Fat Joe

JULY 21, 2023

Link equity, or ‘link juice’, refers to the authority passed from one webpage to another through a link. In 2016, Google’s Search Quality Senior Strategist Andrey Lipattsev confirmed that links are among the top two ranking factors. But Google removed PageRank from its Toolbar in 2016. Not all links are created equal.

Text 52

Text Engineering SEO Website 52

Neil Patel

SEPTEMBER 20, 2020

If you were a search engine, would you reward a webpage with top rankings if it was not responsive to mobile devices, had broken links, or took a long time to load? DMA has 10 offices on 4 continents. HigherVisibility was previously recognized as Agency of the Year by Search Engine Land in 2018 and a Top 10 SEO Agency by UpCity.

SEO 130

SEO Agency Search Engine Optimization Keywords 130

The Hoth

OCTOBER 25, 2022

That lets you know which keywords are the most valuable for each webpage, which is incredibly useful. . Between August and December of 2016, I used exactly this method to optimize nearly 200 old posts on AvocadoPesto, my girlfriend’s food blog. Mind you, we did very little in the ways of adding new content, rewriting, or adding images.

Blog Post 98

Blog Post Post Blog Blogging 98

The Creative Penn

JANUARY 6, 2023

So I remember spending $10 or $20 to amplify the message so that more readers would see what I was trying to tell them. And I remember this just as I started publishing, so 10 or 11 years ago, the trend was either free books because the rankings were different then. I've been doing this for 10 years. Mark: Definitely.

Advertising 73

Advertising Marketing Ads Social Media 73

Moz

OCTOBER 25, 2019

If you rank on page one for a keyword that triggers a featured snippet (in positions 1–10), you're a contender for stealing that featured snippet. Dr. Pete wrote a great blog post outlining how to perform keyword research for featured snippets back in 2016. 2016) How the "People also ask" box is evolving (2017).

Keywords 49

Keywords Insurance SEO Content Creator 49

Content Marketing Institute

MARCH 8, 2018

Josh Bernoff , author and a contributor to the Harvard Business Review, surveyed 550 businesspeople in 2016. One financial organization my team worked with set an internal goal that all consumer-facing content must be of a grade eight to 10 readability level – an ambitious goal.

Government 110

Government Content Editorial Prose 110