Enchanting Marketing

FEBRUARY 13, 2024

If you want to write better sales copy, then learn the principles of persuasion and study how the best copywriters write their copy. How does their copy engage? How does it take away your objections to buying? How does it take away your objections to buying? How does it nudge you to buy? Just you and me.

Sales Copy 207

Sales Copy Writing Copywriter Copywriting 207

Nick Ursborne

NOVEMBER 25, 2023

Now, a year later, companies are still struggling to figure out how and where to deploy AI. They’re anxious to figure out how best to maximize the upside of AI, while mitigating the risks, some of which are obvious, others not so much. Those were the early days of the web as a place for business. Just 60 days. Again, just crazy.

Writer 219

Writer Copywriter Copywriting IT 219

Nick Ursborne

OCTOBER 4, 2023

I can give you a detailed description of how to change an inner tube if you get a puncture while out cycling. I can give you a detailed description of how to change an inner tube if you get a puncture while out cycling. Now we’re going to talk about how it feels as well. Put human experience into the frame. But so can GPT-4.

Storytelling 227

Storytelling Copywriter Copywriting Writing 227

Nick Ursborne

FEBRUARY 3, 2023

Think about some of the biggest names in copywriting. There are at least four elements to consider when deciding on how best to express YOU as a brand. A good copywriter apparently. For instance, an actor might become known for his roles in action movies. The same can happen with your copywriting career.

Freelance Copywriting 218

Freelance Copywriting Copywriter Copywriting Freelance 218

Nick Ursborne

NOVEMBER 1, 2023

If you have any history in community building, you know how fragile communities can be. In this post we’ll look at just 4 issues that impact online communities, and how applying a high level of emotional intelligence can make a big difference. A community that sticks to “just the facts” can become pretty dry and uninteresting.

Copywriter 213

Copywriter Copywriting Digital Media Communication 213

Nick Ursborne

MARCH 19, 2023

The trouble is, those audiences are useless to your business if they are not made up of people who could, one day, become your clients or, at least, introduce you to clients. So how do you make sure you are building an audience of prospects? As freelancers we have to get out there and build an audience. But be tough on yourself.

Audience 198

Audience Copywriter Copywriting Freelance 198

Nick Ursborne

SEPTEMBER 22, 2023

This is how you futureproof your writing career, however good AI becomes. If you want in-depth instruction on how to do this, step by step, find out more about my Futureproof Copywriting course. We see the sun rise, listen to music, taste chocolate cake, smell the spring air, and feel the comfort of a loved one’s touch.

Writing 235

Writing Copywriter Copywriting Copy 235

Elna Cain

DECEMBER 11, 2023

So, as a new freelance writer, how can you score big clients in December? Over the years, LinkedIn has become a bit over-saturated with “bro-marketers,” but I only follow important thought leaders in my industry. It means wrapping up any loose ends in their business and preparing for a new year and plan.

Writing 225

Writing Freelance Content Digital Marketing 225

Elna Cain

JANUARY 12, 2023

Are you trying to figure out how to become a content writer? But, for now, let’s get into what it takes to become a content writer and different types of content writing. How to Become a Content Writer: The Skills. So what do you need to become a content writer? But don’t despair!

Content Writer 162

Content Writer Writer Medical Copywriter 162

Enchanting Marketing

AUGUST 29, 2023

How to write conversationally Some say … Just write like you talk. A draft often sounds writerly, and you have to massage it until it becomes more informal. Want to know how? She’s reading her draft post. And she doesn’t like the tone of her writing at all. Why is it so hard to engage her readers? Can you, too?

Writing 266

Writing Persuasion Text Copywriter 266

Melanie Saxton

FEBRUARY 16, 2023

It takes training and experience to become a top-of-the-line marketplace copywriter. A professional copywriter invests in marketing training, hones skill sets, has years of experience, and maintains a portfolio of happy clients. Learn more about my copywriting services HERE. Learn more about my copywriting services HERE.

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Susan Greene

SEPTEMBER 29, 2022

That’s why 40% of prospects opt out after the trial period — and why you need a SaaS copywriter to convert those prospects and keep your funnels full. But what makes copywriting for SaaS unique? But what makes copywriting for SaaS unique? And how can you work with a SaaS copywriter without breaking the bank?

