Neil Patel

DECEMBER 17, 2019

Believe it or not, I’ve been working on Ubersuggest for almost 3 years now. I bought it on February 13, 2017 , for $120,000 dollars as a test to see if I could get more traffic from a tool than traditional content marketing or SEO. Since then the tool has come a long way, in which I’ve added tons of features that competitors charge $100 a month or even more for.

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Keywords SEO Ads Content Marketing 145

Content Marketing Institute

DECEMBER 17, 2019

Overwhelmed by the many industry-related book releases in 2019? Your fellow content marketers have your back. They’re sharing what they found to be the most helpful and inspiring books that came out this year. Continue reading → The post 21 Books in 2019 That Make Great Reads for Content Marketers appeared first on Content Marketing Institute.

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Content Marketing Marketing Content Post 139

Moz

DECEMBER 17, 2019

Posted by Alex-T Life has taught me that good things should be expensive — especially when it comes to any type of digital marketing services. If you’re not an expert, you can end up getting something far from what you’ve been expecting. Here’s an example of “the best mascot image you can get for your event” that I paid for when organizing one of our first Digital Olympus events: Just for reference, this is how our mascot looked originally: My point is, just like working with freelance designers

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Agency SEO Digital Marketing Brand 67

ThemeIsle

DECEMBER 16, 2019

Ranking for competitive keywords is harder than ever. There are usually dozens, if not hundreds of sites competing for the top spots of any popular search engine query. To get better results, you may want to focus on long tail keywords. That’s where a long tail keyword generator can come in handy. Seven best long. The post 7 Best Long Tail Keyword Generator Tools to Uncover Keywords appeared first on ThemeIsle Blog.

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Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

ProBlogger

DECEMBER 19, 2019

The post How to Handle Critical and Attacking Comments from Blog Readers appeared first on ProBlogger. How do you deal with criticism? When you put yourself out there as a blogger, the feedback you get isn’t always as constructive as you’d like. It can even verge on being an aggressive or personal attack. While I’ve only experienced it a handful of times in my blogging career, it can be difficult to deal with.

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Blog Blogging Construction Social Media 33

Content Marketing Institute

DECEMBER 18, 2019

One-third of the most-viewed Instagram Stories are told by businesses. How can your brand up its game on the visual social media platform? These nine Instagram-focused photo, video, and content management tools may help. Continue reading → The post 9 Must-Use Apps to Spice Up Your Instagram appeared first on Content Marketing Institute.

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Content Marketing Institute

DECEMBER 16, 2019

Search success requires more than the right keywords. It takes a smart combination of strategy, skill, and enterprise-wide alignment. See how one search expert gets his formula to add up to big marketing wins. Continue reading → The post Don’t Obsess Over Search Rankings; Do This Instead appeared first on Content Marketing Institute.

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Content Marketing Institute

DECEMBER 20, 2019

Robert Rose wraps up the week and the year with a focus on fans. He explains the need to stress out your audiences (in a good way), explores how to avoid marketing’s uncanny valley, and chats with marketing legend David Meerman Scott. Continue reading → The post Want True Fans? Stress Them Out in the Best Way [The Weekly Wrap] appeared first on Content Marketing Institute.

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Content Marketing Institute

DECEMBER 19, 2019

We’re opening the door to reveal eight innovative B2C content marketing examples shared in Chief Content Officer’s Idea Garage in 2019. Feel free to bookmark this page for one-stop inspiration in 2020. Continue reading → The post Look Inside the Idea Garage for 8 Fresh B2C Examples appeared first on Content Marketing Institute.

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Content Marketing Marketing Content Post 72

Moz

DECEMBER 19, 2019

Posted by RuthBurrReedy Clean, useful Google Analytics data is all-important — both for you, and for the clients and colleagues that will be working on the site in the future. Ruth Burr Reedy shares her absolute best tips for getting your Analytics data accurate, consistent, and future-proof in this week's Whiteboard Friday. Click on the whiteboard image above to open a high resolution version in a new tab!

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration