March, 2011

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Are You Changing Lives?

Men With Pens

“I change lives.”. During my recent trip to SXSW , I overheard these three words often. Someone would ask a person what they did for a living and more often than not, the person would brighten, smile and chirp up the answer. “I change lives!”. And I would think to myself, “Well, now. That’s kind of dumb.”. Sorry, but it is. You’re a human being. You change lives all the time, every day.

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7 Good Things that Blogging Brings

ProBlogger

This guest post is by Arsene Hodali of The Good Life? | dancePROOF. Why should you blog? I can’t tell you. I don’t like telling people what to do, or why they should do something. Instead, I want to show you a couple of things that, through my own experiences and research, I’ve deducted happen to the majority of people once they start to blog. 1.

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Are You Begging for Business?

Men With Pens

Call me shallow, but I judge a book by its cover – and I judge who I buy from the same way. When I’m thinking of giving a business my money, I pay attention to first impressions. Do they have a nice website? Do they have a “real” business or operate out of their bedroom? What does their About page photo look like? Is their name well known? Do they have staff or is it a one-man show?

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Overcoming Blogger Fright

ProBlogger

“I don’t think I have what it takes to put myself ‘out there’ every day.&#. “Who would want to read what I have to say?&#. “Do you ever get used to the fact that strangers are reading what you write?&#. “I don’t think I have enough ego to do this!&#. These statements—and others like them—are pretty typical sentiments that I hear from many new bloggers whose main barrier to blogging comes down to self-doubt, shyness or … Blogger Fright.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Make a Blogging Business Plan … Whether or Not it’s a Business Blog

ProBlogger

This guest post is by Kelly Watson of onewomanmarketing.com. Blogging can be a great hobby. But treat it like one, and you may not get the traffic and attention you want. Treat blogging like a business , however, with a detailed plan and scheduled check-ins, and you’ll see results in no time. I learned this the hard way. When I first started blogging 10 years ago, I dove in without knowing how to sustain regular updates or gauge my progress.

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Choose a Blogging Niche You Can Expand On for Life

ProBlogger

This guest post is by Ronique Gibson of Freshome. After one year, I have written 773 blog posts about one topic: your home. After 240 posts for Freshome , 430 posts for Stagetecture , and 103 posts for various ghost writing and personal blog clients, the numbers don’t seem real to me, but I feel I have at least 250,000 good posts still left in me! I am daily asked how I come up with new content and topics, and my response is always the same, “When you are passionate about a certain area of your

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Use a Facebook Campaign to Find New Fans

ProBlogger

This guest post is by Matt Robison of Propdrop Web Development and Marketing. In mid-April of 2010, I officially launched Pitbulls.org , a site for Pit Bull owners to connect with other owners and read accurate training and health information about their pets. At the same time it would help curb some of the myths out there about the breed, and promote rescue shelters in general.

Food 47
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How to Write in a More Personal and Engaging Tone

ProBlogger

Have you ever felt a personal connection with a blogger who you’ve never met and have no real reason to feel connection with? You read their blog day after day and in time come to feel like you know them—as if their blog posts are almost written as private messages to you? This has happened to me numerous times over the years. I almost end up feeling that the blogger is my friend, even though I’ve never actually had personal contact with them.

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The Unsexy Truth about Finding Traffic for Your Blog

ProBlogger

Last week I tweeted that I’d not checked my Google Reader account in a month. Well, it turns out that I’m not the only one. Within minutes, I started getting tweets back from others saying that they rarely check their RSS feeds any more. Instead, people were finding content from other sources including: Twitter. Facebook. Paper.li. email subscriptions. apps (some drew in RSS feeds, but others were recommendation engines).

