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Long Form vs. Short Form Content – What’s Right For Your Business?

ContentWriters

As you strive to capture audience attention, build authority, and drive conversions, it’s essential to understand the best use of short-form vs. long-form content. Each format has its place within a comprehensive content strategy. What Is Long-Form Content?

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Content Publishing and Repurposing

Content Hacker

YouTube and Vimeo are great platforms for video publishing. This format is particularly effective for educational content and can be shared on platforms like SlideShare. Webinars Use the content of your blog post as the foundation for a webinar. Zoom or GoToWebinar are excellent tools for setting up a webinar.

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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

It usually happens in the middle and bottom of the marketing funnel and means a prospect has taken an action, like downloading an eBook or filling out a submission form that allows you to build a deeper relationship with them. Ready to take your content to the next level? Create and optimize content that drives emotion.

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White Paper vs. eBook: Examining Content Marketing Strategies

ContentWriters

Read on as we discuss each type of content and how to decide between a white paper vs. eBook in your marketing strategy. The word “eBook” (also spelled “ebook” or “e-book”) is just what its name suggests: a digital “book” that’s published electronically for lead generation, knowledge sharing, and building through leadership.

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How to Establish a B2B Content Marketing Strategy

ContentWriters

They’re powerful decision-stage content showcasing your successes and helping potential customers envision what working with you could look like. Try different types of long-form content, measure their performance, and adjust your B2B content marketing strategy based on what works best with your audience.

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How To Put AI To Work for Better Content Marketing

Content Marketing Institute

Also, on the originality side, if your content sounds like everyone else’s (because all the chatbots can do is regurgitate content), how will that help you stand out? We’ve also found creative ways to use it to analyze keywords and competitors, outline articles, and create webinar emails and social copy.

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What’s the Right Content Type for Your Marketing Strategy?

ContentWriters

It’s the process of planning and organizing your brand’s content in alignment with the company’s goals and objectives. Content marketing involves the creation and distribution of written, visual, audio, or interactive content. It includes everything from ebooks to videos to webinars. White Papers.