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White Paper: Definition and Purpose

Grammarly

A white paper is a document that outlines an organization’s position on an issue and provides educational context to potential customers or stakeholders. White papers are designed to present persuasive research, detail a problem at hand, and provide a solution to an issue. What is the purpose of a white paper?

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Get Started Writing White Papers for Just $59.40

AWAI

This self-paced, affordable training program gives you everything you need to launch and thrive in a long and successful career as a white paper specialist. Take advantage of this special deal!

Writing 105
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Your White Paper Tanked: 3 Common Mistakes To Avoid

Content Marketing Institute

Without proper boundaries, your white paper ideas that go into development can end up being the same trite, ineffective content as so many others. Don’t make these mistakes if you want to deliver a high-performing white paper.

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White Paper vs. Ebook: What’s the Difference?

Brafton

Ah, the great white paper vs. eBook debate. Today, we’ll introduce you to both and see which is right for your content marketing strategy needs.

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6 Steps to Writing a Successful White Paper and Raking in Nice Fees

AWAI

Writing white papers can be a very lucrative specialty for copywriters. Here is why white papers are important cornerstone content, and why they are ideal for certain business missions. Plus, the six main components of a successful white paper.

Writing 105
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YOUR PLAYBACK IS HERE: White Papers: The $1,000 Per Page Writing Project

AWAI

Right now you can get access to the playback of our FREE training on what white papers are, why B2B companies need them, and more!

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How To Write an Exceptional White Paper for Your B2B Brand [Examples]

Content Marketing Institute

Every step of a white paper should help your reader along with your company goals. Here’s how to make sure your next white paper isn’t one that fails. Too many marketers skip important steps or don’t do them effectively. Continue reading →

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