August, 2017

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How to Optimize WordPress Robots.txt File for Better SEO

ThemeIsle

If you’re wondering how to optimize WordPress robots.txt file for better SEO, you’ve come to the right place. What is a WordPress robots.txt file and do I need to worry about it? A robots.txt file is a file on your site that allows you to deny search engines access to certain files and folders. You. The post How to Optimize WordPress Robots.txt File for Better SEO appeared first on Themeisle Blog.

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How to Effectively Use Infographics in Your Blog

Neal Schaffer

With millions of articles being published each day, bloggers need to be extra creative when it comes to their marketing strategy. A modest budget will help you to launch display ad or video marketing campaigns. But for cash-strapped marketers, investing in visual content like an infographic blog post can be the best step forward. Not […] How to Effectively Use Infographics in Your Blog appeared first on NealSchaffer.

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5 Critical Elements You Need to Check Off for Every Blog Post

ProBlogger

This post is by ProBlogger subject matter expert Ali Luke. Over the past few years, I’ve conducted a lot of blog reviews for fellow writers. It’s always great fun to read other people’s posts … especially when they’re on topics that are totally new to me! Along the way, though, I’ve noticed that there are five critical elements that far too many bloggers miss out of their posts.

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Keyword Research for WordPress: Why It Matters and How to Do It – Beginner’s Guide

ThemeIsle

Succeeding online is not easy. But it’s a lot easier if your content ranks highly in search engines like Google, right? But to accomplish that, you need to optimize your site. To do that, performing keyword research for WordPress is one of the best ways you can improve your content and get it in front. The post Keyword Research for WordPress: Why It Matters and How to Do It – Beginner’s Guide appeared first on Themeisle Blog.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Effectively Use Infographics in Your Blog

Neal Schaffer

With millions of articles being published each day, bloggers need to be extra creative when it comes to their marketing strategy. A modest budget will help you to launch display ad or video marketing campaigns. But for cash-strapped marketers, investing in visual content like an infographic blog post can be the best step forward. Not only are infographics affordable, they are also incredibly effective in capturing the attention of your target audience.

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The Complete Personal Blog Guide: How to Start a Personal Blog on WordPress

ThemeIsle

There’s plenty of space on the internet for everybody. People love to share ideas, voice their thoughts, and maybe even try to reach a global audience. How do you set yourself up to achieve those goals? Well, one way to do it, is to start a personal blog. Blogs are super-effective for a couple of. The post The Complete Personal Blog Guide: How to Start a Personal Blog on WordPress appeared first on ThemeIsle Blog.

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Check Out These 5 Noteworthy Blog Design Trends

ProBlogger

Blog design sure has come a long way since I started doing them 6-7 years ago. Back then the designs were very … bloggy. The most recently written post was given all the prime real estate on the home page, with the next most recent posts appearing beneath it. Sidebars were crammed full of stuff that would take you away from the site (blogrolls, sponsor ads, Google Ads) along with things that really didn’t need to be there (remember tag clouds?).

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6 Reasons Why Your Blog Needs an Email Newsletter

ProBlogger

Do you email your blog readers regularly? Maybe you put ‘set up email newsletter’ on your ‘someday’ list ages ago, but still haven’t done it. Or maybe you have a newsletter list, but you haven’t sent one in months. You might think it’s optional – something you can do once you finish everything else on your to-do list. You even think email is dead (or at least old-fashioned), and that you’re better off building connections through social media.

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How To Achieve Your Goals – Hint #1

ProBlogger

Friend – ‘Darren, I never seem to reach any of my goals.’ Darren – ‘What are your Goals?’ Friend – ‘…ummm… ‘ Darren – ‘Do you have any goals?’ Friend – ‘Yes – at the start of the year I worked some out’ Darren – ‘So what are your goals?