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The Better Blogging Formula: Think, Do, Write

ProBlogger

This is a guest post by Tyler Tervooren of Advanced Riskology. Have you ever gotten an amazing idea for a blog post, spent hours putting it together, and then released your work of art to the world … only for it to fall flat on its face? No comments, no re-tweets, no interest whatsoever—just crickets chirping. *Chirp… chirp*. No worries if the answer is “yes.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Blogging: It’s All In the Family

ProBlogger

This guest post is by Salman of CompuWorld. It was the second year of my graduation studies when my dad arranged for an always-on Internet connection at our place and I plunged into online chatting like never before. While I was busy living my fantasies online, my dad was busy scolding me for misusing my time. My frustration level grew exponentially as a result of my family’s reaction towards my style of socializing online.

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How to Run Two Blogs in the Midst of a Busy Life

ProBlogger

This guest post is by Jennifer Fulwiler of ConversionDiary.com. When I announced to readers of my regular blog that I had accepted a paid blogging gig for a national newspaper, my email inbox was flooded with one question: “How do you do it?&# I have four children under the age of seven and am also working on a book, so, needless to say, before I accepted this new blogging position, I had to think carefully about how to write quality blog content with minimal effort.

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How a Tiny Blog Landed Guy Kawasaki (and Copyblogger!)

ProBlogger

This guest post is by Danny Iny of Firepole Marketing. On March 8, 2011, Guy Kawasaki released Enchantment , his latest book. There was media attention befitting his star status. There were reviews on periodicals like Forbes , and major blogs like S tartup Nation and Brazen Careerist. Oh, and an exclusive interview on Firepole Marketing. What? You haven’t heard of Firepole Marketing?!

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The 5 Elements of Authoritative Content

ProBlogger

This guest post is by Tito Philips, Jnr. of MADphilips. Authority, in case you’ve forgotten, still rules! ProBlogger is still relevant because of its authoritative content. If you’ve ever read an article on ProBlogger about a concept that is not relatively new, there’s an unusual approach the writer adopts that makes you wonder if you’re just learning about that very concept for the first time.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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5 Lessons from an Internet Millionaire

ProBlogger

This guest post is by M.Farouk Radwan of [link]. As of August 11 last year, I celebrated making my first million selling books and products online. I’m not saying that I’m an Internet guru, but I do believe that my experiences in making money online might help you get to your first million. 1. People are sick of marketers—especially online marketers.

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How to Create an Instant Yes

ProBlogger

This guest post is by Goddess Leonie of GoddessGuidebook.com. Over the last three years, I’ve launched fifteen rounds of ecourses, four meditation kits, and two workbooks. It’s been a delicious combination of spectacular, exciting, and exhausting. The thing about my business is that I adore creating new products. I love love love helping people.

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8 Strategic Blog Home Pages that Draw Readers Deeper

ProBlogger

This guest post is by The Blog Tyrant. One of the hardest tasks a blogger can face is getting readers to stick around. In actual fact, its one of the most important things you’ll ever learn to do. Why? Because unless those visitors delve deeper into your site you are essentially wasting your time with all that amazing content, social media effort, and SEO work.

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Understand Your Site’s Traffic

ProBlogger

This guest post is by John Burnside of moneyin15minutes.co.uk. When people arrive at your blog, they’ve all come from somewhere on the World Wide Web. They could have found you on a search engine, they could have known about your site already, or they could have come from any one of a million other places. But all of these different types of visitors have a certain frame of mind when they visit your site.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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Is it Time to Quit Blogging?

ProBlogger

Blogging ain’t easy. Just ask the hundreds of bloggers that quit within the first three months. You might have lurked around your favorite blogs and thought that you could do it too, so you started your blog. You’ve now you’ve hit a wall and want to quit. So what do you do? Reflect on why you started. Ask yourself, “why did I begin blogging&# ?

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Want More Readers? Read More Blogs

ProBlogger

This guest post is by Jeremy Myers of www.tillhecomes.org/blog. Every blogger wants to be read. While some of the keys to attracting readers include writing valuable content, having error-free text, and using a clean blog layout, one of the most overlooked elements in getting people to read your blog is being a good blog reader. Here are five tips to make this happen. 1.

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Is Advertising Revenue Dead as a Blogging Income Stream?

