Content Marketing Institute

OCTOBER 30, 2018

An SEO strategy that focuses on topics rather than keywords, the model is an intent-based approach that simplifies blog archives by creating content around one central topic – referred to as the “pillar” page or post. Pillar-cluster #content technique is #SEO strategy focused on topics, not keywords, says @EliseDopson. Click To Tweet.

Editorial Team 105

Editorial Team Content Manufacturing Keywords 105

Content Marketing Institute

JANUARY 24, 2019

You also can find influential Twitter users by keywords under the Search Bios tab and filter the top profiles by category (i.e., Click Discover on the main navigation pane to explore popular posts based on keywords, events, or hashtags. Facebook post promotion. number of tweets, number of followers, social authority).

Social Media 101

Social Media Media Editorial Team Collaboration 101

Content Marketing Institute

JULY 24, 2018

100,000: Split between new content tests and paid content promotion like targeted sponsored updates on LinkedIn. 1,000: Invest in keyword research tools like SEMrush. 50,000: Invest in long-tail keyword paid search campaigns. Do long-tail keyword paid search campaigns to find low CPC thought-leadership content.

Content Marketing 106

Content Marketing Marketing Content Content Creation 106

BKA Content

NOVEMBER 14, 2022

Publishing content regularly is the easiest and most affordable way for lawyers to get found, which is why if you don’t already have a legal content writer on your team, it may be time to hire one. They understand SEO and how to incorporate keywords naturally and in such a way that they deliver the visibility you desire.

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Content Writer Writer Content Copywriter 52

Smart Blogger

NOVEMBER 15, 2022

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. That’s where we come in.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

NOVEMBER 20, 2017

Promotion, the fourth category of the AI framework, relates to AI for social media. Paul describes it as managing cross-channel and cross-device promotions to drive engagement and actions, including audience targeting, social publishing, and management of digital paid media. An AI framework for marketers: The five Ps. Production.

Marketing 107

Marketing Content Agency Content Marketing 107

ProBlogger

MARCH 16, 2014

Now I know that a good website will always share some exact contacts with its visitors (it may be e-mails of support teams, this blog’s founders, editorial teams, etc., One more mistake of mine was the usage of keywords as an anchor. but you will definitely find EXACT contacts there). Hello Admin!

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Post Editorial Team Proofreader Editorial 47

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. HANDPICKED RELATED CONTENT: Editorial Calendar Tools and Templates.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

MAY 29, 2018

SEMrush is a great tool to help you assess competitors’ traffic on Google and the keywords for which they are ranking. Enter your competitor’s web address in the SEMrush SEO toolkit and see a list of the keywords for which it ranks on Google. This quick way of doing keyword research can identify some target keywords.

Content Marketing 109

Content Marketing Editorial Marketing Content 109

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Without an effective and repeatable process for promoting blog posts and maximizing their visibility, all the hard work spent creating them can easily go to waste. Click To Tweet.

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Promotion Editorial Team Blog Blogging 99

Content Marketing Institute

JUNE 27, 2018

Without curation, we inevitably pack our feeds with pitch after promotion after pitch. Without curation, marketers pack their feeds with pitch after promotion after pitch, says @AaronOrendorff. grew up as a lowly algorithm destined to change the way content is promoted, shared, and curated. Click To Tweet.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. They say it allows you to plan, publish, promote, and automate.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

JANUARY 10, 2018

Your team has developed audience personas and knows which topics and keywords resonate with your audience. The content promotion plan is done and the KPIs are set. And then you hit a wall: You can’t find enough quality content creators to join the team. For example, we will ask them to optimize for a target keyword.

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Content Creator Script Editorial Team Portfolio 102

Kayleigh Moore

JANUARY 12, 2023

But over the course of my (almost) decade of full-time freelance writing, I’ve written for a handful of places that maintain extremely high editorial expectations. Maybe you’ll find a thing or two you can add to your own editorial process. The guidelines High editorial expectations are laid out before a single word is written.

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Editorial Writer Editorial Team Search Engine Optimization 221

Content Marketing Institute

OCTOBER 8, 2018

Video promotion tactics include email shots and promotion via social media activity. Many videos are simply uploaded with no purposeful promotion. Inadequate promotion. The old model sees videos uploaded with minimal to no coordinated promotional activity around it. Outrank a competitor for a valuable keyword.

Marketing 110

Marketing Editorial Team Promotion Social Media 110

Content Marketing Institute

MAY 24, 2018

Often, their promotion makes you anxious. You write more blog posts and social content to promote the original content and hope for small, incremental progress. Work together to promote it like crazy. The process is not too different from choosing your top priority SEO keywords. Launch and promote. But first ….

Content 106

Content Editorial Team Promotion Social Media 106

Content Marketing Institute

APRIL 20, 2018

Reusing content assets that have yielded good results is a powerful way to expand your content library and to promote the same content across different media channels and in different content formats. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. What tools do you use?

Editorial Team 106

Editorial Team Content Social Media Collaboration 106

Content Marketing Institute

JANUARY 29, 2018

You add your human editorial perspective while integrating your 360-degree brand. It: Fills your editorial calendar with quality content from a variety of voices. While it looks like content curation, content aggregation lacks unique editorial input and commentary. HINT: You should incorporate editorial decision-making too.)

Editorial 111

Editorial Editorial Team Content Social Media 111

Content Marketing Institute

AUGUST 6, 2018

It’s great for setting up mention alerts as well as finding content to share socially through keyword notifications. Twitter Promote Mode. We’re testing Twitter Promote Mode, which for a recurring monthly fee promises to give constant broader reach – just like the good old days.”. Brian Clark, founder, Copyblogger.

Social Media 111

Social Media Media Marketing Storytelling 111

Content Marketing Institute

OCTOBER 20, 2017

Just write a simple paragraph presenting the information, use keywords that rank, and voilà ! You can upload that meme on social media to promote your blog post. For example, Neil Patel chose a photo of a student to promote his online courses for entrepreneurs. your article is ready. Well, video is still a big thing.

Blog Post 111

Blog Post Post Content Blog 111