Moz

FEBRUARY 10, 2020

It was Britney Muller’s webinar on Feature Snippet Essentials and the release of the featured snippets cheat sheet that inspired me to capture what we've learned. Second, this was process was over a 12–18 month period and we’re still evolving what we think is the best way for us and our content team. What are featured snippets?

Keywords 67

Keywords Long Form Content Copy Ads 67

Smart Blogger

MARCH 10, 2023

Long-form Blog Posts or Ultimate Guides These types of posts aren’t fluffy 500-word ones written off the top of your head, but instead, detailed, well-researched posts over 2,000 words in length. Long-form content writing has a conversational and accessible writing style. Why not you?

Freelance 131

Freelance Writing Finance Script 131

Neil Patel

JANUARY 31, 2022

Content marketing is the strategic approach to creating, publishing, and promoting content for the purposes of driving traffic, building brand awareness, and increasing e-commerce sales. Content marketing can be highly effective, but many e-commerce businesses struggle to create high-quality content.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Buffer

DECEMBER 5, 2023

1: Convert your ebooks & research reports into blogs The first one is the simplest: Repurpose your existing long-form content to another long-form content. Similarly, you can share snippets from your long-form content in your newsletter, Facebook Groups , Reddit, or Quora.

Long Form Content 125

Long Form Content Content Content Creation Social Media 125

Buffer

DECEMBER 5, 2023

1: Convert your ebooks & research reports into blogs The first one is the simplest: Repurpose your existing long-form content to another long-form content. Similarly, you can share snippets from your long-form content in your newsletter, Facebook Groups , Reddit, or Quora.

Long Form Content 52

Long Form Content Content Content Creation Social Media 52

ProBlogger

FEBRUARY 15, 2016

You can see it here: There are loads of other ways to repurpose your content. The strategy that I prefer to use, is to create long form content, such as writing a book, then dissecting it down into other offerings. This way, your content will be well thought out and written so you can easily repurpose it.

Content Marketing 36

Content Marketing Marketing Content Editorial 36

ContentWriters

MARCH 13, 2024

Like an eBook, a white paper is a type of long-form content used to showcase an organization’s authority in its industry. Long-Form Content As long-form and persuasive content , eBooks and white papers allow your writers, designers, and subject matter experts to showcase their expertise.

Content Marketing 59

Content Marketing Marketing Proofreader Long Form Content 59

Content Hacker

APRIL 14, 2023

The Best Marketing AI Tool for General & Short-Form Content (Headlines, Emails, Social Posts): ChatGPT Plus Short-form marketing content – including social posts, emails, and even headlines – is vital to publish every single day. The tool to use to help you produce short-form content? One more example.

Content Creation 98

Content Creation Long Form Content Marketing Content 98

BKA Content

MAY 18, 2023

Provide Premium Content at a Price When you hire a marketing content writer to produce high-value long-form content, consider offering these labor-intensive items on a membership basis. Some blogs also create online monetization strategies with a private, members-only site that houses premium content.

Content 90

Content Content Writer Content Creator Consulting 90

ContentWriters

DECEMBER 6, 2023

They’re powerful decision-stage content showcasing your successes and helping potential customers envision what working with you could look like. Try different types of long-form content, measure their performance, and adjust your B2B content marketing strategy based on what works best with your audience.

Content Marketing 64

Content Marketing Marketing Content Brand Awareness 64

Neil Patel

JUNE 14, 2021

Instead of writing short posts, you should be doing extensive research and producing in-depth content. According to research by Curata , long-form content generates eight times more page views, nine times more leads, and three times more social media shares than short-form content. Host a Free Webinar.

Marketing 140

Marketing Storytelling Social Media Keywords 140

Content Hacker

OCTOBER 25, 2022

95% of B2B product buyers say they view content as a trustworthy marker to evaluate a business. The most preferred types of content for B2B buyers are webinars (57%), ebooks (57%), and whitepapers ( 55% ). 71% of B2B customers consume blog content during the purchase process. Visual Content Marketing ROI Statistics.