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How to Harness Your Personality and Become a Better Blogger

ProBlogger

This post comes to us courtesy of ProBlogger psychology expert Ellen Jackson. Are you a scheduler? Or do you publish as you write? Do you delegate? Or is your need for the nitty-gritty too great? I’d love to be the writer with the annual content calendar, or the leader who entrusts my big ideas to others. I’ve filled a thousand spreadsheets with good intentions, only to find them languishing and incomplete months later.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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How to Work Productively on a Plane

ProBlogger

If I look back at the key products and services I’ve created, they’ve all been influenced by productive groundwork done while travelling. Australia is a long way from most places, so when travelling to places like the USA, there are plenty of hours on the plane that can be filled with deep work. I realise not everyone will want to spend time working as they travel.

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207: Smartphone and Tablet Apps for Bloggers

ProBlogger

Blogger Apps for Smartphone and Tablet. Today, I want to take you on a tour of my iPhone and iPad, and talk about the apps I use most in my blogging and online business activities. One of the biggest changes that has happened in my blogging since I began back in 2002 is the technology I use. In the early days it was all done purely through my old desktop PC (and by old I mean really old) and via dial-up internet.

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206: Personal Brands vs Business Brands for Blogs

ProBlogger

Is There a Right Way to Brand Your Blog? I’m just back from our Aussie Problogger training events where we ran masterminds with around 40 bloggers per city. In those days speakers spent time with small groups of attendees in round table discussions where attendees could ask us any question they liked. One of the questions that I got asked repeatedly through both masterminds was around whether it is better to give a blog a personal brand or more of a business brand?

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Community Discussion: Should Bloggers Ask For Donations?

ProBlogger

Bloggers calling for donations or reader contributions like “buy me a beer” or “buy me a coffee” have been around for over ten years, as has the debate over whether they should. Now however, with more mainstream media putting up paywalls, the growth of subscription based content providers and the rise of crowdfunding, is it a better time for bloggers to put their hand out too?

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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205: 5 Obstacles Bloggers Face (And How to Get Over Them)

ProBlogger

How to Overcome 5 Blogger Obstacles. As I record this, I’m just home from our first ProBlogger event of the year in Brisbane and am preparing for our next one in the coming days in Melbourne. The Brisbane event was really worthwhile. We heard from Pat Flynn, Jadah Sellner, James Schramko, Kelly Exeter, Shayne Tilley and Laney Galligan and had a couple of days of great teaching and inspiration – including a day with a small group masterminding their businesses.

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3 Ways to Make More Affiliate Income as Bloggers

ProBlogger

This is a post by ProBlogger expert Jerry Low. Promoting affiliate products is still one of the most effective ways to make money from your blog. Jayson DeMers points to affiliate marketing as an excellent entry-level place to begin monetizing your blog in this Forbes article , because it is easy to implement and free to start up (just taking a bit of your time).

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What you Missed Last Week at ProBlogger Evolve

ProBlogger

Opening keynote at this year’s ProBlogger Evolve event. Photo credit Grace Henley Photography. ProBlogger training events have been something I’ve been running for bloggers here in Australia (and the region) since 2010. They started that first year with a hastily arranged event (in just a few weeks) for 120 bloggers who crammed themselves into a little suburban hotel here in Melbourne.

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3 Ways to Turn Blog Posts into Engaging Instagram Content

ProBlogger

This is a guest post from Jonathan Chan of Foundr Magazine. You are probably here because you are a proud blog owner. Your content is consistently fresh and up-to-date, your mission statement is on point, you’ve managed to create a brand from scratch and everything is going swimmingly. But you’re still not using Instagram to promote your ground-breaking content.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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208: 5 Actionable Tips You Can Use to Get Better Results on Your Facebook Page

ProBlogger

Get Better Facebook Page Results With These 5 Actionable Tips. Today, I want to present you with five actionable things you can do to increase the effectiveness of what you do to build your business on Facebook – particularly from Facebook pages. I know there’s a lot of pain and frustration among bloggers when it comes to Facebook pages. Just a short year or two ago FB was a major source of traffic, engagement and even monetization for many of us.

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