Susan Greene

FEBRUARY 20, 2023

Can artificial intelligence craft marketing copy better or as good as skilled copywriters? That’s a question many clients are asking. Dear Susan, One of my clients who recently started a travel-tour business in California hired me to write a Home page and an About Us page for a website that was still being designed. She herself sent about 500 words of copy to give me an idea of what she wanted and links to about 10 high-level sites from of travel services around the world to inspire me.

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Copywriter Copywriting Copy Marketing Copy 130

Smart Blogger

FEBRUARY 20, 2023

It’s almost too easy. By using sensory words to evoke the sense of sight, sound, touch, taste, or smell; smart and attractive writers just like you are able to make their words burst to life in their reader’s mind. In this post, you’ll learn: The science behind sensory details (e.g. why sensory images and words are so persuasive); The definition of sensory details (plus examples); How answering five simple questions will help you write descriptive details that pack your content with sensor

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Writing Prose Social Media Copywriter 133

Make a Living Writing

FEBRUARY 20, 2023

Looking to get into the writing and editing industry, but not sure if you should become a copy editor? Well, if you love editing and have a sharp eye for details, you might love this option as a career or even as a side hustle. As a copy editor, you’ll be in charge of editing writing before it becomes published, making sure it’s polished, and making sure it meets the editorial guidelines of the publication, which is what makes it different from proofreading.

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Copy Editor Copy Proofreader Portfolio 118

Blogging From Paradise

FEBRUARY 20, 2023

Most bloggers take a: “Fire! Ready? Aim!” approach to getting featured on popular blogs. Perhaps the analogy sounds funny at first.

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Blog Blogging Blogger 128

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Grammarly

FEBRUARY 20, 2023

We are deeply saddened by the continued suffering caused by Russia’s unprovoked war against Ukraine. As we reach the somber one-year mark since the onset of the full-scale invasion, Grammarly is unwavering in our solidarity with Ukraine. We are grateful to the many people and organizations that have joined us in taking action over the past year. We must all remain committed to supporting Ukraine’s fight for freedom and peace.

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Communication Media Blog Blogging 103

Freelance Union

FEBRUARY 20, 2023

Lifting heavy objects is not the only thing that can cause back pain. Many other factors may contribute to low back pain. Some risks you can't control, such as your age and family health history. Reduce weight Overweight people have a higher chance of getting back pain. This is mainly true for people with extra weight around the waist, which pulls the pelvis forward, causing stress on the lower back.

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Healthcare Ads IT 91

The Creative Penn

FEBRUARY 20, 2023

How can you create a universe big enough for multiple series? How can you co-write successfully? How can you pivot your business model to achieve your creative, financial, and lifestyle goals? Martha Carr talks about these things and more. In the intro, Simon & Schuster is back up for sale [ Reuters , Episode 662 with Jane Friedman ]; The New Gatekeepers report [ Ben Evans ]; Marvellous Maps.

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Writing Creativity Publisher Publishing 98

Freelance Writing Jobs

FEBRUARY 20, 2023

Clients are the lifeblood of freelance writing. A steady stream of clients is the reason freelance writers keep their one-man business going. The thing is, getting new clients isn’t a walk in the park, especially in this era where AI-powered content tools are becoming mainstream. That’s why it’s normal when some days, the life of a freelancer can feel like you’re spending more time client-hunting than actually getting a writing project done.

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Freelance Writer Portfolio Projects 86

Smart Blogger

FEBRUARY 20, 2023

The marketing industry is quickly evolving, and marketing jobs are in increasing demand. For example, industry experts expect marketing manager jobs to grow twice as fast as the average employment rate over the next decade. Meanwhile, they expect market research analyst roles to grow nearly four times as fast in the same period. So what are the in-demand marketing jobs?

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Marketing Collaboration Social Media Digital Marketing 83

Neil Patel

FEBRUARY 20, 2023

Let me guess: you bought something online today, didn’t you? It’s ok! I’m not judging. But do you want to know how I knew? The average customer makes at least two transactions online every day , according to PYMNTS. Their research shows that shoppers’ online shopping behavior was mainly influenced by making retail purchases or ordering food online. It’s obvious that digital shopping is here to stay (which accelerated during the pandemic).

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Retail Social Media Content Creator Electronics 81

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Quick Sprout

FEBRUARY 20, 2023

Choosing the right domain name makes it easier for visitors to find your website. Namecheap and Google Domains have a range of domain registration services with affordable pricing to help you build your brand and make your business recognizable to potential customers. The best domains attract customers to your website and physical store, as well as make your business look legitimate.

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Website Creativity Management Promotion 74

Ahrefs

FEBRUARY 20, 2023

Aggregators typically don’t create content because the content is being provided to them through other creators. Think Google, Facebook, YouTube, or Spotify. Integrators are on the opposite side of the spectrum.

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SEO Content 61

Grammar Underground

FEBRUARY 20, 2023

Octopuses or octopi? Cactuses or cacti? Mediums or media? Some nouns we adopted from the Latin language are hard to make plural because the Latin system for forming plurals as so different from ours. Here's how to get them right every time. The post How to Make Latin Words Plural first appeared on Grammar Underground with June Casagrande.

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Media Copy Post 52

AWAI

FEBRUARY 20, 2023

In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, focus on the importance of asking follow-up questions, how they lead to deeper connections, and ultimately show that you care.

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Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Grammar Underground

FEBRUARY 20, 2023

“When is it grammatically correct to use ‘more clear’ in place of ‘clearer’?” an internet user asked on Quora last year. There are some problems with this question. The first is that the writer was under the impression that “more clear” is the grammatically correct wording in some contexts, while “clearer” is correct in others. Second: The writer posted this question in a public forum, where people who don’t know the answer can pretend that they do and where, as a result, people contradict each

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Writer Ads Writing Marketing 52

CoSchedule

FEBRUARY 20, 2023

Do you want to spend hours brainstorming the perfect captions for your social media posts? As you schedule dozens of posts per week across various platforms, it can become a draining exercise to think of interesting and engaging captions for each and every one. Fortunately, AI tools are available to help you streamline this process and captivate your audience.

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Social Media Media Writing Storytelling 114

Grammarly

FEBRUARY 20, 2023

Independent and dependent clauses are the two main types of clause in English, and every clause is either one or the other. The difference is an independent clause can work alone as a complete sentence, but a dependent clause (also known as a subordinate clause) needs to join with an independent clause to form a complete sentence. That’s the basic difference between independent and dependent clauses, but the details can get a little more involved.

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Communication Ads Writing IT 89