Publishing Trends

OCTOBER 4, 2023

At Penguin Random House , Andy Hughes , senior VP and director of production and design at Knopf Doubleday Publishing Group , and Altie Karper , managing editor for Pantheon and Schocken and editorial director of Schocken will retire in December. Cameron Moore will be joining Candlewick Press as a sales assistant. PROMOTIONS At St.

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Publishing Trends

MAY 6, 2024

At Macmillan Publishers , Madeline Winter has joined as sales and business development specialist at Macmillan. Jessica Sorentino has joined as senior marketing and diversified sales manager at Macmillan. HarperCollins has announced Mary Beth Thomas , the VP and director of independent retail sales, has left the company.

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Publishing Trends

JANUARY 8, 2024

Janice Audet , formerly executive editor at Basic Books of Hachette Book Group , has joined The MIT Press as editorial director. At Blackstone Publishing , Mike Heuer has joined as national sales manager. At Macmillan Publishers , Susannah Noel has joined as production editor for managing editorial.

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Elna Cain

JANUARY 12, 2023

An understanding of SEO and social media if you write online business content. For example, if you want to be a content writer that writes about sales technology since you were in sales at your last job, then research topics that you would see on technology sites that talk about sales: Sales forecasting and analytics software.

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Publishing Trends

APRIL 23, 2024

Crist will be reporting to Callie Garnett , Editorial Director, Adult Trade. At HarperCollins , Jefferey Chin has joined as sales analyst. At Zando , Ashley Alberico joins as director of sales, reporting to head of sales & publishing Andrew Rein. She was previously the editorial director at Baker Publishing Group.

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Publishing Trends

DECEMBER 19, 2023

At Random House Children’s , Julie Black has been named senior VP of sales strategic planning at Penguin Random House. Kristin Rasmussen , formerly co-executive director at CALIBA , has joined Scholastic as district sales manager. Gary Thompson has joined as editorial director for Square Enix Manga & Books.

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Publishing Trends

DECEMBER 19, 2022

Coffey , SVP of Communications and Events, has left the company. Amy Solov joins as Manager of Gift Sales; Anna Shilova , as Product Manager for the Platform Development Team; and Adelynne Chang , as Contracts Associate. Josh Marwell , President of Sales at HarperCollins, is retiring. Most recently he was COO of PARTS iD.

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Publishing Trends

OCTOBER 17, 2023

Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. She was formerly editorial assistant at Little, Brown and Company. Masie Cochran , editorial director, has been appointed as interim publisher.

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ProBlogger

MARCH 26, 2018

Key Themes and Trends from the Social Media Marketing World Conference. In today’s episode, I want to share seven trends people were talking about at the Social Media Marketing World mega-conference recently held in San Diego. Which social network should you focus on? Examples of Trends in Social Media.

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Publishing Trends

JANUARY 19, 2023

Erika Semprun joins Dutton , Plume , and Tiny Reparations Books as Social Media Manager. At Macmillan, Amy Solov , lately Sales Representative, Special Sales at Gibbs Smith , joins as Manager, Gift Sales. Previously he was VP, Associate General Counsel at Penske Media Corporation.

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Publishing Trends

NOVEMBER 17, 2022

At Macmillan , SVP, Communications and Events Erin Coffey is leaving the company on December 1. He has most recently worked as Sales and Marketing Director at Northwestern University Press. At Wonderwell , Eva Avery joins as Editorial Director. Michael Petranek becomes Editorial Director at Scholastic, AFK , and Graphix Media.

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Publishing Trends

AUGUST 1, 2023

At Penguin Children’s , Gerard Mancini , vice president, executive director managing editorial & production editorial will retire in December. Mancini joined the Viking Children’s editorial team in the fall of 1985. Isabella Nugent has joined Page One Media as senior publicist.

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Neil Patel

JULY 1, 2021

Should it be part of your regular editorial calendar ? It’s usually more direct and sales-oriented than other kinds, and unlike your other content, which is likely owned (even if it does end up also being earned), it can exist on multiple platforms. Then, add an event titled “Brainstorm World UFO Day Ideas.”

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Publishing Trends

MARCH 10, 2023

At HarperCollins , SVP, International Sales David Wolfson has retired and SVP, Sales and Associate Publisher for the children’s division Andrea Pappenheimer has departed the company. He was most recently Editorial and Marketing Director at Restless Books. Rucker was most recently Sales Director at Gibbs Smith.

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Smart Blogger

FEBRUARY 24, 2023

Thanks to this attractive perk, you enjoy pre-approved access to advertisers for premium rates while maintaining editorial control over your blog’s content. Most offers on CJ Affiliate are cost per acquisition (CPA) — such as pay-per-sale, pay-per-lead, and pay-per-call. Do you have a media kit? Pretty neat. Documents (e.g.

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ProBlogger

APRIL 2, 2018

Social Media Trends – Where Should You Focus Your Energy. In our last episode I covered seven trends in social media and blogging. Links and Resources for Trends in Social Media – Where Should You Focus Your Energy?: 7 Social Media Trends I Noticed at Social Media Marketing World.

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Neil Patel

OCTOBER 8, 2020

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Your marketing efforts’ ultimate purpose is to reach the most customers and get them past the sales funnel. Web Content writer: works on blog posts, guest posts, social media copy, and landing pages.

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Content Marketing Institute

FEBRUARY 19, 2018

I doubt that conversation would go the same way today because most people have an online presence through social media and use the internet for information gathering. Should companies actively encourage their employees to use content marketing, including social media, to talk about the company? That was 15 years ago.

