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Lead Generation: What is it, Effective Strategies & Tools

Neil Patel

Lead generation is the process by which you generate this interest, and place people in your sales funnel. Lead generation is a key goal for most businesses because, without leads, there are no sales, and consequently, no revenue. What Is Lead Generation? A lead is a person who indicates an interest in your product or service.

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The 20+ Best Copywriting Blogs to Bookmark & Follow Now

Smart Blogger

Knowing how to reach and speak to your target audience is a skill that pays handsomely. Whether you are a freelance writer , blogger , content creator or business owner who wants to improve their sales pages and emails , you’ll find what you need at SmartBlogger. Bob’s blog dates back to 2004 and continues through 2018.

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The Mindset And Business Of Selling Books Direct With Russell Nohelty

The Creative Penn

How can you shift your mindset from catalog sales to selling direct? His latest book is Direct Sales Mastery for Authors , co-written with Monica Leonelle, launching as this goes out on Kickstarter. His latest book is Direct Sales Mastery for Authors , co-written with Monica Leonelle, launching as this goes out on Kickstarter.

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Are Personas Just a Nicer Word for Stereotypes?

Content Marketing Institute

presidential election, and NASCAR dads, which became a target audience in the 2004 elections, are closer to personas, though too thinly described. We posed the stereotype-or-persona question to marketers and got their input on preferred ways to develop useful audience profiles. Are those stereotypes or personas? And millennials?

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Coke vs. Pepsi Ads: The Story Behind the Biggest Marketing Rivalry

ContentWriters

In 1900, singer and actress Hilda Clark were featured in Coke’s ads (some of which were on tin trays – an early form of practical product promotion) as the 20th century began. Ironically, the movie ends with the newly promoted exec using one of the company’s airport vending machines to pass out Cokes to his family to celebrate.

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Google Analytics 4 (GA4): Ultimate Guide and Tutorial

Backlinko

Google Analytics was originally launched way back in 2004 and has undergone many updates in the time since. With this data gathered, you can create intricate target audiences for future social media and Google Ads campaigns. Users by Audience — Here, you review how your users fit into different categories.

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236: 5 Areas to Focus on to Grow Your Blogging Income

ProBlogger

Back in, I think it must have been 2004, I’ve been blogging for a couple of years by this point, and for the first year I didn’t even know you could make money from your blog. But as I think about the growth of my own blogging income back at that point, in 2004, but also eversince. She came to me asking, “How do I double my income?”

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