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The New Best Practices for Native Advertising on Editorial Sites

Moz

On editorial sites (think news, niche blogs and online magazines), consumer behavior has shifted quite a bit. The coronavirus news cycle brought a boom of interest to editorial sites across the web from March to April. Editorial sites have the potential to serve native ads in a lot of different places.

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Content Already Fuels Everything. Now Act Like It.

Contently

For example, blog posts, eBooks, webinars, and case studies can explain the features and benefits of a company’s product and provide user insights into its benefits. Blog posts, eBooks, webinars, email nurtures, chatbots on the company’s website , and social media campaigns all play a role in demand generation.

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20 Creative YouTube Video Ideas You Should Use in 2021

Neil Patel

Webinar Video Ideas. Webinars are videos streamed live to promote relevant content. Generally, all you need to do a webinar is to choose a good subject and save at least 20 minutes to talk about it. Pro Tip: use Ubersuggest to find good webinar content ideas. List Videos. Memory Videos. This is a fact.

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5 Brands Share Their Content Marketing Process

Content Marketing Institute

Each month we try to have a good editorial balance and have new content published for each buyer persona. We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. We fine-tune them and sometimes add new ones or remove some.

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7 Strategies for Memorial Day Sales

Neil Patel

Some people may be using these hashtags to search for information around the holiday itself and may be offended by overly promotional material. Consider using a paid ad campaign as I described above to promote your sales, but don’t forget about your email list or social media followers. Make the discounts too good to avoid.

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Get a Head Start on 2016 by Mapping Out your Promotional Calendar

ProBlogger

Today’s challenge for the #TodayNotSomeday series is something I do regularly at the end of every year, and that’s to map out my promotional marketing calendar for the following year. Further Reading: 31DBBB Day 12: Develop an Editorial Calendar (and How to Do So!). How to Plan an Editorial Calendar: Webinar.

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Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

They’d be a hybrid of live in-person and webinar. Do a hybrid of live in-person & webinar events to present on top topics, says @crestodina. 100,000: Split between new content tests and paid content promotion like targeted sponsored updates on LinkedIn. I’d fly in top speakers to present on top topics.