How to Turn an Essay into a Book Deal
Jane Friedman
NOVEMBER 1, 2023
What can help you land a deal is “proof of concept.” In marketing, “proof of concept” refers to the process of testing a new product or strategy to assess its sales potential and viability before you go all-in on a full-scale launch. I’d be remiss if I didn’t acknowledge how much the internet has changed since 2017. You tell me.
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