tax deadline, there are simple things you can do today to help you cruise through tax season.
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