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The New Best Practices for Native Advertising on Editorial Sites

Moz

On editorial sites (think news, niche blogs and online magazines), consumer behavior has shifted quite a bit. The coronavirus news cycle brought a boom of interest to editorial sites across the web from March to April. Editorial sites have the potential to serve native ads in a lot of different places.

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What is an Editorial Content Strategy and Why Do You Need it for YOUR Blog?

Bramework

Having an editorial content strategy is key for the growth of your blog, website or brand this year. What is an Editorial Content Strategy? Having the research to back up an editorial content strategy is a solid way to move forward. Why Do I Need an Editorial Content Strategy? This takes strategy. No pressure.

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NP Summit 2021: A Free, Online Digital Marketing & Sales Summit for Small Businesses

Neil Patel

I’m so excited to announce my Digital Marketing and Sales for Small Business Online Summit on Feb. That’s a huge missed opportunity for small and medium businesses that could be building awareness opportunities, leads, and conversions through search and social. 5 Email Campaigns to Break Your Sales Record From Last Year.

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How to Convert Social Media Into Sales for Your Business (10 Easy Steps to Do NOW)

Bramework

If you are trying to convert social media to sales, you may be struggling to come up with the right numbers. Social media can constitute 62% of lead generation if you know how to do it effectively. 9 Steps to Converting Your Social Media to Sales. We live in a very social media-driven world for business. Here we go!

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How To Approach Content Mapping Easily and Efficiently

BKA Content

By mapping your content to each stage of the buyer’s journey, you improve your chances of attracting leads and making sales. Understanding this audience is the foundation of sales and advertising, so you may already know who to focus your marketing efforts on. Evaluation: They actively look for solutions and compare options.

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How to Create The Perfect Call-to-Action

Neil Patel

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. That is the action button you should be focusing some energy on for quality lead generation. When you use curiosity effectively, it’ll lead to increased sales.

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Content Strategy: What Is It & How to Develop One [2021]

Neil Patel

For instance, content might be of little use in converting users at the bottom of the sales funnel; however, it could be invaluable in bringing users onto your site in the first place, by boosting brand awareness and organic lead generation. Different segments of the sales funnel warrant different types of content.

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