Content Marketing 98

Content Marketing IT Search Engine Optimization Marketing 98

Content Hacker

MARCH 2, 2023

It is an effective way for businesses to build relationships with their target audience by providing valuable information in the form of blog posts, videos, podcasts, ebooks, webinars, infographics, and more. Webinars/live streams (hosting events). My favorite tool for long-form content creation with AI is Content at Scale.

Content Marketing 105

Content Marketing Marketing Content Creation Content 105

Smart Blogger

MAY 25, 2023

It’s important to note that while the terms ‘copywriting’ and ‘content writing’ are often used interchangeably, they’re not the same thing. Content writing is typically more informational and educational, creating long-form content like blog posts or articles designed to inform or entertain the reader.

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

ContentWriters

NOVEMBER 16, 2022

It’s the process of planning and organizing your brand’s content in alignment with the company’s goals and objectives. Content marketing involves the creation and distribution of written, visual, audio, or interactive content. It includes everything from ebooks to videos to webinars. White Papers.

Marketing 98

Marketing Content Social Media Long Form Content 98

Neil Patel

JUNE 28, 2021

Personally, I find long, in-depth content works the best for generating leads and ranking well. For example, some of my posts are over 10,000 words and require a full table of contents! My readers love long-form content (the stats back it up), so I keep delivering. Look at those social share numbers though!

Brand 145

Brand Finance Social Media Long Form Content 145

Neil Patel

FEBRUARY 22, 2021

It also offers: networking opportunities webinars discounted books, tools, and events community downloads. Optimizing Content for Niche, Long Tail Keywords. For a long time, the focus for marketers was long-form content.

Content Marketing 139

Content Marketing Marketing Content Social Media 139

Intergrowth

NOVEMBER 6, 2022

Content marketing comes in all sorts of formats. Gated content (eBooks, whitepapers, email courses, and webinars). It’s any type of content created specifically to provide value to your audience. To produce compelling content , you’ll need to hire a team of writers that are also great researchers. Blog articles.

Content Marketing 75

Content Marketing Marketing Content Agency 75

Content Hacker

APRIL 20, 2023

Consider creating more in-depth content like: Case studies. This type of content should showcase your expertise and demonstrate how your products or services can address their needs effectively. Bottom-of-Funnel (BoFu) Content for Driving Conversions The BoFu stage is where prospects are ready to make a purchase decision.

Sales 98

Sales Content Marketing Marketing Content 98

Moz

JANUARY 16, 2019

The bulk of Zach’s day was instead focused on editing posts, making changes himself, adding comments and suggestions for the author to fix, and checking for regurgitated content. Stellar, long-form content was priority number one. So Zach wasn’t just looking for technically-correct content.

Promotion 57

Promotion Content Social Media Manufacturing 57

Content Marketing Institute

APRIL 9, 2018

Webinars or virtual conferences. Determining your most valuable distribution venues is a core step in the content distribution process. Repackage it: This involves deconstructing your long-form content – like blog posts, white papers, and e-books – into smaller, modular assets. Blogs and website articles.

Editorial 104

Editorial Content Social Media Promotion 104

BKA Content

MAY 18, 2023

With e-books you can utilize more creativity to produce simpler, more engaging content that can be both entertaining and informative. To write this long-form content, you conduct research or compile references on the subject to create a guide or eBook that goes into depth and demonstrates that you know what you are talking about.

Content 52

Content Social Media Editorial Utilities 52

Contently

AUGUST 30, 2022

Think of all the effort that goes into creating one piece of long-form content—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. How to repurpose whitepapers, ebooks, and other long-form content.

Long Form Content 132

Long Form Content Content Social Media Content Creation 132

Contently

DECEMBER 29, 2022

For example, send a mass email to your staff notifying them that you recently published an eBook on the company’s website, which may be repurposed into a webinar or part of a larger campaign strategy. Optimizing content that performs well. Filling up your content calendar with timely, relevant content.

Publisher 122

Publisher Publishing Publishing Landing Page 122

ProBlogger

SEPTEMBER 28, 2016

Solve Problems With High Quality Long-Form Content. Long vs. short posts, quantity vs. quality, users vs. Google – these are all never ending debates. However, if you really want your content to stand out, try making short screencasts, webinars and explainer videos a part of your content strategy as well.

