Ashleyn Writes
MAY 26, 2022
* This post contains affiliate links. I may receive a commission if you purchase this tool, but it will not cost you anything additional. Instagram has changed A LOT over the last few years — so much so that change is one of the only constants. The result? It gets difficult to navigate the app and figure out the best way to appeal to and connect with your target audience.
Content Marketing Institute
MAY 26, 2022
Old, inaccurate, and irrelevant content can drag your site down in Google’s (and your audience’s) eyes. Invest the time to find those pieces, delete what doesn’t work, and update what could work again. You may just spin your content chaff into SEO gold.
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CopyBlogger
MAY 26, 2022
Need a refresher on how to use a comma? You’re not alone … A comma is the brave little toaster. Continue Reading. The post Quit Trashing Your Writing Voice with This Rookie Mistake appeared first on Copyblogger.
David Meerman Scott
MAY 25, 2022
Successful sales and marketing no longer follow the playbooks that worked even just a few years ago. The rules have changed, yet most organizations and the sales and marketing professionals they employ haven't made the transition.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Copify
MAY 27, 2022
Body copy doesn't mean filler text - every word should build and sustain an argument your reader can't refuse. The post The importance of body copy in advertising (and why it should be as compelling as possible) appeared first on Copify Blog.
Content Marketing Institute
MAY 23, 2022
Most content marketers have unpublished content languishing on their servers. Though it didn’t get published when created, that doesn’t mean it might not be useful today. Learn how to take once “bad” content and turn it into good.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
ProBlogger
MAY 24, 2022
The post Seven Types of Product You Could Sell From Your Blog appeared first on ProBlogger. Photo by Elizabeth Villalta on Unsplash. It took me nearly seven years of blogging to create my first products: two ebooks, one for ProBlogger and one for Digital Photography School. They made me more than $160,000 in 2009 alone and changed my business. Back in 2014, I wrote about the experience , and how it nearly never happened: My big issue was a severe lack of time.
Copify
MAY 23, 2022
From time to time brands go all out coming up with inventive ways to make consumers sit up and take note. So what are some of the best marketing gimmicks? The post 4 of the best marketing gimmicks of all time, and why they worked appeared first on Copify Blog.
Content Marketing Institute
MAY 27, 2022
Brand-value goals make the top of most marketers’ lists. You spend a lot of time trying to figure out how to quantify them. But maybe, you should stop trying to calculate the results. Robert Rose explains.
Grammar Underground
MAY 23, 2022
Long ago you were supposed to double space after every sentence because old typewriters gave the same amount of space for every character, be it a tiny period or a capital W. Today, almost all publishers agree you should use just one space between sentences. Here's the whole story, plus how to space around ellipses (hint: use a space before ellipses).
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
ProBlogger
MAY 24, 2022
The post Seven Types of Product You Could Sell From Your Blog appeared first on ProBlogger. Photo by Elizabeth Villalta on Unsplash. It took me nearly seven years of blogging to create my first products: two ebooks, one for ProBlogger and one for Digital Photography School. They made me more than $160,000 in 2009 alone and changed my business. Back in 2014, I wrote about the experience , and how it nearly never happened: My big issue was a severe lack of time.
The Write Life
MAY 27, 2022
. You created a blog — now what? I teach a lot about the importance of social media and platform and networking. I talk about values of self-marketing and using tools such as a blog to meet people and make connections. But then sometimes, a conference attendee will raise their hand and stop me, saying, “That’s all well and good, but how do we get people to actually read our blog?”.
Content Marketing Institute
MAY 25, 2022
Deadlines. Can’t live with ’em. Can’t get anything done without ’em. But you can make them less stressful on you and your team with a few adjustments to your approach. (Bonus: You’ll probably see more – and better – work come in on time.
Grammar Underground
MAY 23, 2022
The couple is going to purchase the house? Or the couple are going to purchase the house? Even after all my years of editing, I can still get tripped up trying to make verbs agree with collective nouns like “couple,” “team” and “majority.”. Collective nouns are singular in form, “a team,” but refer to a group of two or more people or things. In other words, they’re singular and plural at the same time.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Article Writing
MAY 26, 2022
How Cloud Computing Brands Can Best Leverage Blog Content. Cloud computing is a space that prioritizes fast innovation, the improved flexibility of resources, and economies of scale by delivering a wide range of computing services. Cloud computing is an intricate yet intriguing field that requires a bit of walking through to help new clients understand how cloud computing works. .
Content Marketing Institute
MAY 24, 2022
Does your executive team get how content marketing helps the business? They may not if you’re committing one or more of these fatal reporting mistakes. And that likely affects the budget for content marketing.
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