Copywriter 130

Copywriter Copywriting Copy Persuasion 130

Elna Cain

APRIL 15, 2024

Popular YouTube video trend, I got fired And this coincides with the news you’ve probably been hearing about certain sectors – tech, for example – and how big companies are laying off massive amounts of people. I find this crazy. But first, let’s unwrap this mess. I spent 5 weeks applying to this job!

Freelance 220

Freelance Recruitment Healthcare Portfolio 220

Freelance Magic

MARCH 12, 2024

You’ll learn exactly how to begin freelancing, things to keep in mind, and all the secret ingredients needed to succeed. Check if you have the right qualities to become a successful freelancer. So, how can you know if spending time and resources on building a freelance career is the right choice for you? The good news?

Freelance 239

Freelance Script Portfolio Banking 239

Credible Content

DECEMBER 23, 2022

Conversational copywriting boosts your sales. When you want to increase your sales through conversational copywriting, it’s all about “talking” to your prospects. What all you need to do to be a conversational copywriter? Many confuse conversational copywriting with dumbing down their writing: it is not like that.

Copywriter 130

Copywriter Copywriting Sales IT 130

Susan Greene

FEBRUARY 20, 2023

Can artificial intelligence craft marketing copy better or as good as skilled copywriters? Knowing that she was a startup, I discounted my copywriting fee slightly to help her out. That’s a question many clients are asking. I wrote the copy and submitted my drafts. The client had minor revisions, which I took care of.

Copywriter 130

Copywriter Copywriting Copy Marketing Copy 130

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Copywriting Copy is writing that persuades your audience to take action. Its function is transactional.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Make a Living Writing

SEPTEMBER 4, 2023

It’s a question so simple, you might think everyone already knows the answer: What is copywriting? What I have for you isn’t your grandpa’s copywriting definition and description. It’s a rebel’s 21st-century copywriting definition—and a how-to guide on how to break in and do it.

Copywriter 107

Copywriter Copywriting Sales Copy Copy 107

Credible Content

JANUARY 11, 2023

PASTOR copywriting framework explained. Different frameworks are used in copywriting. It may not be apparent to the readers, but most successful copywriters use one or another framework to craft their copies and make the right impact. Bust before that, Why should you use a copywriting framework? It gives you a direction.

Copywriter 130

Copywriter Copywriting Copy Engineering 130

Credible Content

JANUARY 21, 2023

10 persuasive copywriting tips In copywriting, persuasive writing is used a lot. The book lists multiple principles you can use to influence and persuade people through copywriting. These principles can be incorporated into persuasive copywriting. How does persuasive copywriting work? You change their mind.

Persuasion 130

Persuasion Copywriter Copywriting Writing 130

Credible Content

SEPTEMBER 21, 2022

Best apps to manage your copywriting business. Copywriting has become more lucrative than ever, especially in a post-pandemic society. What you may have once considered a side gig can now easily become a full-time career. When you’re a full-time copywriter, you’re also a solo entrepreneur. Account numbers.

Copywriter 130

Copywriter Copywriting Management Proofreader 130

Ashleyn Writes

APRIL 27, 2023

With the emergence of AI technology for copywriting, it’s going to become even more important to nail down those copy skills. How, you ask? But now that I’ve learned how to use it…let’s just say it’s growing on me. I’m showing you a few ways to make the most out of this shiny new copywriting tool.

Copywriter 130

Copywriter Copywriting Copy Banking 130

Smart Blogger

MARCH 14, 2023

Most of what you hear about copywriting is a lie. Yes, it can be a great side hustle or even a full-time career, but it’s not the fantasyland many copywriting courses portray it as. I’m friends with some of the best copywriters alive like Kevin Rogers and the late Dan Kennedy. What is a Copywriter?

Copywriter 120

Copywriter Copywriting Freelance Copywriting Script 120

Smart Blogger

MAY 15, 2023

Are you grappling with the ever-evolving world of SEO copywriting? So, ready to turn the SEO copywriting conundrum into your secret weapon? What is SEO Copywriting? Logically your next question will be HOW do I accomplish this? You’re not alone! Let’s dive right in!

Copywriter 127

Copywriter Copywriting SEO Landing Page 127

Enchanting Marketing

JANUARY 16, 2024

So, how can you keep your readers engaged? How can we break through such patterns? Has this happened to you? You’re driving to work. The usual journey. On the highway. You’re listening to the radio and thinking about the day ahead. 30 miles later you suddenly realize you’re at your exit. You haven’t noticed the other exits you passed.

