Content Marketing Institute

NOVEMBER 12, 2017

Heliograf supplemented The Washington Post reporters covering the Rio Olympics, and created 300 news stories and alerts for the event. Overall, 3,214 houses were sold in Phoenix over the last 30 days, with Phoenix County leading the way with 3,032 sales. (Again, “story” is a stretch – it’s more the style of a journalistic report).

Content Creation 107

Content Creation Content Editorial Team Storytelling 107

Smart Blogger

NOVEMBER 15, 2022

After all, every article they publish tends to pay for itself (and then some) thanks to the traffic it brings to the website — traffic that often leads to sales of their product. Dan rewrote Jay’s entire sales pitch on spec and sent it to him. It’s free for writers to join, and you can use it as an online resume and sales page.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

APRIL 26, 2018

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. Challenge: Stay true to the editorial mission and show value to the company. Why this works.

Brand 98

Brand Contractor Editorial Content 98

Content Marketing Institute

JANUARY 26, 2018

In Content Marketing Institute articles, you probably see “content calendar” and “editorial calendar” used interchangeably. The term “editorial calendar” sometimes refers to a published list of issue themes and dates that sales teams use to book advertising into publications. Are they the same thing? Click To Tweet.

Editorial 111

Editorial Government Content Editorial Team 111

Content Marketing Institute

APRIL 12, 2018

Since Capital Group is built on long-term investing, Capital Ideas focuses on long-term considerations related to events in the news. Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan. Here are some things the content team at Capital Group does: Conduct polls on Capital Ideas site.

Brand 105

Brand Content Editorial Team Editorial 105

Content Marketing Institute

DECEMBER 29, 2017

Hint: Sales outreach following a content download likely isn’t an audience benefit unless the person asked to be contacted.). Sales outreach following a #content download likely isn’t an audience benefit, says @KimMoutsos. HANDPICKED RELATED CONTENT: Bingeable Content: How to Move Buyers Through Your Sales Cycle Faster.

Content Marketing 99

Content Marketing Marketing Editorial Content 99

Content Marketing Institute

MAY 28, 2018

Often used in sales and marketing reports, descriptive models are the most primitive pieces of business intelligence. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. How to use a descriptive model. No one post can provide all relevant tools in the space.

Social Media 103

Social Media Media Editorial Team Editorial 103

Content Marketing Institute

JANUARY 29, 2018

You add your human editorial perspective while integrating your 360-degree brand. It: Fills your editorial calendar with quality content from a variety of voices. While it looks like content curation, content aggregation lacks unique editorial input and commentary. HINT: You should incorporate editorial decision-making too.)

Editorial 110

Editorial Editorial Team Content Social Media 110

Content Marketing Institute

AUGUST 6, 2018

LinkedIn Sales Navigator. We’ve started using the LinkedIn Sales Navigator to reach out to decision-makers at companies that could be ideal clients. You can choose to post from your queue as often or as little as you’d like and stop sharing on a certain date, which is perfect if you are promoting an event.”. It’s that simple.

Social Media 111

Social Media Media Marketing Storytelling 111

Content Marketing Institute

OCTOBER 29, 2018

The latter resulted from an advanced publishing queue and unforeseen events colliding in a very unfortunate way. So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. This model is primarily seen as a supporting element of integrated marketing campaigns.

Content Marketing 74

Content Marketing Marketing Content Editorial 74