Remove 2018 Remove Advertising Remove Brand Remove Creativity
article thumbnail

20 Creative YouTube Video Ideas You Should Use in 2021

Neil Patel

Videos are a powerful tool for marketing and advertising, but unfortunately, there’s no secret formula for being successful with videos. What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. Users love videos where people or brands explain things to them.

article thumbnail

15 Examples of Great Digital Food Advertisements

Neil Patel

alone, digital food advertisement is an incredibly competitive market. What Makes Food Advertisements Unique? Without creative marketing campaigns, the food industry could be pretty dull. Luckily, there are so many ways to bring food to life in digital food advertisements. Great Food Advertisement Examples.

Food 83
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Books published in 2018 tended to have better designed covers and short, punchy titles coupled with longer subtitles that described the benefits to readers. Storynomics: Story Driven Marketing in the Post-Advertising World.

article thumbnail

How To Use Paid Advertising As Part Of Your Book Marketing With Mark Dawson

The Creative Penn

How can you use paid advertising as part of your book marketing strategy? How advertising has changed in the past decade. The difference between paid advertising and other forms of marketing. Why building your mailing list can be your best free advertising option. Is it worth it to advertise a standalone book?

article thumbnail

What It Means to Get Branded Content Right

Content Marketing Institute

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.

Brand 96
article thumbnail

GPT-4 Basics: How It Works and How to Use It

Grammarly

Users can feed it various types of data, and in return, GPT-4 can produce outputs that include detailed written passages, in-depth explanations, computer code, and creative compositions, all in a manner that closely mimics human thought and language patterns. GPT-1 was introduced in 2018. GPT-2 was introduced in February 2019.

IT 106
article thumbnail

The Marketer’s Guide to Gain Brand Mileage on Google Maps

Neil Patel

Searches including the phrase “best place to buy” with the applicable product or service keyword grew by 70% between 2015 and 2018. Paid advertisements alone can’t substitute for your organic marketing efforts – they can only amplify them. Large brands and retailers already have access to such online-to-offline metrics.

Brand 126