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Publishing Trends

APRIL 6, 2023

Leigh Haber joins Zibby Media as Strategic Advisor. She was formerly Editorial Director of Oprah’s Book Club and Books Editor for O Magazine. Adam Philips , previously Director of Marketing at Dynamite Entertainment , joins AWA Studios as Director of Sales and Trade Marketing.

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Bramework

OCTOBER 9, 2023

Even influencers have seized on the power of blogging in our social media-driven culture to expand their reach and impact. With the rise of social media and influencer culture , blogging has become a popular way for passionate individuals to leave their day jobs and blog full-time.

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Content Hacker

FEBRUARY 20, 2024

Diving deeper, you’ll grasp the art of magnetizing viewers by mastering SEO tactics and leveraging social media marketing, transforming your posts into digital magnets. Then, plan out your content ahead of time, using tools like editorial calendars or simple spreadsheets to keep track of topics, deadlines, and publishing dates.

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ProBlogger

MARCH 12, 2015

If your business exhibits at trade shows or appears at other events, you have a great opportunity to get new content ideas – as well as detailed interviews – from the attendees and influencers you interact with during the event. Events can be great places to meet prospective clients and customers.

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Content Marketing Institute

JUNE 12, 2018

HANDPICKED RELATED CONTENT: A Template to Simplify Your Editorial Reporting . Impressions on social media posts : Identify how many people saw your content in their feeds. Tags on social media : See how many times an audience member credited your brand and wanted you to know it. 4-7 in Cleveland, Ohio.

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Content Marketing Institute

DECEMBER 7, 2018

The free Google Chrome extension offers basic spelling and grammar corrections in almost every place you write content across the web – web-based emails, social media updates, Google Docs, etc. It helps you garner and follow up on leads and helps prospects through the sales and after-sales processes. Email marketing.

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ProBlogger

APRIL 7, 2022

Push the post to social media. Batching is also super-useful for returning emails, scheduling social media, general writing, researching, image sourcing, and the menial task you hate but must be done (accounts, anyone?!). Darren’s low-tech editorial schedule. Schedule or publish the post. Respond to comments.

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Moz

OCTOBER 6, 2019

Posted by DaisyQ As a digital content marketer, your job is to grow traffic that converts into leads and sales. Other times, we had a customer group in mind, or an event our marketing team was sponsoring. One of the events we sponsored was the Sturgis Rally. Use social media to gather ideas.

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Content Marketing Institute

AUGUST 28, 2018

All of the biggest mistakes fall into the category of creating something simply to fill an editorial calendar, not because it accomplished any other business or messaging goal. Don’t create #content simply to fill an editorial calendar, says @tamadear. See social media as an advertising channel. CMWorld Click To Tweet.

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Content Powered

JULY 22, 2022

The second and more critical drawback is this section from Forbes' Editorial Values and Standards : "We prohibit all staff members and contributors from accepting compensation, privileges or favors of any kind from people, companies or groups featured in their coverage. You'll need to have something compelling to stand out.

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ProBlogger

APRIL 7, 2022

Push the post to social media. Batching is also super-useful for returning emails, scheduling social media, general writing, researching, image sourcing, and the menial task you hate but must be done (accounts, anyone?!). Darren’s low-tech editorial schedule. Schedule or publish the post. Respond to comments.

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Smart Blogger

NOVEMBER 15, 2022

Maybe they want to find you on social media so they can follow you. Follow Leads on Social Media. Most articles that tout social media as a good place to find leads will point you to Facebook Groups. Dan rewrote Jay’s entire sales pitch on spec and sent it to him. Wash, rinse, and repeat.

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Content Marketing Institute

JULY 24, 2018

From meals and research to customer advisory boards and in-person event studios, these presenters have a lot of good ideas. Sponsor an event and buy a plane ticket. 50,000 or $100,000: Sponsor events. 100,000: Build a studio and start doing a series of weekly events. ” Andy Crestodina , co-founder, CMO, Orbit Media.

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Neil Patel

DECEMBER 15, 2020

For instance, you can have your creative department working on your artwork while editorial hashes out the content calendar and you reach out to potential guests. If you already have a strong social media presence, you may have your target audience and audience personas ready to go. Why Start a Podcast? Panel Podcasts.

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Content Marketing Institute

OCTOBER 29, 2017

On that napkin, I wrote something to the effect of this: In three years, we will run the leading online destination for content marketing, the leading content marketing magazine, and the largest content marketing event on the planet. Social sharing was off the hook. Michele Linn bought into the vision and took over editorial.

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Content Marketing Institute

AUGUST 10, 2018

Glenn started at the global commercial real estate services and investment management giant as a public relations manager, then took over regional social media strategy. Beginning in 2017, the team began focusing on developing content to generate true demand rather than fulfilling requests from sales representatives for ad hoc content.

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Words Matter by Wix

FEBRUARY 1, 2021

Or a self-publishing novelist will have a salary that fluctuates more than someone who gets a publisher, and whose income does not solely depend on book sales. Consider creating an editorial calendar to better organize and manage your content, ideas and time as you take on more writing assignments. Goals help you write with purpose.

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Content Marketing Institute

NOVEMBER 12, 2017

In the past year, The Washington Post has published more than 850 stories created by its in-house automated storytelling technology called Heliograf – although, more realistically, it may be better named in-house reporting technology because it churns out news articles and social media posts. Cost of content creation.

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ProBlogger

FEBRUARY 15, 2015

Push the post to social media. Batching is also super-useful for returning emails, scheduling social media, general writing, researching, image sourcing, and the menial task you hate but must be done (accounts, anyone?!). Darren’s low-tech editorial schedule. Schedule or publish the post. Respond to comments.

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