Brand 52

Brand Blog Blogging Lead Generation 52

Content Hacker

FEBRUARY 4, 2024

Remember, effective long-form content marketing isn’t just about quantity but quality. Featuring an industry expert not only adds credibility but also increases the chances of them linking back to your content once it’s published.

Content Marketing 96

Content Marketing Brand Marketing Content 96

ProBlogger

DECEMBER 19, 2016

In addition, it’s a long form medium, so since bloggers understand the value of long-form content – most should understand that value – this is just another long-form content medium, where you can actually spend quite a bit of time. Darren: Essentially doing webinars.

Social Media 21

Social Media Blog Blogging Media 21

ProBlogger

DECEMBER 19, 2016

In addition, it’s a long form medium, so since bloggers understand the value of long-form content – most should understand that value – this is just another long-form content medium, where you can actually spend quite a bit of time. Darren: Essentially doing webinars.

Social Media 31

Social Media Blog Blogging Media 31

ContentWriters

DECEMBER 20, 2023

Bridge the gap between your content and target audience and maximize your efforts for better returns on investment. How to Repurpose Content in 4 Steps As with any B2B content strategy , you want to maximize the return on your investment in your long-form content. Repurposing can help you do that.

Marketing 59

Marketing Content Long Form Content Social Media 59

Content Marketing Institute

AUGUST 19, 2018

For instance, you can look at how traffic driven by inbound content activity contributes to form completions. Performance by content type – Track the same metrics as above by content type (blog, guides, webinars, etc.) Performance by publication date – Determine what content performs well over time.

Content 75

Content Editorial Long Form Content Content Marketing 75

The Hoth

FEBRUARY 20, 2024

It’s been proven through research that long-form content generates more natural backlinks than short-form content, so aim to produce longer articles that explore topics in-depth.

SEO 59

SEO Medical Digital Marketing Keywords 59

ContentWriters

NOVEMBER 23, 2022

Recorded webinars are a great way to create material you can turn into an online course. To host your webinar, you can live stream on Facebook, LinkedIn, or Instagram or use a paid platform like Zoom, WebinarGeek , or GoToWebinar. Recording your webinars allows you to develop your eLearning assets over time and with an audience.

Content 98

Content Electronics Concept Text 98

Content Marketing Institute

NOVEMBER 6, 2017

Practically everyone understands the importance of “doing content marketing,” but many – even those with documented content marketing strategies – don’t know how to align the types of content they create with their desired content marketing goals. Remember that graphs and charts are content too.

SEO 111

SEO Social Media Content Editorial 111

Content Hacker

OCTOBER 26, 2023

This format is particularly effective for educational content and can be shared on platforms like SlideShare. Webinars Use the content of your blog post as the foundation for a webinar. Zoom or GoToWebinar are excellent tools for setting up a webinar.

Publisher 52

Publisher Publishing Publishing Content 52

Neil Patel

OCTOBER 18, 2021

Another important element for creating a quarterly content plan that will 10x your output is knowing what type of content to create. Different content types include: social media webinars how-to guides blog posts infographics memes/GIFs videos (live stream videos, YouTube videos, TikTok, Instagram reels, etc.)

Content 134

Content Content Creation Social Media Promotion 134

Content Hacker

FEBRUARY 19, 2024

How to Promote Your Blog In content marketing, creating stellar long-form content is just half the battle. At Content Hacker, we understand that entrepreneurs and marketers might struggle with this aspect. Promoting your blog posts effectively to reach a wider audience is equally crucial.

Writing 52

Writing Editorial Blog Blogging 52

ProBlogger

JUNE 16, 2014

Once you’ve selected a these potentials, decide what type of content you’d like to use: Webinar. Most blogs today fall into one of two main categories: “churn and burn” websites that just publish frequent, basic posts and long-form websites that publish detailed, researched posts. Guest post. Physical events.

Blogger 55

Blogger Advertising Script Long Form Content 55