ProBlogger

Earlier in the week I observed a conversation between two Internet marketing bloggers on Twitter which grabbed my attention. The topic of conversation? Monetizing blogs by selling advertising directly to advertisers. Their conclusion on the topic? It’s a dead and obsolete method of making money. It was a fascinating conversation to observe. They gave some solid-sounding reasons for their conclusions, including: There’s been a decrease in the budgets that companies are putting into ma

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Inside the Compendium Blogging Platform

ProBlogger

This guest post is by Jenny Dean of Business Blog Writers. If you run a business that sells a product or a service, you need a strong online presence. If you’re considering blogging, or if you are blogging and it’s not doing what you want it to do, then you might look into a different blogging platform to help you achieve your online goals— Compendium.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Chocolate to WordPress: 6 Lessons Learned Blogging for Dollars

ProBlogger

This guest post is by Jules Clancy of Stonesoup. Ever dreamed of tasting chocolate for a living? Image is author's own. Well I’ve been lucky enough to live that dream, and while is was hard to beat as far as jobs go, it doesn’t hold a patch on blogging for dollars. Last year, I quit my day job designing chocolate biscuit—cookies—for Australia’s most loved biscuit company because I knew it was holding me back from my dream of writing cookbooks and blogging professionally.

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Reddit Blog Marketing 101

ProBlogger

This guest post is by Antriksh of Right Now In Tech. Reddit is a great way to drive traffic to your blog. It’s hard to classify Reddit as a type of site. It could be a social news site, or a social bookmarking site, but in fact it’s just a place where people can share interesting stuff from the Web. You can post links to blog posts, news articles, videos, photos—anything you like.

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Little Blog? Big Benefit! The Hidden Potential of Smaller Sites

ProBlogger

This guest post is by David Edwards of A Sitting Duck. In my last post , I talked about building an audience on YouTube with techniques that you could implement by making friends that work in the same field as you. Not so long ago, I remember YouTube being a place just for comical, viral videos. Today, it remains a hub of viral videos—but it’s also becoming a strong forum for businesses.

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Do You Have a Blogging Will?

ProBlogger

Over the weekend I updated my Blogging Will. Perhaps it’s because life is changing for our family with baby #3 due in July, or perhaps it’s the trip to Tanzania I’m on this week , but one way or another I decided it was a good time to update the document I’ve created for V (my wife) so that she knows what to do with my blogs if I ever were to die or become incapacitated.

Blog 41
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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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What Is Your Blog’s URL Structure?

ProBlogger

Earlier today I had conversations with two bloggers about URL structures on their WordPress blogs, and I thought it might make an interesting community discussion. What is your blog’s URL structure? Here on ProBlogger, I use one that has a combination of the date and post title by default: [link]. While on my photography blog I’ve chosen to use just the post title (without dates): [link].

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Aussies: Win a Trip to Africa to Blog for Good

ProBlogger

It’s been a couple of weeks since I returned home from my Tanzanian Blogging for Social Good trip. I reflected to a friend this morning that the trip changed me on many levels – both personally but also as I reflect upon how blogging and social media can be used to make the world a better place. Aussies: You Could be on the Next Trip! I’m really excited today to be able to announce that together CBM Australia (the organization I traveled to Tanzania with), Telstra and ProBlogge

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How to Blog, Muppet Show-Style

ProBlogger

This guest post is by Marjorie Clayman of Clayman Advertising. There are a lot of things that shows like Friends didn’t warn teens and twenty-somethings about. For example, you seldom saw, on any episode, scenes where the characters’ bodies randomly decided to become overweight or broken down. Monica and Chandler never said, “Yippee! A Saturday! More time to do work!

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Launch Your Product Without Losing Your Mind

ProBlogger

This guest post is by Krizia of the Blog Income for Women Blueprint. At the end of August 2010, my business partner and I made the decision to document the steps I had taken to turn a blog that was earning $20 per month in AdSense money into a $500-$5000-per-month blog (all from natural traffic). Our goal was to show other female bloggers that there was a way of earning income with a review blog.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha