Tue.Dec 26, 2023

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The urgent need to get ahead of AI writing tools in 2024.

Nick Ursborne

Towards the end of every year, I step back, take stock, see where “I’m at”, and… more importantly… try to figure out where I’m going. This year, the stakes have never been higher. According to a survey by Neil Patel of agency NP Digital, over 60% of text content is now being created purely through AI. And 26.8% through a combination of AI and humans.

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Benefits of Linking to Other Sources in Blog Posts

Content Hacker

Ever felt like your blog post is isolated, like a small island in a huge sea called the internet? Think of each link as a bridge. These bridges connect your blog to more readers and online communities. The benefits of linking to other sources in blog posts aren’t just good manners. They’re secret passageways to treasure troves of credibility and wisdom.

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How to Write a Sales Letter With AI

Grammarly

Long considered a traditional marketing strategy, sales letters remain relevant today by continually evolving. Sometimes sales letters are still sent by snail mail, but the format has seamlessly adapted to email, web page copy, and even videos. The most recent technological advancement to affect sales letters is generative AI, leading to questions like “How do I write a sales letter with ChatGPT?

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Subject-complement Agreement

Grammar Underground

All the spectators turned their heads? Or all the spectators turned their head? Making complements agree with subjects isn't always easy — or logical. The post Subject-complement Agreement first appeared on Grammar Underground with June Casagrande.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Boost Your SEO: A Guide to Effective Backlink Strategy

Content Hacker

Do you feel like your website goes unnoticed, like a small island in a big digital sea? You have great content, but you need more visitors. What if there’s a way to get more online traffic? This is where an effective backlink strategy helps. Think of each good link as a bridge from your website to the bigger internet world. Each link brings more people and gets your site noticed by search engines.

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What's the plural of 'media'?

Grammar Underground

Whenever I need to use a word that has more than one correct form, say for example past-tense forms like dreamed vs. dreamt or plural forms like fungi vs. funguses, I check the dictionary. For every word with multiple correct options, dictionaries always have a preference. And they indicate it by listing their preferred form first. For example, in Webster’s New World College Dictionary under fungus, the first thing you see is “fungi or funguses,” meaning the dictionary prefers fungi.

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