article thumbnail

How to Create Long-Form Content (& Why It Matters)

Content Hacker

It would be easy to assume that long-form content is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-form content reigns supreme. Learning how to create long-form content is therefore a waste of time. Overwhelmingly, written content.

article thumbnail

What is Passage Indexing & What Does it Mean for SEO?

Neil Patel

For example, your section on “affiliate marketing tools” might rank for that keyword, even if the entire post isn’t optimized for it. It’s looking for keywords that show the content is likely to be useful for a specific query. Long-form content will have a better shot at ranking for more keywords.

SEO 132
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Set Up Content Strategy Services for Client Success

Content Hacker

Measure & Report the Success of Your Content Strategy Services How to Leverage AI in Your Content Strategy and Marketing Services How to Use AI to Write Long-Form Content Faster for Maximum Impact at Scale Successfully Create and Sell Content Strategy Services What Are Content Strategy Services?

article thumbnail

From Zero to Hero: Harnessing Thought Leadership Content to Build Your Authority

Content Hacker

Optimize Your Thought Leadership Content for SEO Write Thought Leadership Content to Boost Your Business What Is Thought Leadership Content? Thought leadership content is a type of long-form content that provides more than just valuable information to an audience. Most of it is also long-form.

article thumbnail

How To Put AI To Work for Better Content Marketing

Content Marketing Institute

Also, on the originality side, if your content sounds like everyone else’s (because all the chatbots can do is regurgitate content), how will that help you stand out? We’ve also found creative ways to use it to analyze keywords and competitors, outline articles, and create webinar emails and social copy.

article thumbnail

Your Guide to Creating a Content Marketing Team and Workflow Plan: Introducing the Content Cake

Content Hacker

Sure, you can do content marketing willy-nilly. You can publish random topics at random times. You can write whenever you feel like it, and target keywords you haven’t researched fully. Follow my NEW framework, called the Content Cake , to put your process together. And the Content Cake is just the tip of the iceberg.

article thumbnail

How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

Conversion: Marketing qualified leads, sales qualified leads, revenue generated, number of sales, long-form content downloads, repeat customers, click-through rate. If you don’t direct prospects to the next step, they’re more likely to leave without purchasing or even engaging with more content.