Food 187

Food Persuasion Text Creativity 187

Credible Content

MARCH 22, 2023

First, what is ChatGPT? It is a simple online AI chatbot created by OpenAI. It answers the questions you ask. It is an AI language model. It generates human-like text based on the prompt that you give to it. It can generate responses to questions, write stories and poems, and generate Twitter threads. Sure, if they want to.

Writing 130

Writing Copywriter Copywriting Content 130

Nick Ursborne

MAY 15, 2023

The more you draw on your strengths, the easier you will find it to become the recognized authority within your chosen niche. You want to be THE person people think of first when it comes to writing or copywriting within a particular area. Too many freelancers believe it’s enough to find a niche that seems “OK”, and just dive in.

Freelance Copywriting 130

Freelance Copywriting Copywriter Copywriting Freelance 130

Copywriter Collective

OCTOBER 10, 2023

The story involves two advertising copywriters — Black millennial female, and White boomer male — whose paths eventually converge as teacher and student. A Novel approach to the challenges of our profession. The ad pictured a woman, but with a typewriter placed where her head would be.

Creative Director 97

Creative Director Copywriter Copywriting Recruitment 97

Smart Blogger

NOVEMBER 17, 2023

In this post, you’ll learn exactly how to make money writing – different strategies, how to do it – basically, everything you need to know to succeed. But the truth is that most of them don’t want to think about the practicalities of becoming a full-time freelance writer. You know that. I know that. Everybody knows that.

Writing 98

Writing Copywriter Copywriting Freelance 98

Nick Ursborne

APRIL 30, 2023

You are becoming reactive in a very passive way. Many freelancers find it hard to say no. When work comes their way, they say yes to every project. They say yes to working evenings and weekends when their clients have a looming deadline. And they say yes when clients and prospects ask for a reduction in fees. Is that what you really want?

Freelance 185

Freelance Copywriter Copywriting Projects 185

Freelance Writing Jobs

APRIL 7, 2024

According to Phil Strazzulla, Founder of SelectSoftware Reviews , “Technical skills also include your ability to use essential tools in your day-to-day activities, an acceptable proficiency in operating a computer, basic knowledge of best security practices, knowing how to navigate the internet, and many more.” And the reason is quite simple.

Freelance 81

Freelance Marketing Construction Social Media 81

Copywriter Collective

APRIL 5, 2024

We won’t talk about the prerequisite here – being good at the basics of copywriting. Here are the seven best strategies for improving your copywriting value, building a brand, marketing your service, reaching clients and, in a nutshell, earning better money. Quantifying your relative value as a copywriter can be challenging.

Copywriter 52

Copywriter Copywriting Portfolio Social Media 52

Nick Ursborne

FEBRUARY 27, 2023

How do we get around this? What steps can we take to become more visible? How can we stay top of mind? How can we stay top of mind? How many newsletters and blogs do you follow consistently? So how can you set about making a splash? It’s hard for freelancers to maintain a high level of visibility.

Freelance 170

Freelance Copywriter Copywriting Publisher 170

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. What is SaaS and SaaS Writing?

Content Writer 237

Content Writer Writer Content Writing 237

Elna Cain

MARCH 3, 2023

The impact of the new technological advancement is a central focus for many new freelance writers and copywriters – and it should be. How will that Impact Freelance Writers: Opportunities and Challenges When I first heard about ChatGPT, I was seriously impressed by all it could do. Gives writers and copywriters more tools to try.

Freelance 188

Freelance Writing Copywriter Copywriting 188

Elna Cain

OCTOBER 6, 2022

It sort of started as a mini-series: Where I’m Writing and How I’m Doing It. Introduced thousands of new people to my brand to become a freelance writer (thanks!). How is My Freelance Writing Business Doing? Where I’m Writing: 10 Months as a Freelance Writer. Been featured in the Globe and Mail newspaper !

IT 130

IT Writing Freelance Copywriter 130

Copywriter Collective

MARCH 19, 2024

Copywriting, which is the art and science of crafting compelling written content, sits at the heart of every successful digital marketing campaign. From engaging website copy to attention-grabbing social media posts, effective copywriting can make or break a brand’s online presence.

Digital Marketing 59

Digital Marketing Agency Copywriter Copywriting 59