Smart Blogger

JULY 20, 2023

A meta description is a concise summary of a web page’s content, hidden in the HTML code , yet visible on search engine results pages (SERPs). This little HTML tag may seem insignificant, but it’s a potent tool in your search engine optimization arsenal.

Search Engine Optimization 69

Search Engine Optimization Writing Digital Marketing Engineering 69

ProBlogger

JULY 21, 2011

Use your voice, and thank your new subscriber the way you actually would thank them if you were writing a personal email or talking on the phone. Back on the Web Forms page, choose Get HTML next to your newly created split test, and use that code in place of the single form on your site. See this blog post for more on responsiveness.

Social Media 40

Social Media Website Text Communication 40

Content Marketing Institute

MARCH 8, 2018

You should limit long sentences and passive voice to 5% or less of the total content. Active voice rather than passive makes it clearer who needs to do what. Limit long sentences and passive voice to 5% or less of total #content, says @FergalMcGovern @VisibleThread. 29 26 Plugin Updates, 3 Theme Updates.

Government 109

Government Content Editorial Prose 109

ProBlogger

NOVEMBER 2, 2016

Convert from the passive to active voice. The passive voice is unclear. According to The Daily Post , you can recognize passive sentences by looking for these things: A form of the verb “to be”. Passive: The window was broken. Passive: The ice hockey match was hosted by Russia this year.

Content Marketing 54

Content Marketing Marketing Content Keywords 54