Enchanting Marketing

NOVEMBER 14, 2023

As writers, we often emulate the old masters. These lessons apply to any type of writing, whether you’re writing fiction or non-fiction, whether you’re writing to educate, sell, or entertain, and whether you’re writing an email, an article, a white paper, or a book. How do you make your words more powerful?

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Writing Sales Copy Text Copy 187

The Write Life

FEBRUARY 10, 2024

These potent tools wield the power to evoke emotion, spur action, and forge a deeper connection with readers, making them indispensable in the arsenal of any writer. They are particularly useful in marketing and sales copy, where showcasing the value directly impacts the reader’s decision to take action.

Writer 64

Writer Storytelling Sales Copy Engagement 64

Shorthand Content Marketing

OCTOBER 7, 2022

Both types of writers use words used online and offline to help people better understand what a business does and help to grow the interest in a product or service. What’s the difference between a content writer and a copywriter? A content writer usually writes to educate, inform, and entertain.

Copywriter 97

Copywriter Copywriting Writing Content 97

Credible Content

MAY 30, 2023

The set of writing skills a content writer must have. Strong command of language: A professional content writer should have a solid grasp of grammar, vocabulary, and syntax. Mastering the Essential Writing Skills for Professional Content Writers Why are writing skills crucial for content writers ?

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Content Writer Writer Writing Proofreader 130

Smart Blogger

MAY 25, 2023

Ready to unlock the secrets of persuasive writing? If so, congratulations, you’ve encountered the persuasive power of copywriting ! In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Let’s dive right in!

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Copywriter Copywriting Copy Persuasion 72

Smart Blogger

JANUARY 19, 2023

If you want to make real money as a writer, you might consider direct response copywriting. Show you why it’s is such a lucrative practice for freelance writers. Show you how a direct response sales letter is put together, the fine points that make it killer-effective, and examples of how superstar copywriters pull it off.

Copywriter 88

Copywriter Copywriting Persuasion Copy 88

Income Diary

AUGUST 29, 2023

I’ve been doing Empathy Mapping ever since because to me it’s the quickest, easiest way to write sales copy. Four months ago I found an even easier way to use The Empathy Map to get sales copy to practically write itself. Would that give you an advantage when writing content or sales copy? Here’s my prompt.

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Content Creator Engineering Blogger Copywriter 115